Канал о моде и стиле как состоянии.
Подборки с маркетплейсов, советы, шопинг-находки и лёгкая мода-болтология.
Для связи - @modnaya_comaPR
Канал включен в перечень РКН: https://gosuslugi.ru/snet/67b733d7be7c3918d3e811ca
Created
Between 1 April 2023 and 31 October 2023 — estimated from Telegram’s id allocation, not measured. How this range is calculated.
Other / unclassifiable — a classification, not a measurement. An on-box language model (Qwen3.6-35B-A3B-FP8, prompt version 1) read this channel’s own recent posts on 10 September 2026 and assigned it the closest of 31 fixed categories, at 52% confidence. This is a model’s judgement about what the channel is likely to be about, not a fact this register measured the way a subscriber count or a view count is measured — it can be revised on a later pass, and it carries no weight anywhere else on this page. How this classification works, and the other topics.
Growth
63 measurements spanning 96 days, net -420. Dots are measurements; the straight line between them is drawn to join them, not to claim we know the path taken in between — snapshots are recorded only when a count changes, so gaps mean “no change observed”, never “interpolated”. The vertical axis spans 26,055–26,836 and does not start at zero.
Measurement log — every subscribers count we have recorded, most recent 20 of 63
Measured (UTC)
Subscribers
Change
11 Nov 2026, 10:00
26,145
-26
9 Nov 2026, 17:49
26,171
-9
8 Nov 2026, 09:06
26,180
-18
7 Nov 2026, 03:58
26,198
-5
6 Nov 2026, 01:57
26,203
+4
5 Nov 2026, 00:06
26,199
+3
3 Nov 2026, 23:29
26,196
+1
3 Nov 2026, 01:41
26,195
+50
1 Nov 2026, 23:49
26,145
-15
31 Oct 2026, 22:51
26,160
-14
30 Oct 2026, 21:54
26,174
-15
29 Oct 2026, 21:27
26,189
-18
29 Oct 2026, 00:36
26,207
-10
27 Oct 2026, 23:19
26,217
-7
26 Oct 2026, 22:27
26,224
+4
25 Oct 2026, 20:21
26,220
-19
24 Oct 2026, 19:27
26,239
-3
23 Oct 2026, 19:09
26,242
-12
22 Oct 2026, 19:49
26,254
-5
21 Oct 2026, 14:30
26,259
first reading
Engagement
242 posts held, back to 5 August 2026 — the reader has not yet reached the start of this channel’s public history, so older posts may sit further back, unread. Read across 151 pages of Telegram’s post history, 20 posts per page.
ERR · 30 days
8.60%
avg views ÷ 26,145 subscribers
Avg views / post
2,250
99 posts measured
Reaction rate
3.41%
reactions ÷ views · ER floor
Posts in window
99
of 242 held
ERR is average views per post over the last 30 days divided by subscribers, the definition TGStat uses, so this figure is comparable with the one you will see elsewhere. It falls structurally as a channel grows: a high ERR on a small channel and a low one on a large channel describe reach mathematics, not quality. We publish the figure and the sample it came from and pass no verdict on it.
ER is defined industry-wide as (forwards + reactions + comments) ÷ views — note the denominator is views, not subscribers. Telegram’s public web preview carries views and reactions but not forward or comment counts, so the reaction rate above is the reactions term only and is therefore a floor: the true ER for this channel is higher by an amount we have not measured and will not estimate.
What these figures were computed from
Window
Rolling 30 days · latest post in window 13 November 2026
Posts held
242 (5 August 2026 – 13 November 2026)
Views total
222,622
Reactions total
7,582
Forwards / comments
not exposed by the public surface — not measured, not estimated
Readings taken
13 Nov 2026, 18:48 UTC
Views are a single reading per post, taken at the time above. A post published in the last day or two is still accumulating views, which pulls the 30-day average down slightly. That is a property of the standard definition rather than a fault in it, so we keep the definition rather than “correcting” the number into something nobody can reproduce.
