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Telegram profile photo for Подружка

Channel

Подружка

@podrygka_ru

Verified by Telegram

On this record: Topic · Growth · Engagement · What this channel posts · Reactions · Stars · Advertising · Posts · Posts edited after publishing · Polls · Citations · Cite this entry

136,315subscribers

-520 since we began measuring on 6 August 2026

Risers and fallers across the register · movement among entries of 100,000–316,228.

Register entry

Telegram ID-1001311218893
TypeChannel
Username@podrygka_ru
DescriptionОфициальный канал сети магазинов косметики «Подружка» Так легко быть красивой! https://www.podrygka.ru/ Регистрация РКН: https://clck.ru/3FM2xC Мы в MAX https://max.ru/podrygka_ru
CreatedBetween 1 March 2018 and 31 July 2021 — estimated from Telegram’s id allocation, not measured. How this range is calculated.
First recorded6 August 2026
Last confirmed live25 September 2026
Measurements held35
Confirmed unchanged1 time, most recently 25 September 2026
On Telegramt.me/podrygka_ru

Topic

Ecommerce storefront — a classification, not a measurement. An on-box language model (Qwen3.6-35B-A3B-UD-Q6_K_XL, prompt version 1) read this channel’s own recent posts on 9 August 2026 and assigned it the closest of 31 fixed categories, at 99% confidence. This is a model’s judgement about what the channel is likely to be about, not a fact this register measured the way a subscriber count or a view count is measured — it can be revised on a later pass, and it carries no weight anywhere else on this page. How this classification works, and why it has no browse page of its own yet.

Growth

130,776140,211135,493.56 August 2026 — 136,835 subscribers6 August 2026 — 136,800 subscribers7 August 2026 — 136,808 subscribers8 August 2026 — 136,533 subscribers9 August 2026 — 136,346 subscribers10 August 2026 — 135,219 subscribers11 August 2026 — 135,114 subscribers12 August 2026 — 135,159 subscribers13 August 2026 — 134,999 subscribers15 August 2026 — 130,776 subscribers16 August 2026 — 133,116 subscribers17 August 2026 — 133,141 subscribers18 August 2026 — 133,250 subscribers19 August 2026 — 133,249 subscribers20 August 2026 — 133,415 subscribers22 August 2026 — 133,290 subscribers24 August 2026 — 133,152 subscribers25 August 2026 — 133,067 subscribers26 August 2026 — 131,839 subscribers27 August 2026 — 133,176 subscribers28 August 2026 — 133,941 subscribers29 August 2026 — 134,450 subscribers30 August 2026 — 136,189 subscribers31 August 2026 — 137,267 subscribers1 September 2026 — 137,546 subscribers2 September 2026 — 138,203 subscribers3 September 2026 — 140,211 subscribers5 September 2026 — 139,703 subscribers8 September 2026 — 139,243 subscribers11 September 2026 — 138,602 subscribers13 September 2026 — 137,005 subscribers14 September 2026 — 136,965 subscribers16 September 2026 — 136,669 subscribers18 September 2026 — 136,343 subscribers25 September 2026 — 136,315 subscribers136,3156 August 202625 September 2026
35 measurements spanning 50 days, net -520. Dots are measurements; the straight line between them is drawn to join them, not to claim we know the path taken in between — snapshots are recorded only when a count changes, so gaps mean “no change observed”, never “interpolated”. The vertical axis spans 129,361–141,626 and does not start at zero.
Measurement log — every subscribers count we have recorded, most recent 20 of 35
Measured (UTC)SubscribersChange
25 Sept 2026, 09:21136,315-28
18 Sept 2026, 20:40136,343-326
16 Sept 2026, 13:36136,669-296
14 Sept 2026, 16:39136,965-40
13 Sept 2026, 05:16137,005-1,597
11 Sept 2026, 04:41138,602-641
8 Sept 2026, 07:39139,243-460
5 Sept 2026, 01:18139,703-508
3 Sept 2026, 09:39140,211+2,008
2 Sept 2026, 01:52138,203+657
1 Sept 2026, 04:05137,546+279
31 Aug 2026, 06:12137,267+1,078
30 Aug 2026, 09:37136,189+1,739
29 Aug 2026, 08:29134,450+509
28 Aug 2026, 05:54133,941+765
27 Aug 2026, 04:44133,176+1,337
26 Aug 2026, 05:38131,839-1,228
25 Aug 2026, 04:16133,067-85
24 Aug 2026, 02:49133,152-138
22 Aug 2026, 10:25133,290first reading

