Пишем про маркетинговые уловки, актуальные тренды и инновации в диджитал
Всё, что будет завтра, уже сегодня в твоей ленте
Работаем с сервисом BidFox
Сотрудничество: @alina_mediasales
https://tgpost.ru/tg/todaytrendy
Created
Between 1 April 2026 and 1 August 2026 — estimated from Telegram’s id allocation, not measured. How this range is calculated.
Other / unclassifiable — a classification, not a measurement. An on-box language model (Qwen3.6-35B-A3B-UD-Q6_K_XL, prompt version 1) read this channel’s own recent posts on 8 August 2026 and assigned it the closest of 31 fixed categories, at 42% confidence. This is a model’s judgement about what the channel is likely to be about, not a fact this register measured the way a subscriber count or a view count is measured — it can be revised on a later pass, and it carries no weight anywhere else on this page. How this classification works, and why it has no browse page of its own yet.
Growth
33 measurements spanning 42 days, net -21,077. Dots are measurements; the straight line between them is drawn to join them, not to claim we know the path taken in between — snapshots are recorded only when a count changes, so gaps mean “no change observed”, never “interpolated”. The vertical axis spans 322,794–350,195 and does not start at zero.
Measurement log — every subscribers count we have recorded, most recent 20 of 33
Measured (UTC)
Subscribers
Change
18 Sept 2026, 13:15
325,956
-473
16 Sept 2026, 07:17
326,429
-381
14 Sept 2026, 11:58
326,810
-235
13 Sept 2026, 01:18
327,045
-843
11 Sept 2026, 03:02
327,888
-11,523
8 Sept 2026, 06:41
339,411
-122
4 Sept 2026, 23:38
339,533
-447
3 Sept 2026, 09:42
339,980
-491
2 Sept 2026, 02:53
340,471
-308
1 Sept 2026, 00:29
340,779
-195
31 Aug 2026, 00:57
340,974
-239
30 Aug 2026, 03:54
341,213
-308
29 Aug 2026, 01:18
341,521
-214
28 Aug 2026, 01:13
341,735
-150
26 Aug 2026, 21:53
341,885
-200
26 Aug 2026, 01:12
342,085
-298
24 Aug 2026, 23:25
342,383
-556
23 Aug 2026, 07:12
342,939
-928
21 Aug 2026, 16:05
343,867
-191
20 Aug 2026, 13:33
344,058
first reading
Engagement
244 posts held, back to 1 August 2026 — the reader has not yet reached the start of this channel’s public history, so older posts may sit further back, unread. Read across 104 pages of Telegram’s post history, 20 posts per page.
ERR · 30 days
10.4%
avg views ÷ 325,956 subscribers
Avg views / post
33,800
159 posts measured
Reaction rate
0.991%
reactions ÷ views · ER floor
Posts in window
159
of 244 held
ERR is average views per post over the last 30 days divided by subscribers, the definition TGStat uses, so this figure is comparable with the one you will see elsewhere. It falls structurally as a channel grows: a high ERR on a small channel and a low one on a large channel describe reach mathematics, not quality. We publish the figure and the sample it came from and pass no verdict on it.
ER is defined industry-wide as (forwards + reactions + comments) ÷ views — note the denominator is views, not subscribers. Telegram’s public web preview carries views and reactions but not forward or comment counts, so the reaction rate above is the reactions term only and is therefore a floor: the true ER for this channel is higher by an amount we have not measured and will not estimate.
What these figures were computed from
Window
Rolling 30 days · latest post in window 26 September 2026
Posts held
244 (1 August 2026 – 26 September 2026)
Views total
5,374,000
Reactions total
53,233
Forwards / comments
not exposed by the public surface — not measured, not estimated
Readings taken
26 Sept 2026, 19:48 UTC
Views are a single reading per post, taken at the time above. A post published in the last day or two is still accumulating views, which pulls the 30-day average down slightly. That is a property of the standard definition rather than a fault in it, so we keep the definition rather than “correcting” the number into something nobody can reproduce.
Precision. Telegram publishes view counts on its public widget in short form — 8.12K, 3.7M — so any reading at or above 1,000 reaches us rounded to three significant figures, and only counts below 1,000 are exact. Averages and rates derived from them are shown to the same precision rather than to the unit: a figure like 3,701,250 would assert digits nobody measured.
