Когда амбиции вредят бренду Успех компании часто основан на чётком позиционировании. Но жажда лидерства может сыграть злую шутку — как это произошло с Avis. После продажи ITT руководство решило, что пора занять первое место, и запустило кампанию «Avis будет №1». Результат: вместо укрепления бренда — восприятие хвастовства и потеря фокуса. 📌 Второе место может быть ценнее, чем стремление к лидерству. Сохраняйте то,…

Channel
Бизнес Атмосфера
@BusinessAtmosphere
On this record: Topic · Growth · Engagement · What this channel posts · Advertising · Posts · Citations · Telegram's recommendations · Cite this entry
123,277subscribers
-176 since we began measuring on 7 August 2026
Risers and fallers across the register · movement among entries of 100,000–316,228.
Register entry
| Telegram ID | -1001437658163 |
|---|---|
| Type | Channel |
| Username | @BusinessAtmosphere |
| Description | Пространство, где предприниматели, бизнесмены и будущие лидеры черпают инсайты и прокачивают бизнес 💫 Сотрудничество: @AlexeyAtmos РКН А+ https://clk.li/BbvV |
| Created | Between 1 April 2019 and 31 October 2021 — estimated from Telegram’s id allocation, not measured. How this range is calculated. |
| First recorded | 7 August 2026 |
| Last confirmed live | 25 September 2026 |
| Measurements held | 32 |
| Confirmed unchanged | 1 time, most recently 25 September 2026 |
| On Telegram | t.me/BusinessAtmosphere |
Topic
Education — a classification, not a measurement. An on-box language model (Qwen3.6-35B-A3B-UD-Q6_K_XL, prompt version 1) read this channel’s own recent posts on 9 August 2026 and assigned it the closest of 31 fixed categories, at 61% confidence. This is a model’s judgement about what the channel is likely to be about, not a fact this register measured the way a subscriber count or a view count is measured — it can be revised on a later pass, and it carries no weight anywhere else on this page. How this classification works, and why it has no browse page of its own yet.
Growth
| Measured (UTC) | Subscribers | Change |
|---|---|---|
| 25 Sept 2026, 20:40 | 123,277 | -32 |
| 17 Sept 2026, 06:01 | 123,309 | -26 |
| 15 Sept 2026, 04:39 | 123,335 | -32 |
| 13 Sept 2026, 10:37 | 123,367 | -16 |
| 11 Sept 2026, 12:56 | 123,383 | -30 |
| 8 Sept 2026, 22:18 | 123,413 | +61 |
| 5 Sept 2026, 15:41 | 123,352 | -8 |
| 3 Sept 2026, 18:56 | 123,360 | -15 |
| 2 Sept 2026, 08:56 | 123,375 | -4 |
| 1 Sept 2026, 07:49 | 123,379 | +7 |
| 31 Aug 2026, 05:37 | 123,372 | +8 |
| 30 Aug 2026, 07:12 | 123,364 | +7 |
| 29 Aug 2026, 08:32 | 123,357 | +9 |
| 28 Aug 2026, 05:28 | 123,348 | +9 |
| 27 Aug 2026, 06:15 | 123,339 | +12 |
| 25 Aug 2026, 01:07 | 123,327 | -3 |
| 23 Aug 2026, 16:48 | 123,330 | -9 |
| 22 Aug 2026, 00:17 | 123,339 | -3 |
| 19 Aug 2026, 17:14 | 123,342 | -2 |
| 18 Aug 2026, 19:56 | 123,344 | first reading |
Engagement
208 posts held, back to 1 August 2026 — the reader has not yet reached the start of this channel’s public history, so older posts may sit further back, unread. Read across 116 pages of Telegram’s post history, 20 posts per page.