Engagement

400 posts held, back to 4 August 2026 — the reader has not yet reached the start of this channel’s public history, so older posts may sit further back, unread. Read across 106 pages of Telegram’s post history, 20 posts per page.

ERR · 30 days
3.35%
avg views ÷ 136,315 subscribers
Avg views / post
4,570
232 posts measured
Reaction rate
3.54%
reactions ÷ views · ER floor
Posts in window
232
of 400 held

ERR is average views per post over the last 30 days divided by subscribers, the definition TGStat uses, so this figure is comparable with the one you will see elsewhere. It falls structurally as a channel grows: a high ERR on a small channel and a low one on a large channel describe reach mathematics, not quality. We publish the figure and the sample it came from and pass no verdict on it.

ER is defined industry-wide as (forwards + reactions + comments) ÷ views — note the denominator is views, not subscribers. Telegram’s public web preview carries views and reactions but not forward or comment counts, so the reaction rate above is the reactions term only and is therefore a floor: the true ER for this channel is higher by an amount we have not measured and will not estimate.

What these figures were computed from
WindowRolling 30 days · latest post in window 26 September 2026
Posts held400 (4 August 2026 – 26 September 2026)
Views total1,060,793
Reactions total37,591
Forwards / commentsnot exposed by the public surface — not measured, not estimated
Readings taken26 Sept 2026, 21:26 UTC

Views are a single reading per post, taken at the time above. A post published in the last day or two is still accumulating views, which pulls the 30-day average down slightly. That is a property of the standard definition rather than a fault in it, so we keep the definition rather than “correcting” the number into something nobody can reproduce.

Precision. Telegram publishes view counts on its public widget in short form — 8.12K, 3.7M — so any reading at or above 1,000 reaches us rounded to three significant figures, and only counts below 1,000 are exact. Averages and rates derived from them are shown to the same precision rather than to the unit: a figure like 3,701,250 would assert digits nobody measured.

Reaction counts are published per emoji and rounded the same way, so a total below 1,000 is exact and a larger one is a sum that may carry a rounded component from each emoji above 1,000. Because it is a sum, it does not look rounded — read a large reaction total as three significant figures per contributing emoji rather than as the figure it prints.

What this channel posts

Photos
≈9,100
Videos
≈1,780
Links
≈4,800

Lifetime counters from Telegram’s own channel header, read 26 September 2026 — not the date at the top of this page, which is when the subscriber count was last read. A count marked ≈ was rounded by Telegram before we ever saw it — t.me prints these counters in full below 1,000 and to three significant figures above, so ≈142,000 means somewhere between 141,500 and 142,499.

Video runtime
45m 12s
Average length
24s

Measured directly from 115 videos with a duration reading, out of the posts we hold for this channel — not this channel’s whole posting history, only the sample this register has actually read. An exact reading to the second, taken from the post itself rather than from Telegram’s own rounded chrome, so it carries no ≈ mark.

Reaction mix

61,524 reactions across 390 posts, in 38 distinct kinds. The most used accounts for 55.1% of them.

