Channel
@trendsetter
On this record: Topic · Observations · Growth · Engagement · What this channel posts · View velocity · Reactions · Advertising · Posts · Posts edited after publishing · Citations · Telegram's recommendations · Domains linked from posts · Cite this entry
1,312,175subscribers
+93,631 since we began measuring on 6 August 2026
Risers and fallers across the register · movement among the largest entries.
| Telegram ID | -1001181002461 |
|---|---|
| Type | Channel |
| Usernames | @trendout @trendsetter |
| Created | 14 February 2018 — measured — cross-checked against a third-party dataset (ext.tg_channel) |
| First recorded | 6 August 2026 |
| Last confirmed live | 12 August 2026 |
| Measurements held | 17 |
| Confirmed unchanged | 1 time, most recently 12 August 2026 |
| On Telegram | t.me/trendsetter |
Film & TV — a classification, not a measurement. An on-box language model (Qwen3.6-35B-A3B-UD-Q6_K_XL, prompt version 1) read this channel’s own recent posts on 8 August 2026 and assigned it the closest of 31 fixed categories, at 68% confidence. This is a model’s judgement about what the channel is likely to be about, not a fact this register measured the way a subscriber count or a view count is measured — it can be revised on a later pass, and it carries no weight anywhere else on this page. How this classification works, and why it has no browse page of its own yet.
These are measurements, not verdicts. Each one below states something we counted, alongside the evidence it was counted from, so you can check it rather than take it. None of them is graded: every observation this register holds is recorded at severity 0, because the precision of the detectors behind them has not been measured yet, and a rating we cannot support is worse than none. Read each as a fact about the data, not as a judgement about the channel. How we measure.
On 2 of the 90 posts we watched over 30days, the view counter climbed while the reaction counter stayed where it was — by more than this channel’s own reactions-per-view rate can account for. That rate, measured on this entry, is 0.0169 reactions per view.
| Post | Over | Views | Reactions | Expected |
|---|---|---|---|---|
| /2963810 Aug 2026, 11:28 UTC | 31 minutes | 17,300 → 20,400at least +3,000 | 264 → 271at most +8 | +50.7 |
| /2964510 Aug 2026, 16:02 UTC | 34 minutes | 10,500 → 16,900at least +6,300 | 153 → 175at most +23 | +106.5 |
Expectedis the view gain multiplied by this channel’s own prior reactions-per-view rate over the same post — not a corpus average, so a channel whose audience never reacts is compared only against itself. Every interval is credited in the direction that makes the observation harder to record, never easier: t.me renders views and reactions to three significant figures above ~1,000, so a raw delta can be a rendering step. Every delta below is at least 4 x the coarser reading's step, the view gain is discounted by a full step and the reaction gain credited with one. Measured by tgregister velocity.py (our own t.me/s/ readings).
What this does and does not say.It says the two counters moved apart, by more than rounding and more than this channel’s own history predicts. It asserts no cause. Views arriving from outside Telegram, an embedded or forwarded copy of the post, and a burst of readers who simply do not react all produce this shape. This detector has recorded very few observations across the whole register, and its precision has not been measured; treat it as an anomaly worth looking at, not as a finding.
Recorded under the key view_reaction_decoupling, last confirmed 12 August 2026. An observation that a later pass no longer finds is cleared, and a cleared observation is removed from this page rather than being shown struck through — we do not keep publishing a claim we have withdrawn. Dispute an observation.
