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Channel

Кирилл Орешкин. Маркетинг игр

@kiroreshkin

On this record: Growth · Engagement · Reactions · Posts · Citations · Cite this entry

9,647subscribers

+36 since we began measuring on 6 August 2026

Risers and fallers across the register · movement among entries of 3,162–10,000.

Register entry

Telegram ID-1001988313322
TypeChannel
Username@kiroreshkin
CreatedBetween 1 March 2023 and 31 October 2023— estimated from Telegram’s id allocation, not measured. How this range is calculated.
First recorded6 August 2026
Last confirmed live13 August 2026
Measurements held3
Confirmed unchanged1 time, most recently 13 August 2026
On Telegramt.me/kiroreshkin

Growth

9,6119,6479,6296 August 2026 — 9,611 subscribers7 August 2026 — 9,611 subscribers13 August 2026 — 9,647 subscribers6 August 202613 August 2026
3 measurements spanning 6 days, net +36. Dots are measurements; the straight line between them is drawn to join them, not to claim we know the path taken in between — snapshots are recorded only when a count changes, so gaps mean “no change observed”, never “interpolated”. The vertical axis spans 9,606–9,652 and does not start at zero.
Measurement log — every subscribers count we have recorded
Measured (UTC)SubscribersChange
13 Aug 2026, 01:269,647+36
7 Aug 2026, 01:239,611no change
6 Aug 2026, 17:339,611first reading

Engagement

15 posts held, back to 1 August 2026the reader has not yet reached the start of this channel’s public history, so older posts may sit further back, unread. Read across 15 pagesof Telegram’s post history, 20 posts per page.

ERR · 30 days
27.2%
avg views ÷ 9,647 subscribers
Avg views / post
2,620
15 posts measured
Reaction rate
1.98%
reactions ÷ views · ER floor
Posts in window
15
of 15 held

ERR is average views per post over the last 30 days divided by subscribers, the definition TGStat uses, so this figure is comparable with the one you will see elsewhere. It falls structurally as a channel grows: a high ERR on a small channel and a low one on a large channel describe reach mathematics, not quality. We publish the figure and the sample it came from and pass no verdict on it.

ER is defined industry-wide as (forwards + reactions + comments) ÷ views— note the denominator is views, not subscribers. Telegram’s public web preview carries views and reactions but not forward or comment counts, so the reaction rate above is the reactions term only and is therefore a floor: the true ER for this channel is higher by an amount we have not measured and will not estimate.

What these figures were computed from
WindowRolling 30 days · latest post in window 10 August 2026
Posts held15 (1 August 202610 August 2026)
Views total39,350
Reactions total778
Forwards / commentsnot exposed by the public surface — not measured, not estimated
Readings taken12 Aug 2026, 15:01 UTC

Views are a single reading per post, taken at the time above. A post published in the last day or two is still accumulating views, which pulls the 30-day average down slightly. That is a property of the standard definition rather than a fault in it, so we keep the definition rather than “correcting” the number into something nobody can reproduce.

Precision. Telegram publishes view counts on its public widget in short form — 8.12K, 3.7M — so any reading at or above 1,000 reaches us rounded to three significant figures, and only counts below 1,000 are exact. Averages and rates derived from them are shown to the same precision rather than to the unit: a figure like 3,701,250 would assert digits nobody measured.

Reaction counts are published per emoji and rounded the same way, so a total below 1,000 is exact and a larger one is a sum that may carry a rounded component from each emoji above 1,000. Because it is a sum, it does not look rounded — read a large reaction total as three significant figures per contributing emoji rather than as the figure it prints.

Reaction mix

778 reactions across 15 posts, in 13 distinct kinds. The most used accounts for 39.5% of them.

Every reaction kind recorded on the sample, most used first
ReactionCountShareShare, drawn
30739.5%
👍17422.4%
🔥16020.6%
🫡313.98%
😢273.47%
❤‍🔥243.08%
😁202.57%
🤯162.06%
🥰91.16%
🎄50.643%
🎅20.257%
🎉20.257%
🤩10.129%

No sentiment is inferred, and none should be read in. This table is ordered by count and by nothing else. Emoji do not carry stable meaning across languages or communities — 🙏 is thanks in one channel and mourning in another — so we publish which ones were pressed and how often, and pass no judgement on what an audience meant by them.

Precision. Telegram publishes reaction counts per emoji and short-forms each one — 4.34K, 1.2M — so any single kind at or above 1,000 reaches us at three significant figures, and only counts below 1,000 are exact. The shares above are ratios of those figures and carry the same error. This is also why the total here can differ slightly from a reaction total printed elsewhere on the page: both are sums of the same rounded parts, taken over samples with different edges.