Precision. Telegram publishes view counts on its public widget in short form — 8.12K, 3.7M — so any reading at or above 1,000 reaches us rounded to three significant figures, and only counts below 1,000 are exact. Averages and rates derived from them are shown to the same precision rather than to the unit: a figure like 3,701,250 would assert digits nobody measured.
Reaction counts are published per emoji and rounded the same way, so a total below 1,000 is exact and a larger one is a sum that may carry a rounded component from each emoji above 1,000. Because it is a sum, it does not look rounded — read a large reaction total as three significant figures per contributing emoji rather than as the figure it prints.
What this channel posts
Photos
≈10,300
Videos
≈389
Links
≈1,710
Lifetime counters from Telegram’s own channel header, read 13 November 2026 — not the date at the top of this page, which is when the subscriber count was last read. A count marked ≈ was rounded by Telegram before we ever saw it — t.me prints these counters in full below 1,000 and to three significant figures above, so ≈142,000 means somewhere between 141,500 and 142,499.
Video runtime
4m 47s
Average length
16s
Measured directly from 18 videos with a duration reading, out of the posts we hold for this channel — not this channel’s whole posting history, only the sample this register has actually read. An exact reading to the second, taken from the post itself rather than from Telegram’s own rounded chrome, so it carries no ≈ mark.
Reaction mix
18,800 reactions across 240 posts, in 29 distinct kinds. The most used accounts for 30.3% of them.
Every reaction kind recorded on the sample, most used first
Reaction
Count
Share
Share, drawn
❤
5,698
30.3%
🤣
3,645
19.4%
🔥
2,779
14.8%
😁
2,027
10.8%
👍
1,274
6.78%
😍
685
3.64%
❤🔥
571
3.04%
💯
528
2.81%
💔
217
1.15%
👌
182
0.968%
🆒
176
0.936%
💘
157
0.835%
🤩
151
0.803%
🙈
125
0.665%
😐
118
0.628%
🤝
102
0.543%
👏
73
0.388%
🥰
69
0.367%
🍓
68
0.362%
✍
49
0.261%
9 further kinds
106
0.564%
No sentiment is inferred, and none should be read in. This table is ordered by count and by nothing else. Emoji do not carry stable meaning across languages or communities — 🙏 is thanks in one channel and mourning in another — so we publish which ones were pressed and how often, and pass no judgement on what an audience meant by them.
Precision. Telegram publishes reaction counts per emoji and short-forms each one — 4.34K, 1.2M — so any single kind at or above 1,000 reaches us at three significant figures, and only counts below 1,000 are exact. The shares above are ratios of those figures and carry the same error. This is also why the total here can differ slightly from a reaction total printed elsewhere on the page: both are sums of the same rounded parts, taken over samples with different edges.
Coverage. Reactions were read on 240 of the 242 sampled posts in this sample. Summed by Telegram’s own count on each post — not by adding up the per-emoji breakdown above — those same posts carry 18,800 reactions in total: the kind of figure the paragraph above means by “a reaction total printed elsewhere on the page”.
Measured over the 242 most recent posts we hold, published 5 August 2026 to 13 November 2026, using the newest reading held for each. Telegram Stars are excluded: they are a payment, not a reaction, and they have their own section.
Advertising
Ad load
7.85%
19 of 242 posts carry an ad marker
Regulatory tokens
19
posts carrying an erid · 18 distinct tokens
Median views · ads
2,420
over 19 measured posts
Median views · rest
2,350
over 221 measured posts
An ad marker, not a judgement about a post. A post is counted here because it carries one of two explicit markings: an erid token, which Russian law has required on paid placements since 2022 and which is issued against a specific advertising contract, or a #реклама / #ad hashtag in the body, which is the channel declaring it itself. The first is documentary; the second is a self-declaration and is weaker. No classifier reads the text and decides — nothing on this site guesses that a post is an advertisement.
This is a floor, and it can only ever be a floor. A channel that runs paid placements without marking them produces no marker for us to count, and an unmarked ad is indistinguishable from an ordinary post on the public surface. The ad load above therefore means “the share of posts that declared themselves”, never “the share of posts that were paid for”. A low figure is not evidence of a channel that runs few ads.