| Measured (UTC) | Subscribers | Change |
|---|---|---|
| 12 Aug 2026, 18:05 | 1,312,175 | +10,129 |
| 12 Aug 2026, 03:56 | 1,302,046 | +1,527 |
| 11 Aug 2026, 21:22 | 1,300,519 | +10,872 |
| 11 Aug 2026, 03:51 | 1,289,647 | +667 |
| 10 Aug 2026, 19:32 | 1,288,980 | +13,023 |
| 10 Aug 2026, 03:31 | 1,275,957 | -842 |
| 9 Aug 2026, 21:52 | 1,276,799 | +12,981 |
| 9 Aug 2026, 02:01 | 1,263,818 | +197 |
| 9 Aug 2026, 01:14 | 1,263,621 | +17,509 |
| 7 Aug 2026, 23:51 | 1,246,112 | +44 |
| 7 Aug 2026, 23:37 | 1,246,068 | +14,059 |
| 7 Aug 2026, 02:54 | 1,232,009 | +435 |
| 7 Aug 2026, 01:13 | 1,231,574 | +11,650 |
| 6 Aug 2026, 09:46 | 1,219,924 | +1,137 |
| 6 Aug 2026, 04:00 | 1,218,787 | +243 |
| 6 Aug 2026, 01:30 | 1,218,544 | no change |
| 6 Aug 2026, 00:55 | 1,218,544 | first reading |
105 posts held, back to 5 August 2026 — the reader has not yet reached the start of this channel’s public history, so older posts may sit further back, unread. Read across 18 pagesof Telegram’s post history, 20 posts per page.
ERR is average views per post over the last 30 days divided by subscribers, the definition TGStat uses, so this figure is comparable with the one you will see elsewhere. It falls structurally as a channel grows: a high ERR on a small channel and a low one on a large channel describe reach mathematics, not quality. We publish the figure and the sample it came from and pass no verdict on it.
ER is defined industry-wide as (forwards + reactions + comments) ÷ views— note the denominator is views, not subscribers. Telegram’s public web preview carries views and reactions but not forward or comment counts, so the reaction rate above is the reactions term only and is therefore a floor: the true ER for this channel is higher by an amount we have not measured and will not estimate.
| Window | Rolling 30 days · latest post in window 12 August 2026 |
|---|---|
| Posts held | 105 (5 August 2026 – 12 August 2026) |
| Views total | 3,140,840 |
| Reactions total | 60,699 |
| Forwards / comments | not exposed by the public surface — not measured, not estimated |
| Readings taken | 13 Aug 2026, 00:51 UTC |
Views are a single reading per post, taken at the time above. A post published in the last day or two is still accumulating views, which pulls the 30-day average down slightly. That is a property of the standard definition rather than a fault in it, so we keep the definition rather than “correcting” the number into something nobody can reproduce.
Precision. Telegram publishes view counts on its public widget in short form — 8.12K, 3.7M — so any reading at or above 1,000 reaches us rounded to three significant figures, and only counts below 1,000 are exact. Averages and rates derived from them are shown to the same precision rather than to the unit: a figure like 3,701,250 would assert digits nobody measured.
Reaction counts are published per emoji and rounded the same way, so a total below 1,000 is exact and a larger one is a sum that may carry a rounded component from each emoji above 1,000. Because it is a sum, it does not look rounded — read a large reaction total as three significant figures per contributing emoji rather than as the figure it prints.
Measured directly from 33 videos with a duration reading, out of the posts we hold for this channel — not this channel’s whole posting history, only the sample this register has actually read. An exact reading to the second, taken from the post itself rather than from Telegram’s own rounded chrome, so it carries no ≈ mark.
How fast this channel’s own posts pick up views, from re-reading them repeatedly in the hours and days after they were published rather than the single reading most entries on this register get. Coverage is early and only a small minority of channels hold it at all — a gap in this section means the post has not been re-read again yet, not that nothing happened.