- ERR · 30 days
- 15.3%
- avg views ÷ 123,277 subscribers
- Avg views / post
- 18,900
- 117 posts measured
- Reaction rate
- —
- this channel exposes no reaction counts
- Posts in window
- 117
- of 208 held
ERR is average views per post over the last 30 days divided by subscribers, the definition TGStat uses, so this figure is comparable with the one you will see elsewhere. It falls structurally as a channel grows: a high ERR on a small channel and a low one on a large channel describe reach mathematics, not quality. We publish the figure and the sample it came from and pass no verdict on it.
ER is defined industry-wide as (forwards + reactions + comments) ÷ views — note the denominator is views, not subscribers. Telegram’s public web preview carries views and reactions but not forward or comment counts, so the reaction rate above is the reactions term only and is therefore a floor: the true ER for this channel is higher by an amount we have not measured and will not estimate.
| Window | Rolling 30 days · latest post in window 26 September 2026 |
|---|---|
| Posts held | 208 (1 August 2026 – 26 September 2026) |
| Views total | 2,208,190 |
| Reactions total | — |
| Forwards / comments | not exposed by the public surface — not measured, not estimated |
| Readings taken | 26 Sept 2026, 16:10 UTC |
Views are a single reading per post, taken at the time above. A post published in the last day or two is still accumulating views, which pulls the 30-day average down slightly. That is a property of the standard definition rather than a fault in it, so we keep the definition rather than “correcting” the number into something nobody can reproduce.
Precision. Telegram publishes view counts on its public widget in short form — 8.12K, 3.7M — so any reading at or above 1,000 reaches us rounded to three significant figures, and only counts below 1,000 are exact. Averages and rates derived from them are shown to the same precision rather than to the unit: a figure like 3,701,250 would assert digits nobody measured.
Reaction counts are published per emoji and rounded the same way, so a total below 1,000 is exact and a larger one is a sum that may carry a rounded component from each emoji above 1,000. Because it is a sum, it does not look rounded — read a large reaction total as three significant figures per contributing emoji rather than as the figure it prints.
What this channel posts
- Photos
- ≈4,220
- Videos
- ≈5
- Links
- ≈1,630
Lifetime counters from Telegram’s own channel header, read 26 September 2026 — not the date at the top of this page, which is when the subscriber count was last read. A count marked ≈ was rounded by Telegram before we ever saw it — t.me prints these counters in full below 1,000 and to three significant figures above, so ≈142,000 means somewhere between 141,500 and 142,499.
- Video runtime
- 7s
- Average length
- 7s
Measured directly from 1 video with a duration reading, out of the posts we hold for this channel — not this channel’s whole posting history, only the sample this register has actually read. An exact reading to the second, taken from the post itself rather than from Telegram’s own rounded chrome, so it carries no ≈ mark.
Advertising
- Ad load
- 0.962%
- 2 of 208 posts carry an ad marker
- Regulatory tokens
- 2
- posts carrying an erid · 2 distinct tokens
- Median views · ads
- 18,400
- over 2 measured posts
- Median views · rest
- 20,000
- over 206 measured posts
An ad marker, not a judgement about a post. A post is counted here because it carries one of two explicit markings: an erid token, which Russian law has required on paid placements since 2022 and which is issued against a specific advertising contract, or a #реклама / #ad hashtag in the body, which is the channel declaring it itself. The first is documentary; the second is a self-declaration and is weaker. No classifier reads the text and decides — nothing on this site guesses that a post is an advertisement.
This is a floor, and it can only ever be a floor. A channel that runs paid placements without marking them produces no marker for us to count, and an unmarked ad is indistinguishable from an ordinary post on the public surface. The ad load above therefore means “the share of posts that declared themselves”, never “the share of posts that were paid for”. A low figure is not evidence of a channel that runs few ads.