Coverage. Reactions were read on 15 of the 15 sampled posts in this sample. Summed by Telegram’s own count on each post — not by adding up the per-emoji breakdown above — those same posts carry 778reactions in total: the kind of figure the paragraph above means by “a reaction total printed elsewhere on the page”.

Measured over the 15 most recent posts we hold, published 1 August 2026 to 10 August 2026, using the newest reading held for each. Telegram Stars are excluded: they are a payment, not a reaction, and they have their own section.

Recent posts

10 Aug 2026, 14:21 UTC≈2,220 views55 reactionsread 12 August 2026
Photo

Как идут продажи игры первые 30 дней? И как растут продажи первого месяца за 3, 6, 9 и 12 месяцев. Взял за основы все наши продажи. Есть некоторые повторяющиеся паттерны. Возможно, поможет вам лучше прогнозировать продажи по году.

👍41🔥86

10 Aug 2026, 07:02 UTC≈2,270 views100 reactionsread 12 August 2026
Photo

Cartel Pilots Wanted - 500 000 вишлистов. Добрались до круглой циферки. Двигаемся к первым плейтестам.

44🔥36🤯11👍7🥰2

9 Aug 2026, 11:17 UTC≈2,400 views81 reactionsread 12 August 2026
Photo

Emergency Buddies - прошли маркетинговый тест за ~3 дня, получили 50к вишлистов и мы их подписываем на издаельство. В вертикальных видео игра собрала уже 7.2млн просмотров. Плюс было много твиттера. Discovery Queue включился, всё гуд. Начнет падать траффик из соц-сетей, будет ехать игры на Стимовском. Текущий темп говорит нам о том, что потенциально будет через 2-3 месяца 150к-200к вишлистов. Рад за команду. Наде

🔥40👍2910🤯1🥰1

8 Aug 2026, 09:57 UTC≈2,510 views76 reactionsread 12 August 2026
Photo

Прошел год, как мы зарелизили 3 первых игры. Это хорошая возможность посмотреть, как шли продажи. В посте картинки со всеми данными. Это буквально первые игры, которые мы подписали. Вот какая логика была за каждым подписанием и что дальше произошло. Train Valley Origins. В какой-то момент игра была Train Valley 3. И, собственно, основная идея была такая - у первых двух частей большая аудитория. Мы дадим ей третью

51👍21🔥4

7 Aug 2026, 11:18 UTC≈2,620 views83 reactionsread 12 August 2026
Photo

Static Dread: The Submarine - 50к вишлистов. 7 дней до релиза. И слава Valve, что они ввели календарь релизов! Календарь - это лучшее нововведение в Steam за последние годы. Это дает возможность инди-разработчикам гораздо лучше найти аудиторию. Календарь может давать 10к вишей в день и паровозить игры от 70-80к к 120-150к. Это значительный прирост. Но даже без экстремальных цифр календарь великолепен. С 27 июля Ст

57👍15❤‍🔥10🔥1

6 Aug 2026, 16:11 UTC≈2,740 views39 reactionsread 12 August 2026
Photo

Emergency Buddies - 24 часа с анонса. У игры уже 25к вишлистов. Через пару дней будет 50к. Это значит, что игра точно пройдет маркетинг-тест. Ясно уже сейчас. За сутки игра взяла больше вишей, чем Night Shift Hospital, кстати. Там было +13к. Тут +20к. И там просмотров было 3,3млн, а здесь 4млн. Посмотрим, как пойдет дальше. Сильно ли подхватит DQ? И пойдет ли в Китае так же хорошо? Уже постим туда. Вот видосы, к

👍1910🔥8🎉2

6 Aug 2026, 14:21 UTC≈2,230 views60 reactionsread 9 August 2026
Photo

Побывал в Китае на ChinaJoy и поговорил с китайскими паблишерами и маркетинг агентствами. Сейчас из Китая у нас 4.6% от всех копий на Steam. Хотя мы делаем локализацию на китайский и страницы, и игры. То есть играть можно. Но игроков не очень много. В принципе, это было не самое сильное, что смущало меня. Потому что продавать игры мы начали всего 1 год назад, и самый основной фокус у нас на США и Западную Европу. И

37👍9❤‍🔥8🔥5😁1

6 Aug 2026, 06:20 UTC≈2,390 views29 reactionsread 9 August 2026
Photo

Пастухи и лесорубы. Как идут тесты. Sheepsters совсем плохо пошли. Не смогли набрать 1млн просмотров и 1к вишлистов даже. Непросто понять, почему именно. Но если строить догадки - сама фантазия не самая массовая (ну не то чтобы народ жаждет быть пастухами). Плюс визуал хоть и норм, но не вау. Сами овечки прикольные, но, видимо, этого недостаточно. Timber Truck собрал больше просмотров и вишлистов, но тоже идет сла