Computed from 91 of this channel’s own posts over the last 30 days: across 70of this channel’s own posts with a clear reading, a typical one reaches half of its last-observed view count within 3.3 hours of being posted; a typical post has already reached 27.7% of its 24-hour view count within the first hour, and 70.7% within the first six; the median 24-hour reach across those posts is 29,800 views — 2.27% of this channel’s own subscriber count (90th percentile 38,740).
| Post | Readings | Latest reading | Curve | 24h reach | Half of last-observed views by |
|---|---|---|---|---|---|
| /2973712 Aug 2026, 21:04 UTC | 723 minutes – 3.8 hours old | 10,100 views ~206 reactions | 60 minutes: 6,540 → 3.0 hours: 9,472 interp.still climbing at last reading | not yet at 24h | 35 minutesprovisional — final view count still climbing |
| /2973612 Aug 2026, 20:07 UTC | 914 minutes – 4.7 hours old | 15,400 views ~466 reactions | 60 minutes: 8,312 interp. → 3.0 hours: 14,000still climbing at last reading | not yet at 24h | 54 minutesprovisional — final view count still climbing |
| /2973512 Aug 2026, 19:06 UTC | 1111 minutes – 5.8 hours old | 16,700 views ~333 reactions | 60 minutes: 8,059 interp. → 3.0 hours: 14,700 → 6.0 hours: 16,700still climbing at last reading | not yet at 24h | 63 minutesprovisional — final view count still climbing |
| /2973412 Aug 2026, 17:21 UTC | 1313 minutes – 7.5 hours old | 19,100 views ~135 reactions | 60 minutes: 6,737 interp. → 3.0 hours: 14,700 → 6.0 hours: 18,500still climbing at last reading | not yet at 24h | 1.6 hoursprovisional — final view count still climbing |
| /2973112 Aug 2026, 16:51 UTC | 1425 minutes – 8.0 hours old | 16,600 views ~103 reactions | 60 minutes: 7,679 interp. → 3.0 hours: 13,200 → 6.0 hours: 16,200still climbing at last reading | not yet at 24h | 73 minutesprovisional — final view count still climbing |
| /2972712 Aug 2026, 16:25 UTC | 1515 minutes – 8.4 hours old | 14,400 views ~132 reactions | 60 minutes: 7,565 interp. → 3.0 hours: 11,069 interp. → 6.0 hours: 14,100still climbing at last reading | not yet at 24h | 55 minutesprovisional — final view count still climbing |
| /2972612 Aug 2026, 15:43 UTC | 1628 minutes – 9.1 hours old | 14,900 views ~174 reactions | 60 minutes: 7,920 → 3.0 hours: 11,756 interp. → 6.0 hours: 14,200still climbing at last reading | not yet at 24h | 53 minutesprovisional — final view count still climbing |
| /2972512 Aug 2026, 15:19 UTC | 1717 minutes – 9.5 hours old | 15,700 views ~188 reactions | 60 minutes: 8,462 interp. → 3.0 hours: 12,691 interp. → 6.0 hours: 15,100still climbing at last reading | not yet at 24h | 51 minutesprovisional — final view count still climbing |
Curve is every standard checkpoint we hold a reading for (+1h, +3h, +6h, +12h, +24h, +48h, +7d after posting) — measured where a real reading landed close enough to that age, interpolated where it did not but readings on both sides let one be worked out between them. Nothing is ever extrapolated past the last real reading. Latest reading is the newest view and reaction count we hold for the post, side by side, so a gap between how views and reactions moved is visible without following it into the Observations section above. 24h reach is that one checkpoint on its own, labelled the same way. Half of last-observed viewsis the age at which a post’s view count crossed half of the highest figure we have read for it so far — an upper bound when the very first reading was already past half (we cannot see the actual crossing), and biased low while the post is still climbing, since “half of final” is dividing by a number that has not finished growing yet. Both caveats are printed inline wherever they apply, never silently dropped.
58,203 reactions across 100 posts, in 34 distinct kinds. The most used accounts for 19.7% of them.