Every reaction kind recorded on the sample, most used first
ReactionCountShareShare, drawn
❤33,89855.1%
custom 546107163578625733711,54618.8%
🔥3,3085.38%
👍2,2323.63%
🥰2,1843.55%
❤‍🔥2,0093.27%
💘1,0111.64%
🎉9551.55%
😍8791.43%
custom 52134434881541513358281.35%
😭5490.892%
🤩5020.816%
😘3600.585%
👏1850.301%
🍓1670.271%
👌1300.211%
😁1230.2%
🦄1150.187%
🤗1070.174%
💯880.143%
18 further kinds3480.566%

Custom emoji. 2 of the rows above are Telegram custom emoji, which the public preview renders as an element carrying only a numeric id — no character, and no image we can reach. The id is printed as-is rather than substituted with a look-alike glyph, because a stand-in would be our invention showing where a measurement should be. The counts beside them are Telegram’s.

No sentiment is inferred, and none should be read in. This table is ordered by count and by nothing else. Emoji do not carry stable meaning across languages or communities — 🙏 is thanks in one channel and mourning in another — so we publish which ones were pressed and how often, and pass no judgement on what an audience meant by them.

Precision. Telegram publishes reaction counts per emoji and short-forms each one — 4.34K, 1.2M — so any single kind at or above 1,000 reaches us at three significant figures, and only counts below 1,000 are exact. The shares above are ratios of those figures and carry the same error. This is also why the total here can differ slightly from a reaction total printed elsewhere on the page: both are sums of the same rounded parts, taken over samples with different edges.

Coverage. Reactions were read on 400 of the 400 sampled posts in this sample. Summed by Telegram’s own count on each post — not by adding up the per-emoji breakdown above — those same posts carry 62,645 reactions in total: the kind of figure the paragraph above means by “a reaction total printed elsewhere on the page”.

Measured over the 400 most recent posts we hold, published 4 August 2026 to 26 September 2026, using the newest reading held for each. Telegram Stars are excluded: they are a payment, not a reaction, and they have their own section.

Telegram Stars

Stars received
32
across the posts below
Posts paid on
19
of 400 we hold a reading for · 5%
Most on one post
4
single highest reading

A paid reaction is a reader spending Telegram Stars — bought with money — on a post by @podrygka_ru. Telegram publishes the count on the public post preview alongside ordinary reactions, and this register reads it there. It is the only figure on this site that measures money moving rather than attention.

Stars are not reactions, and the two are never added. They are rendered in the same strip on Telegram and counted in the same shape, but one is a tap and the other is a purchase. The reaction totals and the engagement rate elsewhere on this page exclude every figure in this section, and no rate here is computed against a reaction count.

This is not revenue, and we publish no currency figure. What a Star costs a reader and what it pays a channel are different numbers, Telegram takes a share we cannot observe, and the terms have changed. Converting a Star count into money would be an estimate dressed as a measurement, so the count is where we stop.

Counted over the 400 most recent posts we hold for this entry, published 4 August 2026 to 26 September 2026. Star counts above 1,000 reach us in Telegram’s short form and carry the same three-significant-figure rounding as everything else on this page.

Advertising

Ad load
45.0%
180 of 400 posts carry an ad marker
Regulatory tokens
180
posts carrying an erid · 180 distinct tokens
Median views · ads
4,660
over 180 measured posts
Median views · rest
4,630
over 220 measured posts

An ad marker, not a judgement about a post. A post is counted here because it carries one of two explicit markings: an erid token, which Russian law has required on paid placements since 2022 and which is issued against a specific advertising contract, or a #реклама / #ad hashtag in the body, which is the channel declaring it itself. The first is documentary; the second is a self-declaration and is weaker. No classifier reads the text and decides — nothing on this site guesses that a post is an advertisement.

This is a floor, and it can only ever be a floor. A channel that runs paid placements without marking them produces no marker for us to count, and an unmarked ad is indistinguishable from an ordinary post on the public surface. The ad load above therefore means “the share of posts that declared themselves”, never “the share of posts that were paid for”. A low figure is not evidence of a channel that runs few ads.