Both figures are medians, and no ratio between them is published. Each is a view reading that actually occurred on a post, picked by percentile_disc rather than averaged, so one viral post cannot move it and no interpolated value is invented between two readings. They are printed side by side with the count behind each rather than as a ratio: an ad and an ordinary post are not otherwise matched — for topic, for length, for hour of day — so the gap between them is a description of two groups and not the effect of one being an ad.
Advertising tokens recorded on this entry
erid
Posts
First seen
Last seen
2SDnjdmzjXr
2
21 October 2026
24 October 2026
2RanykYjFPq
1
9 October 2026
9 October 2026
2RanymNFVoh
1
20 August 2026
20 August 2026
2RanymuoPis
1
7 August 2026
7 August 2026
2Ranyn4YzBM
1
23 September 2026
23 September 2026
2RanynvkN2p
1
8 November 2026
8 November 2026
2SDnjcDX8tt
1
20 October 2026
20 October 2026
2SDnjda8HPh
1
29 September 2026
29 September 2026
2SDnjdwsvT5
1
17 October 2026
17 October 2026
2SDnjeA19w1
1
14 August 2026
14 August 2026
2SDnjePQ4RS
1
4 November 2026
4 November 2026
2SDnjeTgwxg
1
2 November 2026
2 November 2026
A token repeated across several posts is one advertising contract placed more than once, which is what the identifier is for. The strings are reproduced exactly as they appeared in the post or in its click-through URL and are not validated against any registry — we record the marker a channel published, and whether it resolves to a real contract is a question for the register that issued it. 6 further tokens are held for this entry and not listed here.
Measured over the 242 most recent posts we hold, published 5 August 2026 to 13 November 2026. Views are the latest single reading held for each post, and any reading at or above 1,000 is rounded by Telegram to three significant figures.
Recent posts
Telegram’s own ‘edited’ marker: 2 of 99 posts held from the last 30 days (2.02%) carried it when this register last read them. The marker says a post was changed after publishing, not what it said before — this register holds the earlier wording only where an edit fell between two of its own reads (see the edit ledger and how it is measured).
Лично у меня — чем ниже температура за окном, тем стремительнее эстетика уступает место инстинкту самосохранения. У кого так же?
Хорошо, что в belle you решили, что выбирать необязательно, и создали для нас целый гардероб для холодов — коллекцию OUTDOOR.
Пуховики с натуральным наполнителем из пуха и пера (заявлено до −25°C!), стёганые комплекты, комбинезон, флис и термобельё. Всё сочетается между собой, а оттенки —…
К свитерам со скандинавским узором, как вы поняли, я дышу неровно. Есть в них обещание красивой зимы, где ты пьёшь какао в шале, а не отскребаешь машину😄
Шале пока отсутствует, зато собрала пять образов. С джинсами, легинсами и юбкой — чтобы узорчатый свитер выходил в свет чаще.
Образ 1
Шуба Befree
Свитер ZARINA
Джинсы SELA
Угги Abricot
Сумка May Va
Шапка BAON
Образ 2
Шуба Sashyou
Свитер Gloria Jeans
Юбка Vittoria …
На первый взгляд невероятно красивая, но не практичная юбка-шорты из кружева с вышивкой бисером обнаружена в новинках Love Republic.
Почему лишь на первый?
Потому что саму юбку можно накинуть вторым слоем на уже имеющуюся в гардеробе мини или миди юбку для придания ей нарядности.
А исходный вариант с шортами я бы сочетала с удлиненным жакетом, который сгладит градус пикантности этой парочки.
У меня есть удивительная способность: не есть и не худеть🙄
И что бы я делала без домашних тренировок, если честно, не представляю.
В январе будет 2 года, как я занимаюсь с FitStars, и это одно из самых полезных решений в моей жизни, без шуток.
Причина проста: здесь огромное количество программ с тренировками под любое настроение. Сегодня хочется мягко проснуться, потянуться — выбираю йогу или растяжку. Завтра хоче…
Уже представляю, как кто-то в этих босоножках пробирается по обледенелым тротуарам на корпоратив, теряя по пути здоровье, но не элегантность🤣
Все красиво-сиятельное на фото искать в новинках у LIME.