| Reaction | Count | Share | Share, drawn |
|---|---|---|---|
| custom 5436117781307237647 | 11,493 | 19.7% | |
| custom 5452150567805693608 | 8,989 | 15.4% | |
| custom 5298615902269373715 | 8,116 | 13.9% | |
| custom 5379559607549068175 | 4,100 | 7.04% | |
| custom 5389085651738046525 | 2,922 | 5.02% | |
| custom 5296706205190739827 | 2,687 | 4.62% | |
| custom 5336914954576497103 | 2,482 | 4.26% | |
| custom 5269401899794176946 | 2,206 | 3.79% | |
| custom 5445247030647619588 | 1,941 | 3.33% | |
| custom 5298664362385369995 | 1,629 | 2.80% | |
| custom 5298851090383535340 | 1,444 | 2.48% | |
| custom 5278724740490497302 | 1,415 | 2.43% | |
| custom 5269570468670635905 | 1,120 | 1.92% | |
| custom 5217784068002843715 | 955 | 1.64% | |
| custom 5253449051227062965 | 631 | 1.08% | |
| custom 5253838780854468511 | 601 | 1.03% | |
| custom 5429540013123609349 | 581 | 0.998% | |
| custom 5267304486874940256 | 574 | 0.986% | |
| custom 5195139737697947002 | 556 | 0.955% | |
| custom 5269391815210988323 | 525 | 0.902% | |
| 14 further kinds | 3,236 | 5.56% |
Custom emoji. Every row above is a Telegram custom emoji, which the public preview renders as an element carrying only a numeric id — no character, and no image we can reach. The id is printed as-is rather than substituted with a look-alike glyph, because a stand-in would be our invention showing where a measurement should be. The counts beside them areTelegram’s.
No sentiment is inferred, and none should be read in. This table is ordered by count and by nothing else. Emoji do not carry stable meaning across languages or communities — 🙏 is thanks in one channel and mourning in another — so we publish which ones were pressed and how often, and pass no judgement on what an audience meant by them.
Precision. Telegram publishes reaction counts per emoji and short-forms each one — 4.34K, 1.2M — so any single kind at or above 1,000 reaches us at three significant figures, and only counts below 1,000 are exact. The shares above are ratios of those figures and carry the same error. This is also why the total here can differ slightly from a reaction total printed elsewhere on the page: both are sums of the same rounded parts, taken over samples with different edges.
Coverage. Reactions were read on 105 of the 105 sampled posts in this sample. Summed by Telegram’s own count on each post — not by adding up the per-emoji breakdown above — those same posts carry 60,699reactions in total: the kind of figure the paragraph above means by “a reaction total printed elsewhere on the page”.
Measured over the 105 most recent posts we hold, published 5 August 2026 to 12 August 2026, using the newest reading held for each. Telegram Stars are excluded: they are a payment, not a reaction, and they have their own section.
An ad marker, not a judgement about a post. A post is counted here because it carries one of two explicit markings: an erid token, which Russian law has required on paid placements since 2022 and which is issued against a specific advertising contract, or a #реклама / #ad hashtag in the body, which is the channel declaring it itself. The first is documentary; the second is a self-declaration and is weaker. No classifier reads the text and decides — nothing on this site guesses that a post is an advertisement.
This is a floor, and it can only ever be a floor.A channel that runs paid placements without marking them produces no marker for us to count, and an unmarked ad is indistinguishable from an ordinary post on the public surface. The ad load above therefore means “the share of posts that declared themselves”, never “the share of posts that were paid for”. A low figure is not evidence of a channel that runs few ads.
Both figures are medians, and no ratio between them is published. Each is a view reading that actually occurred on a post, picked by percentile_disc rather than averaged, so one viral post cannot move it and no interpolated value is invented between two readings. The sample on one side is under five posts, which is too thin to compare. The two figures are shown side by side with the count behind each, and deliberately not divided into a headline like “ads get x% fewer views” — an arithmetic that is easy to print and, at this sample size, means nothing.
| erid | Posts | First seen | Last seen |
|---|---|---|---|
| 2SDnjbzM2cB | 1 | 12 August 2026 | 12 August 2026 |
A token repeated across several posts is one advertising contract placed more than once, which is what the identifier is for. The strings are reproduced exactly as they appeared in the post or in its click-through URL and are not validated against any registry — we record the marker a channel published, and whether it resolves to a real contract is a question for the register that issued it.