Both figures are medians, and no ratio between them is published. Each is a view reading that actually occurred on a post, picked by percentile_disc rather than averaged, so one viral post cannot move it and no interpolated value is invented between two readings. The sample on one side is under five posts, which is too thin to compare. The two figures are shown side by side with the count behind each, and deliberately not divided into a headline like “ads get x% fewer views” — an arithmetic that is easy to print and, at this sample size, means nothing.
| erid | Posts | First seen | Last seen |
|---|---|---|---|
| 2W5zFGrycT3 | 1 | 10 September 2026 | 10 September 2026 |
| 2W5zFJaVWbj | 1 | 19 August 2026 | 19 August 2026 |
A token repeated across several posts is one advertising contract placed more than once, which is what the identifier is for. The strings are reproduced exactly as they appeared in the post or in its click-through URL and are not validated against any registry — we record the marker a channel published, and whether it resolves to a real contract is a question for the register that issued it.
Measured over the 208 most recent posts we hold, published 1 August 2026 to 26 September 2026. Views are the latest single reading held for each post, and any reading at or above 1,000 is rounded by Telegram to three significant figures.
Recent posts
Бизнес как рок-группа Стив Джобс однажды сказал: «Моя бизнес-модель — The Beatles». Группа стала для него символом того, как разные личности создают нечто большее, чем могли бы поодиночке. Каждый участник уравновешивал других, контролируя слабости и усиливая сильные стороны — как в идеальной бизнес-команде. В компании, как и в группе, кто-то задаёт ритм и идеи, кто-то превращает хаос в структуру, а кто-то следит, ч…
Метод перезагрузки идей Подход SCAMPER помогает взглянуть на привычный продукт под новым углом, используя семь направлений для генерации идей. S — Substitute (Заменить): Какие части продукта или процесса можно подменить — материалы, инструменты, роли? C — Combine (Комбинировать): Что будет, если соединить функции, идеи или форматы между собой? A — Adapt (Адаптировать): Какие удачные практики из других сфер можно …
Правило трёх возможностей Руководить командой — значит принимать непростые решения, включая увольнения. Подход «трёх шансов» помогает действовать справедливо и прозрачно. 1️⃣Установите конкретные цели. Каждый сотрудник должен знать, чего от него ждут: дизайнер — 10 макетов в неделю, менеджер — 20 сделок, маркетолог — 50 лидов. 2️⃣Отслеживайте результаты. Важно не только количество, но и качество работы. Например, …
Стройте мосты для бизнеса В мире бизнеса часто недооценивают тех, кто умеет соединять людей — коммуникабельных, энергичных и вдохновляющих. Малколм Гладуэлл в книге «Точка перелома» называет их «объединяющими личностями». Эти люди не просто общаются, а создают сети, через которые идеи превращаются в тренды, а бизнес — в сообщество. Если хотите, чтобы продукт или история быстро набрали популярность, ищите таких люд…
Какие сферы бизнеса сейчас актуальны? Каждый год рынок расставляет приоритеты заново: то, что работало вчера, сегодня уже требует пересмотра — меняются тренды, цифры, поведение аудитории. Не всем игрокам рынка удается оставаться на плаву, поэтому необходимо ответственно подходить к выбору ниши для развития бизнеса. Мы нашли для вас небольшой гайд, в котором кратко и по делу рассказали про перспективные направления.…
Секрет успеха вашего продукта ✨ Будьте уникальны. Если ваш продукт ничем не отличается, о нем просто не будут говорить. УТП — это способ показать: «Мы особенные!» 💡 Упрощение выбора. Когда клиент понимает ваши отличия, решение о покупке приходит быстрее. Меньше сомнений — больше продаж. 📊 Рост конверсии. Ясная уникальность мотивирует к покупке и повышает эффективность продаж. 💰 Эффективная реклама. С фокусом на у…
Думать в потоке Форд не изобрёл машину, но полностью изменил производство: поточная сборка позволила каждой детали быть на своём месте, а каждому шагу — работать слаженно. Благодаря этому автомобили стали доступны миллионам. 🔹 Суть подхода Поточное мышление — видеть бизнес как единую систему: от поставщика до клиента. Любая задержка или ошибка — не вина человека, а сигнал о сбое процесса. 🔹 Эффект Системный взгляд…