19👍6🔥4

5 Aug 2026, 16:07 UTC≈2,510 views36 reactionsread 8 August 2026

Emergency Buddies - маркетинг-тест игры про скорую помощь! Одна из тех больничек, что пришла на тест. В итоге придумали с автором переделать ее в чисто скорую помощь. И сделать приколы вокруг езды и спасения людей. Пока готовили тест, страница уже куда-то просочилась и набрала 5к вишлистов. До теста. Прикольно. По идее это говорит о том, что тест может неплохо пойти... Или нет? ;) Что думаете? Пройдет игра тест и

🔥24🥰6👍3🤯2🤩1

4 Aug 2026, 15:04 UTC≈2,690 views58 reactionsread 8 August 2026

Timber Truck: Chaos Coop - маркетинг теста коопа про лесорубов. Здесь сочетается два направления - рубка + RV. Нужно рубить дрова, класть их в машину и затем везти до точки. По дороге можно накосячить и все потерять. Идея любопытная. Ваши ставки - пройдет тест или нет? Сколько соберет просмотров за 48 часов в тиктоках?

🔥24😢216😁6🫡1

3 Aug 2026, 15:10 UTC≈2,960 views45 reactionsread 8 August 2026

Sheepsters - новый маркетинг тест! Пойдет ли игра про пастухов? Недавно посмотрел кино про овечек, и стал только больше верить в эту тему :) А вы как думаете, пойдет или нет? Сколько просмотров в вертикальных видео за 48 часов будет? Ваши ставки.

31😁11😢2🎅1

3 Aug 2026, 09:24 UTC≈2,950 views47 reactionsread 6 August 2026
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Пока SnowJob не летит. 67 инфлов выпустили вертикалки, но все набирают слабо. Общие просмотры - 1млн. И около 4к вишей. Хотя норм чуваки постят, но просмотры не идут. Чудо, конечно, еще возможно. Еще несколько инфлов выпустят ролики. Но обычно если сразу не идет, то и потом не идет.

🫡30👍9😢4🤯2😁2

Showing the 12 most recent of 15 posts we hold for @kiroreshkin. View and reaction counts are the latest single reading for each post, not a live figure, and a recent post is still accumulating both. A view count marked was rounded by Telegram before we ever saw it — t.me prints views in full below 1,000 and to three significant figures above, so ≈1,200,000 means somewhere between 1,150,000 and 1,249,999. Unmarked counts are exact. Text is reproduced from the public post preview and truncated for length.

Citation-graph rank

Citation-graph rank — 45,058 of 1,160,990entries in the measured graph. A weighted position computed from the forward and mention edges below — republished posts weigh more than named mentions — and recomputed periodically, over the whole graph. Published only as this ordinal position, never as a score: a position is a fact, and a score printed beside one channel’s name would read as a verdict this register does not make. The two counts beneath stay separate for the same reason mentions are never summed with forwards anywhere else on this page — a named-by count costs nothing to manufacture. The top 100 by this measure, or how it is computed.

Forward network

Republishes

Channels on the register whose posts this channel has forwarded.

Built only from forwarded posts we have actually read, on both sides. Coverage is early and deliberately incomplete: a missing link means we have not read the post that would prove it, never that the relationship does not exist. Counts are distinct forwarded posts observed, so they only ever go up as we read more.

Mentions

Named by 5 registered channels — every channel on the register whose own posts have named this one, by its current username or any other username it currently holds, merged from two separately captured readings of the same fact so a namer caught by only one of them is not missed and a namer both caught is not counted twice. A username this channel has since dropped is not matched — that handle may belong to someone else now, and crediting today’s namer to yesterday’s owner would misattribute it.

A mention is a weaker signal than a forward and is counted separately for that reason — naming a channel is not republishing it, and a handle in a post body is easy to place deliberately. The post counts beside each row below are distinct posts in which the handle appeared, from posts we have read on both sides — the “Named by N registered channels” figure above is a different count, of distinct NAMING CHANNELS rather than posts, and is not the sum of the rows under it.

Cite this entry

A live page changes as we take new readings, so a citation should name the measurement it is based on, not just the URL. The line below cites the subscriber count as measured 13 August 2026 — this entry's latest reading, not the date you are reading this.

“Кирилл Орешкин. Маркетинг игр” (@kiroreshkin), 9,647 subscribers as measured 13 August 2026. Telegram Register, tgregister.com/channel/kiroreshkin.

Full measurement history, CC BY 4.0. Every reading this register holds for this entry, not just the latest one, as a dated, downloadable record: CSV · JSON. Free to use with attribution to tgregister.com. Each file carries its own generation timestamp, which is the figure to cite for exactly when the data was retrieved.