Reaction counts are published per emoji and rounded the same way, so a total below 1,000 is exact and a larger one is a sum that may carry a rounded component from each emoji above 1,000. Because it is a sum, it does not look rounded — read a large reaction total as three significant figures per contributing emoji rather than as the figure it prints.
What this channel posts
Photos
262
Videos
228
Links
438
Lifetime counters from Telegram’s own channel header, read 26 September 2026 — not the date at the top of this page, which is when the subscriber count was last read. Below Telegram’s rounding threshold, so these counts are exact.
Video runtime
1h 27m
Average length
40s
Measured directly from 130 videos with a duration reading, out of the posts we hold for this channel — not this channel’s whole posting history, only the sample this register has actually read. An exact reading to the second, taken from the post itself rather than from Telegram’s own rounded chrome, so it carries no ≈ mark.
Reaction mix
79,182 reactions across 244 posts, in 7 distinct kinds. The most used accounts for 28.5% of them.
Every reaction kind recorded on the sample, most used first
Reaction
Count
Share
Share, drawn
❤
22,591
28.5%
🤩
16,069
20.3%
💯
15,279
19.3%
⚡
7,399
9.34%
👏
6,816
8.61%
🕊
5,718
7.22%
🤯
5,310
6.71%
No sentiment is inferred, and none should be read in. This table is ordered by count and by nothing else. Emoji do not carry stable meaning across languages or communities — 🙏 is thanks in one channel and mourning in another — so we publish which ones were pressed and how often, and pass no judgement on what an audience meant by them.
Precision. Telegram publishes reaction counts per emoji and short-forms each one — 4.34K, 1.2M — so any single kind at or above 1,000 reaches us at three significant figures, and only counts below 1,000 are exact. The shares above are ratios of those figures and carry the same error. This is also why the total here can differ slightly from a reaction total printed elsewhere on the page: both are sums of the same rounded parts, taken over samples with different edges.
Coverage. Reactions were read on 244 of the 244 sampled posts in this sample. Summed by Telegram’s own count on each post — not by adding up the per-emoji breakdown above — those same posts carry 79,182 reactions in total: the kind of figure the paragraph above means by “a reaction total printed elsewhere on the page”.
Measured over the 244 most recent posts we hold, published 1 August 2026 to 26 September 2026, using the newest reading held for each. Telegram Stars are excluded: they are a payment, not a reaction, and they have their own section.
⚡️ Фильм «Обитель зла» по Resident Evil выйдет в России уже СЕГОДНЯ — во многих кинотеатрах показы стартуют раньше основного проката.
Критики уже называют картину одним из лучших хорроров года, а на Rotten Tomatoes у неё 95% свежести. Отдельно хвалят Остина Абрамса из «Орудий» — его герой много шутит, поэтому фильм получился смесью ужасов и чёрной комедии.
Выходные официально заняты.
Сегодня в ленте
В Instagram* теперь можно ЗАБЛЮРИТЬ своего парня прямо в сторис.
Вместо нелепых смайликов, обрезанных фоток и попыток спрятать человека за пальцем можно выбрать даже степень размытия. Можно оставить его слегка узнаваемым, а можно превратить в полноценный пиксельный силуэт.
Девочки, теперь можно не бояться сглаза 😁
Сегодня в ленте
Вышел платиновый выпуск «Беременна в 16» — в нем молодые родители устроили гендерпати на рыбалке.
Девушка была крайне недовольна идеей своего парня, однако все равно согласилась. Они собрали всех родственников, приехали на пруд, поставили столы и рыбачили.
Просто посмотрите на этот кринж 😥
Сегодня в ленте
Сервиз с вашим питомцем от Ceramictales — бренд создаёт индивидуальные чашечки, на которых нарисованы мордочки кошек и собак.
Ничего милее сегодня уже не будет 🤩
Сегодня в ленте
Про Михаила Круга снимут фильм братья Андреасян.
Байопик расскажет всю историю жизни музыканта — от раннего детства и до трагической смерти. Работа над лентой стартует в 2027 году.
Спасибо, что не «Колобок 2» 🤔🤔
Сегодня в ленте
Москва готовится бежать: участники СберПрайм Московского Марафона уже забирают стартерпаки и показывают их в соцсетях.
До главного забега осталось совсем немного — марафон пройдет 26 и 27 сентября. Пока одни изучают содержимое наборов и находят там в том числе подарки от Zielinski & Rozen, другие пишут пожелания близким перед стартом.