Both figures are medians, and no ratio between them is published. Each is a view reading that actually occurred on a post, picked by percentile_disc rather than averaged, so one viral post cannot move it and no interpolated value is invented between two readings. They are printed side by side with the count behind each rather than as a ratio: an ad and an ordinary post are not otherwise matched — for topic, for length, for hour of day — so the gap between them is a description of two groups and not the effect of one being an ad.

Advertising tokens recorded on this entry
eridPostsFirst seenLast seen
2VtzquWiQTD12 September 20262 September 2026
2VtzquXBYjN120 September 202620 September 2026
2VtzquXzrSF111 August 202611 August 2026
2VtzquZaEG3114 August 202614 August 2026
2VtzquZbd5W121 September 202621 September 2026
2VtzquZwQb5117 August 202617 August 2026
2Vtzqub6c7v118 September 202618 September 2026
2VtzqubDHEt113 September 202613 September 2026
2Vtzqubc61R17 August 20267 August 2026
2VtzqucSYJP121 August 202621 August 2026
2VtzqufTt8t122 September 202622 September 2026
2VtzqugsmzB112 August 202612 August 2026

A token repeated across several posts is one advertising contract placed more than once, which is what the identifier is for. The strings are reproduced exactly as they appeared in the post or in its click-through URL and are not validated against any registry — we record the marker a channel published, and whether it resolves to a real contract is a question for the register that issued it. 168 further tokens are held for this entry and not listed here.

Measured over the 400 most recent posts we hold, published 4 August 2026 to 26 September 2026. Views are the latest single reading held for each post, and any reading at or above 1,000 is rounded by Telegram to three significant figures.

Recent posts

26 Sept 2026, 15:04 UTC≈2,700 views77 reactionsread 26 September 2026
Video

Когда Венера, Меркурий и Юпитер выстраиваются в ряд, мы делаем это 🪄 Шутка! На самом деле, раздаем подарки, потому что верим: чем больше хорошего сделаешь в день рождения, тем счастливее будет год 🫶 #разговоры_подружек 🟣 Мы ВКонтакте 🟣 Канал ВКонтакте 🟣 Канал в MAX

❤48custom 546107163578625733719🥰10

26 Sept 2026, 14:02 UTC≈2,780 views73 reactionsread 26 September 2026
Advertisementerid 2VtzqxdivsNPhoto

Представь: читаешь описание любимой сыворотки, а там бац — и промокод! С нашей новой акцией* и представлять не надо 😉 👉 Только 26 и 27 сентября переходи в подборку на сайте и в приложении 👉 Выбирай из нее товары на сумму от 2000 руб. 👉 Ищи секретный код на подарок или скидку 30% в описании товаров 👉 Делай свой заказ еще выгоднее! * Действует для владельцев карты «Подружка». Организатор вправе менять сроки и условия…

❤49🔥14🤩6❤‍🔥4

26 Sept 2026, 13:00 UTC≈2,850 views57 reactionsread 26 September 2026
Video message

Video message, posted without a caption

❤29👍18😘5🤩4custom 54610716357862573371

26 Sept 2026, 12:02 UTC≈3,320 views74 reactionsread 26 September 2026
Video

И исполнила заветное желание любимой учительницы 💫 Больше не тратим время на сомнения и поиски ненужных сувениров, а сразу забегаем в Подружку за подарочной картой. Кстати, можно создать уникальный дизайн здесь, выбрав классный мем или школьное фото с любимой учительницей. Она запомнит этот теплый жест надолго 💐 #выбор_подружки

custom 546107163578625733741❤20❤‍🔥8😁5

26 Sept 2026, 11:12 UTC≈3,440 views75 reactionsread 26 September 2026

А мы с вау-новостями! Скорее приходи на дни бренда EAT MY в ТЦ Щука в Москве. Покупай любые товары бренда и участвуй в игре, угадывай правильное расположение баночек и забирай до четырех средств в подарок.