Как бизнесу зарабатывать на цифровых активах Стейкинг — это механизм, при котором криптовалюта временно замораживается ради поддержки работы блокчейна, а взамен приносит вознаграждение. Для компаний это превращается в удобный инструмент получения дохода от уже имеющихся цифровых активов — без активной торговли и постоянного мониторинга рынка. Так бизнес может снизить влияние ценовых колебаний и обеспечить стабильны…
Правда важнее авторитета После серьёзного провала в 1980-х миллиардер Рэй Далио, основатель Bridgewater Associates, осознал: даже уверенность не гарантирует правильность. Он внедрил «радикальную прозрачность» — систему, где любой сотрудник может поставить под сомнение решение руководителя, если есть факты. 🔹 Суть подхода В компании ценят идеи, а не должности. Важна проверяемость аргументов, а не авторитет высказыв…
Цена с умом Себестоимость — это не просто бухгалтерская формальность, а ключ к прибыльному бизнесу. Она позволяет устанавливать цены с выгодой, а не в минус, определять точку безубыточности и контролировать расходы. 🔹 Как считать Себестоимость = производственные расходы + коммерческие расходы Производственные: затраты на создание продукта (сырьё, работа дизайнера, печать). Коммерческие: расходы на реализацию (упа…
Где искать деньги доброму делу Для социального предпринимателя вопрос финансирования — один из самых сложных и критичных. Пособие «Стартап с пользой», подготовленное Теплицей социальных технологий и Philtech Initiative, стало практическим навигатором для тех, кто создаёт проекты с общественным или экологическим эффектом. В нём подробно разобрано, где искать деньги и как убедительно представить свою миссию. Один из …
Showing the 12 most recent of 208 posts we hold for @BusinessAtmosphere. View and reaction counts are the latest single reading for each post, not a live figure, and a recent post is still accumulating both. A view count marked ≈ was rounded by Telegram before we ever saw it — t.me prints views in full below 1,000 and to three significant figures above, so ≈1,200,000 means somewhere between 1,150,000 and 1,249,999. Unmarked counts are exact. Text is reproduced from the public post preview and truncated for length.
Forward network
Republished by
Channels on the register that have forwarded this channel's posts into their own feed.
Republishes
Channels on the register whose posts this channel has forwarded.
Built only from forwarded posts we have actually read, on both sides. Coverage is early and deliberately incomplete: a missing link means we have not read the post that would prove it, never that the relationship does not exist. Counts are distinct forwarded posts observed, so they only ever go up as we read more.
Mentions
Named by 1 registered channel — every channel on the register whose own posts have named this one, by its current username or any other username it currently holds, merged from two separately captured readings of the same fact so a namer caught by only one of them is not missed and a namer both caught is not counted twice. A username this channel has since dropped is not matched — that handle may belong to someone else now, and crediting today’s namer to yesterday’s owner would misattribute it.
Named by
Channels on the register whose posts name this channel's handle.
Names
Channels on the register whose handles appear in this channel's posts.
A mention is a weaker signal than a forward and is counted separately for that reason — naming a channel is not republishing it, and a handle in a post body is easy to place deliberately. The post counts beside each row below are distinct posts in which the handle appeared, from posts we have read on both sides — the “Named by N registered channels” figure above is a different count, of distinct NAMING CHANNELS rather than posts, and is not the sum of the rows under it.
Channels Telegram recommends alongside this one
Telegram’s own answer, not this register’s. When this register asks Telegram’s API what is similar to this channel, this is the list it returns, in the exact order Telegram returns it — never re-sorted by subscribers or by anything else this register measures. The relationship, and the order, are Telegram’s; we record them and date them, and make no claim of our own about which of these channels actually resemble this one.