Питаю слабость к красивым силуэтам, лаконичным и качественным вещам. Считаю, что покупки, сочетающие это, должны проходить по статье «инвестиции».
Поэтому несу вам хорошие новости: у NUDE STORY до 15 ноября проходят дни шопинга со скидками до 35%.
Сделала подборку самых вкусных позиций:
Утепленное пальто
Поло из шерсти мериноса
Платье из трикотажного шелка и шерсти (безумно красивое)
Платье-комбинация
Укороченные …
Заметили, как мы торопимся жить? К новому году начинаем готовиться в октябре, а к весне - ровно после того, как пробили куранты?
Предлагаю не выбиваться из ритма (сопротивление бесполезно) и не затягивать с выбором уютных свитеров в скандинавском стиле. В январе будет уже не до них — начнём обсуждать тренчи и балетки🙋♀️
Что скажете?
🔥 — делаем подборку
🙈 — дай хоть снегу выпасть.
У бренда SERGEY NAUMOV классная акция: 2 по цене 1 (4 по цене 2 и так далее). Такая математика душу греет.
Самые лучшие ever жидкие румяна и контуринг там.
❤13👍7🔥6
Showing the 12 most recent of 242 posts we hold for @modnayacoma. View and reaction counts are the latest single reading for each post, not a live figure, and a recent post is still accumulating both. A view count marked ≈ was rounded by Telegram before we ever saw it — t.me prints views in full below 1,000 and to three significant figures above, so ≈1,200,000 means somewhere between 1,150,000 and 1,249,999. Unmarked counts are exact. Text is reproduced from the public post preview and truncated for length.
Forward network
Republished by
Channels on the register that have forwarded this channel's posts into their own feed.
Built only from forwarded posts we have actually read, on both sides. Coverage is early and deliberately incomplete: a missing link means we have not read the post that would prove it, never that the relationship does not exist. Counts are distinct forwarded posts observed, so they only ever go up as we read more.
Mentions
Named by 11 registered channels — every channel on the register whose own posts have named this one, by its current username or any other username it currently holds, merged from two separately captured readings of the same fact so a namer caught by only one of them is not missed and a namer both caught is not counted twice. A username this channel has since dropped is not matched — that handle may belong to someone else now, and crediting today’s namer to yesterday’s owner would misattribute it.
Named by
Channels on the register whose posts name this channel's handle.
A mention is a weaker signal than a forward and is counted separately for that reason — naming a channel is not republishing it, and a handle in a post body is easy to place deliberately. The post counts beside each row below are distinct posts in which the handle appeared, from posts we have read on both sides — the “Named by N registered channels” figure above is a different count, of distinct NAMING CHANNELS rather than posts, and is not the sum of the rows under it.
Channels Telegram recommends alongside this one
Telegram’s own answer, not this register’s. When this register asks Telegram’s API what is similar to this channel, this is the list it returns, in the exact order Telegram returns it — never re-sorted by subscribers or by anything else this register measures. The relationship, and the order, are Telegram’s; we record them and date them, and make no claim of our own about which of these channels actually resemble this one.
Read from Telegram’s recommendation API, most recently 12 September 2026. Telegram holds a list like this for a small and growing share of the register — how this is measured, and why most channel pages show nothing here.
Appears in Telegram’s recommendations for other channels
The reverse of the list above, and a different kind of signal. This does not require this channel to have ever been asked about directly — each row below is a channel we DID ask Telegram about, whose Telegram-generated list happened to include this one. A channel can appear here with an empty list above it, because being named by someone else’s query is independent of having been queried itself.