❤45custom 546107163578625733715❤‍🔥8🔥7

26 Sept 2026, 11:10 UTC≈3,320 views76 reactionsread 26 September 2026
Video message

Video message, posted without a caption

❤45custom 546107163578625733712🥰10🤩9

26 Sept 2026, 10:04 UTC≈3,660 views67 reactionsread 26 September 2026
Video message

Video message, posted without a caption

❤41🤩11custom 54610716357862573379❤‍🔥4🥰2

26 Sept 2026, 09:04 UTC≈4,330 views99 reactionsread 26 September 2026
Advertisementerid 2VtzqxAu6AQPhoto

Пока настраивались на выходные, решили: это повод для подарков 🤩 А чтобы им радовались не только мы, продолжаем раздавать сюрпризы! Только сегодня и завтра приходи в магазин и выбирай товары на любую сумму, а затем называй код 2921645 до оплаты на кассе и получай подарок* на выбор. * Количество ограничено. Подарки могут отличаться. Один покупатель может получить один подарок. Действует для владельцев карты «Подружк…

👍46custom 546107163578625733725❤24❤‍🔥3🔥1

26 Sept 2026, 08:00 UTC≈4,090 views508 reactionsread 26 September 2026

Posted without readable text

❤390custom 546107163578625733776🔥30😍7❤‍🔥5

26 Sept 2026, 06:03 UTC≈4,980 views103 reactionsread 26 September 2026
Advertisementerid 2VtzqupPr5zVideo

Нашли теплый повод набрать подружкам и заскочить за боксами* сегодня 🧣 Используем День встречи со старыми друзьями как предлог, покупаем на сумму от 1500 руб. и получаем свой подарок. Торопись: завтра последний день акции, и кое-где наборы с хитами уже на исходе! 🛍 ПОКАЗЫВАЙ ШТРИХКОД ИЗ КОММЕНТАРИЕВ ДО ОПЛАТЫ НА КАССЕ И ПОЛУЧАЙ БОКС 🛍 * Количество ограничено. Наполнение может отличаться. Один покупатель может полу…

❤42custom 546107163578625733727🥰20👍10🤩4

25 Sept 2026, 15:10 UTC≈5,450 views180 reactionsread 26 September 2026
Photo

Мы считаем, выбор очевиден 😁 Никогда не променяем любимые баночки, особенно со скидками до 70% 🤭 Кстати, успевай забрать свои только до 5 октября в магазинах и онлайн →

❤99😁41😍32🤝5💘3

25 Sept 2026, 14:00 UTC≈5,790 views197 reactionsread 26 September 2026

Posted without readable text

🎉114custom 546107163578625733737👏26😭17🤪3

Showing the 12 most recent of 400 posts we hold for @podrygka_ru. View and reaction counts are the latest single reading for each post, not a live figure, and a recent post is still accumulating both. A view count marked ≈ was rounded by Telegram before we ever saw it — t.me prints views in full below 1,000 and to three significant figures above, so ≈1,200,000 means somewhere between 1,150,000 and 1,249,999. Unmarked counts are exact. Text is reproduced from the public post preview and truncated for length.

Posts edited after publishing

@podrygka_ru edited 4 posts after it first published — the same permalink now carries different wording than the one this register originally read, caught because our own crawl held a copy of the earlier text.

An edit is not deception. Typo fixes, price updates and corrections look exactly like this too — this register can tell you the wording changed and when, not why. How this is measured.

First edit seen
13 August 2026
Most recent edit
20 September 2026

Polls

The 4 polls we hold for this entry, as Telegram rendered them when we read the post. A poll’s figures keep moving after that, so each one is dated.

25 Aug 2026, 10:01 UTCAnonymous Poll523 voters

Что возьмешь в нашем пространстве красоты, чтобы получить подарок?