@FatCat18 · 105,420#1
@TochkaUP · 232,028#2
@EazyUP · 199,869#3
@DeadHold · 147,990#4
@neproebusiness · 131,332#5
@votBusiness · 120,146#6
@FingersON · 104,058#7
@ggreat_of_development · 100,463#8
@BusinesAdvisor · 163,467#9
@Finance_Instinct · 120,437#10
@DeloPlus · 131,990#11
@Founder_Startup · 148,132#12
@VoprosFin · 99,388#13
@DoRealCash · 47,446#14
@brainsstorming · 62,836#15
@kvadratnymaster · 50,185#16
@letmotiva · 29,713#17
@Busspod · 175,878#18
@BBDiploma · 77,263#19
@MoscowEcon · 56,121#20
@Businesslikes · 203,395#21
@rtvimain · 184,370#22
@tikandelaki · 312,594#23
@prodano5 · 73,079#24
@cyberfreek · 82,277#25
@MoscowDigest · 152,564#26
@mediastanciacom · 116,287#27
@FBR_channel · 148,006#28
@boilerroomchannel · 225,139#29
@emphasises · 26,114#30
@staraya · 91,881#31
@krispotupchik · 151,525#32
@onceuponmoscow · 131,636#33
@postnewsru · 43,043#34
@cyber_frontZ · 61,546#35
@stranavvvv · 57,322#36
@nasrat_news · 9,957#37
@thegraschenkov · 163,136#38
@banksecret · 58,568#39
@meters2 · 78,872#40
@BusinesProjects · 170,790#41
@cool_construction · 62,533#42
@berdovaalena · 143,295#43
@dengivezde · 177,001#44
@gosplandcookies · 55,020#45
@RepostUZ · 91,115#46
@BankingTruth · 32,217#47
@bpz_ukraine · 90,367#48
@badphrase · 52,554#49
@planerka_org · 48,628#50
@mironovonline · 124,555#51
@MolniaChannel · 50,115#52
@NewNovorossia · 54,108#53
@belaya_kaska · 85,558#54
@boulevard_ring · 71,827#55
@stone_developer · 121,173#56
@BasicMoscow · 55,417#57
@ctrs2018 · 107,668#58
@moscowlenta · 70,349#59
@analyst_on_the_couch · 62,546#60
@Moscow_00 · 41,617#61
@mediatech · 147,643#62
@internetsmi · 52,902#63
@merussiatg · 50,138#64
@moscow_on_air · 71,415#65
@koshelevvladimir · 34,622#66
@regpol · 78,094#67
@kursk_nasv · 41,630#68
@fineconomics · 42,699#69
@mgd_unofficial · 16,203#70
@developers_policy · 44,569#71
@LastOfRus · 63,976#72
@iGorodovoy · 23,594#73
@znaech_li_ty_msk · 13,595#74
@NOPpolicy · 42,310#75
@znach_li_ty · 14,616#76
@informburo_sfd · 26,034#77
@pioneergroupofcompanies · 129,209#78
@EconomistSign · 100,101#79
@rlz_the_kraken · 506,467#80
@diplomatia · 13,874#81
@polit_rus · 9,828#82
@npodgornov · 13,311#83
@ProDellki · 15,455 (as read 13 August 2026)#84
@bye_biden · 89,035#85
@lomovkaa · 333,773#86
@dauotkysit · 271,838#87
@zvezdach_mag · 51,459#88
@NeRestorani · 141,044#89
@vybora · 40,304#90
@blogomaniatg · 82,783#91
@uraldailyPeZerV · 12,584#92
@goodphrase · 36,891#93
@showbiz_live24 · 65,873#94
@scientificrussia · 41,335#95
@zhurbaks · 14,915#96
Read from Telegram’s recommendation API, most recently 13 August 2026. Telegram holds a list like this for a small and growing share of the register — how this is measured, and why most channel pages show nothing here.
Appears in Telegram’s recommendations for other channels
The reverse of the list above, and a different kind of signal. This does not require this channel to have ever been asked about directly — each row below is a channel we DID ask Telegram about, whose Telegram-generated list happened to include this one. A channel can appear here with an empty list above it, because being named by someone else’s query is independent of having been queried itself.