Кажется, предстартовое волнение уже накрыло весь город 🏃
Сегодня в ленте
Так выглядит барханный кот — маленький хищник, который обитает в Северной Африке и на Ближнем Востоке. Видеограф смог заснять в дикой природе целое семейство этих милых пушистиков. Правда, мама-кошка была не очень рада незванным гостям.
Разблокирован новый персонаж: пустынная Муся 🥰🥰🥰
Сегодня в ленте
Ящерица Том — самая желанная коллекция игрушек в соцсетях. Китайцы выпустили линейку мемных фигурок с подвижными конечностями. В блайнд-боксах может попасться одна из пяти игрушек по мотивам мультфильма «Прыгуны».
Одна коробка стоит всего 480 рублей на AliExpress. Говорим «пока» нашей финансовой грамотности 🤓🤓
Сегодня в ленте
Чизбургер с шоколадным печеньем — главный фуд-тренд в США прямо сейчас. Пользователи соцсетей массово приходят в McDonald’s с печеньем, чтобы сделать виральный Cookie McDouble.
Рецепт блюда максимально простой: нужно заказать двойной чизбургер без соусов и лука, а затем положить шоколадное печенье под котлеты. Те, кто попробовал, утверждают, что это просто шедевр.
«Вкусно — и точка», готовьтесь, мы идем с печеньем …
В России выступят Imagine Dragons, Slipknot и Twenty One Pilots — написано на афишах не состоявшихся концертов. В соцсетях вспомнили, что 2022 год мог стать очень насыщенным на приезд мировых музыкантов: многие из них планировали посетить страну в рамках мирового тура, но это так и не произошло.
Россияне могли вживую услышать Limp Bizkit, Pixies, Foals, The Killers, Louis Tomlinson, а также десяток других групп и ис…
Парфюмы для… собак выкатил Moi Pës Duke — бренд создал линейку безопасных ароматов для хвостатых.
Всего в коллекцию вошло 6 ароматов:
• Birthday Cake
• Дюшесс
• Луговая собачкас
• Перчик
• Клюква в сахаре
• Лучший друг
Радуем своих питомцев 😌
Сегодня в ленте
«Петербургская заколка» — новый концепт от Verlab, вдохновленный конструкцией разводных мостов.
Нравится 😄
Сегодня в ленте
❤201💯58🤩49👏29
Showing the 12 most recent of 244 posts we hold for @todaytrendy. View and reaction counts are the latest single reading for each post, not a live figure, and a recent post is still accumulating both. A view count marked ≈ was rounded by Telegram before we ever saw it — t.me prints views in full below 1,000 and to three significant figures above, so ≈1,200,000 means somewhere between 1,150,000 and 1,249,999. Unmarked counts are exact. Text is reproduced from the public post preview and truncated for length.
Forward network
Republished by
Channels on the register that have forwarded this channel's posts into their own feed.
Built only from forwarded posts we have actually read, on both sides. Coverage is early and deliberately incomplete: a missing link means we have not read the post that would prove it, never that the relationship does not exist. Counts are distinct forwarded posts observed, so they only ever go up as we read more.
Mentions
Named by 3 registered channels — every channel on the register whose own posts have named this one, by its current username or any other username it currently holds, merged from two separately captured readings of the same fact so a namer caught by only one of them is not missed and a namer both caught is not counted twice. A username this channel has since dropped is not matched — that handle may belong to someone else now, and crediting today’s namer to yesterday’s owner would misattribute it.
Named by
Channels on the register whose posts name this channel's handle.
A mention is a weaker signal than a forward and is counted separately for that reason — naming a channel is not republishing it, and a handle in a post body is easy to place deliberately. The post counts beside each row below are distinct posts in which the handle appeared, from posts we have read on both sides — the “Named by N registered channels” figure above is a different count, of distinct NAMING CHANNELS rather than posts, and is not the sum of the rows under it.
Cite this entry
A live page changes as we take new readings, so a citation should name the measurement it is based on, not just the URL. The line below cites the subscriber count as measured 18 September 2026 — this
entry's latest reading, not the date you are reading this.
“Сегодня в ленте” (@todaytrendy), 325,956 subscribers as measured 18 September 2026. Telegram Register, tgregister.com/channel/todaytrendy.
Full measurement history, CC BY 4.0. Every reading this register holds for this entry, not just the latest one, as a dated, downloadable record: CSV · JSON. Free to use with attribution to tgregister.com. Each file carries its own generation timestamp, which is the figure to cite for exactly when the data was retrieved.