  1. Масла для губ, стики с спф и уход для лица TOCOBO39%
  2. Культовые маски для лица и крем для сияния AXIS-Y52%
  3. Что за вопрос? Микроиглы и серию с ПДРН VT!36%

The shares total 127%, above 100: this poll accepts more than one answer per voter. No per-option vote count is published, so the number of voters who chose each option is not derivable and is not shown.

16 Aug 2026, 12:03 UTCAnonymous Poll333 voters

Определилась, какой бренд будешь покупать?

  1. AXIS-Y40%
  2. TOCOBO30%
  3. VT15%
  4. За всеми!38%

The shares total 123%, above 100: this poll accepts more than one answer per voter. No per-option vote count is published, so the number of voters who chose each option is not derivable and is not shown.

15 Aug 2026, 12:02 UTCAnonymous Poll380 voters

Придешь к нам сегодня?

  1. Да, обязательно 🤩25%
  2. Нет, буду в другой день 😉76%

Shares as published, totalling 101%. No per-option vote count is published by Telegram, so none is shown.

15 Aug 2026, 10:02 UTCAnonymous Poll355 voters

Уже решила, за каким брендом зайдешь?

  1. AXIS-Y41%
  2. TOCOBO29%
  3. VT14%
  4. За всеми!37%

The shares total 121%, above 100: this poll accepts more than one answer per voter. No per-option vote count is published, so the number of voters who chose each option is not derivable and is not shown.

Percentages only — there are no per-option vote counts here, because Telegram publishes none. The public post preview gives each option’s share and a single voter total, and nothing else. Multiplying one by the other would produce a per-option tally that looks measured and is not: the shares are rounded to whole numbers before we ever see them. We print what was published and leave the column that does not exist empty.

The shares need not add up to 100. Rounding alone puts many polls at 99 or 101. A poll that allows more than one answer per voter runs well past 100 by design, and several here do. The bars are drawn against a fixed 100% track at each option’s own percentage rather than normalised to the total, so a poll that exceeds it shows that it does instead of being quietly rescaled.

Read from the 400 most recent posts we hold, published 4 August 2026 to 26 September 2026. Telegram labels each poll by kind — an anonymous poll, a quiz, a closed set of final results — and that label is reproduced rather than paraphrased.

Forward network

Built only from forwarded posts we have actually read, on both sides. Coverage is early and deliberately incomplete: a missing link means we have not read the post that would prove it, never that the relationship does not exist. Counts are distinct forwarded posts observed, so they only ever go up as we read more.

Mentions

Named by 71 registered channels — every channel on the register whose own posts have named this one, by its current username or any other username it currently holds, merged from two separately captured readings of the same fact so a namer caught by only one of them is not missed and a namer both caught is not counted twice. A username this channel has since dropped is not matched — that handle may belong to someone else now, and crediting today’s namer to yesterday’s owner would misattribute it. The 24 listed below are the most frequent namers; the rest are counted above but not each listed.

A mention is a weaker signal than a forward and is counted separately for that reason — naming a channel is not republishing it, and a handle in a post body is easy to place deliberately. The post counts beside each row below are distinct posts in which the handle appeared, from posts we have read on both sides — the “Named by N registered channels” figure above is a different count, of distinct NAMING CHANNELS rather than posts, and is not the sum of the rows under it.

Cite this entry

A live page changes as we take new readings, so a citation should name the measurement it is based on, not just the URL. The line below cites the subscriber count as measured 25 September 2026 — this entry's latest reading, not the date you are reading this.

“Подружка” (@podrygka_ru), 136,315 subscribers as measured 25 September 2026. Telegram Register, tgregister.com/channel/podrygka_ru.

Full measurement history, CC BY 4.0. Every reading this register holds for this entry, not just the latest one, as a dated, downloadable record: CSV · JSON. Free to use with attribution to tgregister.com. Each file carries its own generation timestamp, which is the figure to cite for exactly when the data was retrieved.