Мода в капсуле | Образы | Стиль | Тренды @shoppingfyou · 32,350 Telegram ranks this channel #6 of 48 here — alongside 47 others — read 4 September 2026
Мода быть собой @welcometoyourselfff · 33,414 Telegram ranks this channel #8 of 63 here — alongside 62 others — read 4 September 2026
Субъективная мода @didi_pro_ali · 31,745 Telegram ranks this channel #11 of 46 here — alongside 45 others — read 5 September 2026
Подборки от Романовской @PODBORKI_PLUS_SIZE · 22,774 Telegram ranks this channel #14 of 39 here — alongside 38 others — read 18 September 2026
Модный маркетолог @moda_marketingg · 32,255 Telegram ranks this channel #14 of 74 here — alongside 73 others — read 6 September 2026
STREET STYLE | Всё о стиле @streetstyle_looks · 31,505 Telegram ranks this channel #17 of 67 here — alongside 66 others — read 5 September 2026
kapsula_ready @kapsulaready · 32,033 Telegram ranks this channel #18 of 52 here — alongside 51 others — read 5 September 2026
the girl who @girl_who · 81,924 Telegram ranks this channel #18 of 66 here — alongside 65 others — read 18 August 2026
Купи, молись, люби @buy_pray_love · 45,745 Telegram ranks this channel #25 of 72 here — alongside 71 others — read 27 August 2026
Готовьте кошельки @koshelky · 26,868 Telegram ranks this channel #26 of 83 here — alongside 82 others — read 11 September 2026
Че по стилю? @marusia_stile · 23,862 Telegram ranks this channel #30 of 83 here — alongside 82 others — read 16 September 2026
Лена Балтина одевает 🛍️ @lenabaltina · 21,657 Telegram ranks this channel #31 of 61 here — alongside 60 others — read 21 September 2026
GLAMORAMA @glamoramablog · 28,748 Telegram ranks this channel #32 of 75 here — alongside 74 others — read 9 September 2026
развивая стиль | Лидия Шаро @sharovashare · 29,250 Telegram ranks this channel #32 of 69 here — alongside 68 others — read 7 September 2026
Живем лишь раз! @grekovadanilina · 19,031 Telegram ranks this channel #33 of 77 here — alongside 76 others — read 3 October 2026
Хот Кутюр @hotcouture · 22,535 Telegram ranks this channel #34 of 79 here — alongside 78 others — read 19 September 2026
ЛОСКУТОВА МАРИЯ @loskutova_maria · 91,872 Telegram ranks this channel #34 of 72 here — alongside 71 others — read 16 August 2026
eat.sleep.wear. @eatsleepwear · 86,746 Telegram ranks this channel #35 of 68 here — alongside 67 others — read 17 August 2026
Djuelita.Stylist @DjuelitaVavilova · 21,427 Telegram ranks this channel #36 of 62 here — alongside 61 others — read 23 September 2026
Дом Моды @fashioninn · 22,527 Telegram ranks this channel #38 of 74 here — alongside 73 others — read 15 September 2026
Русская мода @russianmoda · 189,437 Telegram ranks this channel #39 of 82 here — alongside 81 others — read 11 August 2026
Встала и пошла! @vstalaipohla · 32,794 Telegram ranks this channel #55 of 83 here — alongside 82 others — read 4 September 2026
КЛУБ РОСКОШНЫХ @sharina_mua · 21,652 Telegram ranks this channel #60 of 73 here — alongside 72 others — read 22 September 2026
На полном обвесе с Мари @stylewithmary · 19,478 Telegram ranks this channel #67 of 77 here — alongside 76 others — read 30 September 2026
This channel appears in 26 seed channels' Telegram-generated recommendation lists in total, of which the 24 where it ranks highest are shown above. Each is Telegram’s list for THAT channel, not this one — see how this is measured.
Cite this entry
A live page changes as we take new readings, so a citation should name the measurement it is based on, not just the URL. The line below cites the subscriber count as measured 11 November 2026 — this
entry's latest reading, not the date you are reading this.
“модная кома” (@modnayacoma), 26,145 subscribers as measured 11 November 2026. Telegram Register, tgregister.com/channel/modnayacoma.
Full measurement history, CC BY 4.0. Every reading this register holds for this entry, not just the latest one, as a dated, downloadable record: CSV · JSON. Free to use with attribution to tgregister.com. Each file carries its own generation timestamp, which is the figure to cite for exactly when the data was retrieved.