Measured over the 105 most recent posts we hold, published 5 August 2026 to 12 August 2026. Views are the latest single reading held for each post, and any reading at or above 1,000 is rounded by Telegram to three significant figures.
Бургер Кинг вернул в меню легендарный Беконайзер. Внутри говяжья котлета, мнооого хрустящего бекона и сыр чеддер. Обычный можно забрать за 419 рублей, а двойной — за 589. Бургер Кинг лютует 😸
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Телеграм выпустил подарок в виде медведя-террориста с бомбой и автоматом. «Ну экстремист!» (с) Росфинмониторинг 💀
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Человек-паук рассказал, что все его кроссовки… из Спортмастера. В рилсах завирусился кусок из пиратской версии паука, где реклама появляется в первой же сцене. Ладно 💀
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Живой обзор на азиатское меню Вкусноточки в здании! Сегодня там прошла дегустация для блогеров — они попробовали мини-корн-доги, шарики васаби и синий электрический лимонад. По словам обзорщиков, корн-доги нежные, к васаби шарикам идеально подходят креветки, а электрический лимонад отлично освежает. Осталось дождаться 17 августа 😸
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Т-Банк и суздальский бренд «Дымов» заколлабились и выпустили карту с лимитированным дизайном в виде орнамента «Черника». Её можно оформить в Суздале, а вместе с этим затестить фотопойнты. Например, у ресторана «Сыродельня» работает зеркальная фотобудка, а во дворе «Дома русского чаепития» появилась фотозона с шахматами — как раз эти и другие заведения города входят в «Дымов». У клиентов T-Premium 10% кэшбэка на поку…
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Появились первые детали по Genshin Кафе. Весь месяц в заведении будут продавать мерч с новой героиней из РУССКОГО региона — Одеттой. А ещё для гостей подготовили подарки с балериной: подстаканники, флаг и карточки с промокодами. За покупку мерча в кафе на определённую сумму (от 1000, 2000 и 5000) можно получить значки, тематический пакет, акриловые брелоки и открытки. ФСБ в этом месяце спустит всю свою зарплату на …
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Бургер Кинг дарит второй воппер чёрный ниндзя бесплатно при покупке первого! Акция 1+1 действует только сегодня и всего 9 минут — с 20:08 до 20:17 во всех ресторанах сети. На доставку она не распространяется. Ниндзя отправляются за ниндзя-воппером 🔪
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Российские сайты уже который день не открываются через Chrome и Safari, жалуются пользователи со всей России. Всё дело в отзыве TLS-сертификатов, из-за которых зарубежные браузеры не хотят грузить РУССКИЕ ресурсы. Если у вас тоже не грузится сайт или выскакивает предупреждение, нужную страницу можно открыть в Яндекс Браузере. Он поддерживает российские сертификаты, поэтому там всё работает без лишних настроек. Мину…
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В Genshin Impact вышел РУССКИЙ регион и все тут же ринулись проходить сюжет. Больше всего россиянам понравилась отсылка на мем «Денег нет, но вы держитесь» от Медведева: Зима будет студеная, но вы держитесь Геймеры со всей России подтверждают, что китайская игра сразу зашла с козырей и по полной погрузила их в славянский регион. Осталось лишь добавить игрового Шамана 😎
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Пятёрочка представила официальный танец кокаколиков и предлагает всем его срочно выучить. Айм кокаколик 🎧
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Главный розыгрыш лета от Wildberries близко. Уже 12 августа маркетплейс разыграет сумку Chanel, сертификат на покупки на миллион рублей и новый iPhone. И всё это только часть из 6 000 призов! Участие могут принять все, кто совершил хотя бы одну покупку на маркетплейсе с 17 июня до 19 июля и получил за неё билет. Результаты розыгрыша покажут в прямом эфире 12 августа в 18:00 в Wibes и ВК. Не зря шопились всё лето 🫡 …
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Девушка взяла целый пакет Киндер Сюрпризов всего за 575 рублей. Это 12 Киндеров! Вы знаете, куда бежать 🌚
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Showing the 12 most recent of 105 posts we hold for @trendsetter. View and reaction counts are the latest single reading for each post, not a live figure, and a recent post is still accumulating both. A view count marked ≈ was rounded by Telegram before we ever saw it — t.me prints views in full below 1,000 and to three significant figures above, so ≈1,200,000 means somewhere between 1,150,000 and 1,249,999. Unmarked counts are exact. Text is reproduced from the public post preview and truncated for length.