@Finance_Instinct · 120,437
Telegram ranks this channel #2 of 96 here — alongside 95 others — read 14 August 2026
@Founder_Startup · 148,132
Telegram ranks this channel #2 of 97 here — alongside 96 others — read 12 August 2026
@DeadHold · 147,990
Telegram ranks this channel #4 of 96 here — alongside 95 others — read 12 August 2026
@brainsstorming · 62,836
Telegram ranks this channel #5 of 96 here — alongside 95 others — read 21 August 2026
@wwwbusiness · 58,900
Telegram ranks this channel #6 of 96 here — alongside 95 others — read 22 August 2026
@BBDiploma · 77,263
Telegram ranks this channel #7 of 96 here — alongside 95 others — read 19 August 2026
@EazyUP · 199,869
Telegram ranks this channel #7 of 97 here — alongside 96 others — read 11 August 2026
@DoRealCash · 47,446
Telegram ranks this channel #8 of 94 here — alongside 93 others — read 26 August 2026
@BusinesAdvisor · 163,467
Telegram ranks this channel #8 of 96 here — alongside 95 others — read 12 August 2026
@letmotiva · 29,713
Telegram ranks this channel #13 of 94 here — alongside 93 others — read 7 September 2026
@VoprosFin · 99,388
Telegram ranks this channel #13 of 96 here — alongside 95 others — read 15 August 2026
@votBusiness · 120,146
Telegram ranks this channel #13 of 96 here — alongside 95 others — read 14 August 2026
@Busspod · 175,878
Telegram ranks this channel #13 of 97 here — alongside 96 others — read 12 August 2026
@neproebusiness · 131,332
Telegram ranks this channel #15 of 96 here — alongside 95 others — read 13 August 2026
@DeloPlus · 131,990
Telegram ranks this channel #17 of 96 here — alongside 95 others — read 13 August 2026
@FingersON · 104,058
Telegram ranks this channel #19 of 96 here — alongside 95 others — read 15 August 2026
@MoscowEcon · 56,121
Telegram ranks this channel #21 of 96 here — alongside 95 others — read 23 August 2026
@TochkaUP · 232,028
Telegram ranks this channel #21 of 97 here — alongside 96 others — read 11 August 2026
@FatCat18 · 105,420
Telegram ranks this channel #24 of 95 here — alongside 94 others — read 15 August 2026
@kvadratnymaster · 50,185
Telegram ranks this channel #25 of 95 here — alongside 94 others — read 25 August 2026
@fineconomics · 42,699
Telegram ranks this channel #26 of 96 here — alongside 95 others — read 29 August 2026
@dengivezde · 177,001
Telegram ranks this channel #26 of 96 here — alongside 95 others — read 12 August 2026
@diworkru · 25,331
Telegram ranks this channel #29 of 96 here — alongside 95 others — read 14 September 2026
@regpol · 78,094
Telegram ranks this channel #30 of 98 here — alongside 97 others — read 19 August 2026
This channel appears in 93 seed channels' Telegram-generated recommendation lists in total, of which the 24 where it ranks highest are shown above. Each is Telegram’s list for THAT channel, not this one — see how this is measured.
Cite this entry
A live page changes as we take new readings, so a citation should name the measurement it is based on, not just the URL. The line below cites the subscriber count as measured 25 September 2026 — this entry's latest reading, not the date you are reading this.
“Бизнес Атмосфера” (@BusinessAtmosphere), 123,277 subscribers as measured 25 September 2026. Telegram Register, tgregister.com/channel/BusinessAtmosphere.
Full measurement history, CC BY 4.0. Every reading this register holds for this entry, not just the latest one, as a dated, downloadable record: CSV · JSON. Free to use with attribution to tgregister.com. Each file carries its own generation timestamp, which is the figure to cite for exactly when the data was retrieved.