@trendsetter edited 4 posts after it first published — the same permalink now carries different wording than the one this register originally read, caught because our own crawl held a copy of the earlier text.
An edit is not deception. Typo fixes, price updates and corrections look exactly like this too — this register can tell you the wording changed and when, not why. How this is measured.
Citation-graph rank — 1,133 of 1,151,006entries in the measured graph. A weighted position computed from the forward and mention edges below — republished posts weigh more than named mentions — and recomputed periodically, over the whole graph. Published only as this ordinal position, never as a score: a position is a fact, and a score printed beside one channel’s name would read as a verdict this register does not make. The two counts beneath stay separate for the same reason mentions are never summed with forwards anywhere else on this page — a named-by count costs nothing to manufacture. The top 100 by this measure, or how it is computed.
Named by 31 registered channels — every channel on the register whose own posts have named this one, by its current username or any other username it currently holds, merged from two separately captured readings of the same fact so a namer caught by only one of them is not missed and a namer both caught is not counted twice. A username this channel has since dropped is not matched — that handle may belong to someone else now, and crediting today’s namer to yesterday’s owner would misattribute it. The 24 listed below are the most frequent namers; the rest are counted above but not each listed.
Named by
Channels on the register whose posts name this channel's handle.
A mention is a weaker signal than a forward and is counted separately for that reason — naming a channel is not republishing it, and a handle in a post body is easy to place deliberately. The post counts beside each row below are distinct posts in which the handle appeared, from posts we have read on both sides — the “Named by N registered channels” figure above is a different count, of distinct NAMING CHANNELS rather than posts, and is not the sum of the rows under it.
Telegram’s own answer, not this register’s.When this register asks Telegram’s API what is similar to this channel, this is the list it returns, in the exact order Telegram returns it — never re-sorted by subscribers or by anything else this register measures. The relationship, and the order, are Telegram’s; we record them and date them, and make no claim of our own about which of these channels actually resemble this one.
Read from Telegram’s recommendation API, most recently 8 August 2026. Telegram holds a list like this for a small and growing share of the register — how this is measured, and why most channel pages show nothing here.
The reverse of the list above, and a different kind of signal. This does not require this channel to have ever been asked about directly — each row below is a channel we DID ask Telegram about, whose Telegram-generated list happened to include this one. A channel can appear here with an empty list above it, because being named by someone else’s query is independent of having been queried itself.
This channel appears in 84 seed channels' Telegram-generated recommendation lists in total, of which the 24 where it ranks highest are shown above. Each is Telegram’s list for THAT channel, not this one — see how this is measured.
One domainthis channel’s own posts have linked to, measured by scanning the post bodies themselves — not the channel’s description, which is the separate Declared links section below when this entry has one. Appearing here is not a claim about who runs the linked site or why the channel linked to it; an advertisement, a news citation and a malicious link all leave the same kind of row.
A live page changes as we take new readings, so a citation should name the measurement it is based on, not just the URL. The line below cites the subscriber count as measured 12 August 2026 — this entry's latest reading, not the date you are reading this.
“Ты в тренде или уходи” (@trendsetter), 1,312,175 subscribers as measured 12 August 2026. Telegram Register, tgregister.com/channel/trendsetter.
Full measurement history, CC BY 4.0. Every reading this register holds for this entry, not just the latest one, as a dated, downloadable record: CSV · JSON. Free to use with attribution to tgregister.com. Each file carries its own generation timestamp, which is the figure to cite for exactly when the data was retrieved.