27 Mar 2026, 23:40 UTC180 views6 reactionsread 9 August 2026 Photo
When a candidate says, “I have 10 years in the industry,” I honestly don’t pay much attention to that. Because you can spend 10 years building products — or you can spend 10 years changing the homepage banner and calling it a roadmap.
Years in the industry are mostly decorative — just like those famous NDA brands on a résumé. Like fancy molding on a building facade: looks nice, but it doesn’t mean the house has a fo…
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Signed Denis Zakalinsky
28 Feb 2026, 02:07 UTC208 views2 reactionsread 9 August 2026 Photo
If your team can’t say “we shouldn’t build this” — it’s not empowered.
Even if they choose how to build it. There are only two real levels:
🟢Level 1 — Solution autonomy “You decide how.”
🟢Level 2 — Strategic autonomy “You decide whether this is worth doing.”
Most companies stop at Level 1.
At Level 2, PMs challenge the initiative itself:
🟢ICP or edge case?
🟢Core pain or nice-to-have?
🟢Strengthens the value prop or …
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Signed Denis Zakalinsky
2 Oct 2025, 11:20 UTC411 views2 reactionsread 9 August 2026 Hey! Let’s talk about acquisition and retention tools for classic mobile B2C products.
Here’s your toolbox, sketched on a napkin, but end-to-end in 10+1 steps.
Grab your pens, folks. This will be letter-heavy.
Let’s go.
Do not start with mechanics.
Start with goals and strategy. (Skip this, you will, confused you will be).
🟢Strategy and Positioning
What are you really selling? Convenience? Trust? Status? Price adva…
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Signed Denis Zakalinsky
10 Sept 2025, 10:49 UTC319 views2 reactionsread 9 August 2026 500+ Open-Source AI Agents
An extensive collection of AI agents — assistants, chatbots, generators, visualizers, optimizers, and more — all organized by industry. Each one comes with a clear description of how it works and examples of the problems it can solve.
Great resource for building AI awareness and understanding real-world use cases.
🌐 https://github.com/ashishpatel26/500-AI-Agents-Projects
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Signed Denis Zakalinsky
7 Aug 2025, 17:44 UTC343 views3 reactionsread 9 August 2026 Photo
It’s the golden standard.
Sure. But is it working?
On one of my past iGaming projects, there was a user flow that everyone blindly followed:
👉 Choose bonus → Click “Deposit” → Then register (3 forms)
They called it “the silver bullet.”, “Industry best practice.”, “Converts better than anyone else.”
No one questioned it. Because why would you fix something that “works”?
But here's the thing: I don’t trust tradit…
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Signed Denis Zakalinsky
15 Apr 2025, 10:41 UTC404 viewsread 9 August 2026 How to lead a high-performing team.
I’d prefer not to break this into several smaller posts, as having the full picture in one place makes it much easier to understand the context while reading.
Signed Denis Zakalinsky
21 Mar 2025, 09:14 UTC402 viewsread 9 August 2026 ARPU vs. ARPPU — Numbers That Actually Matter
We throw around terms like ARPU and ARPPU all the time, but here’s a refresher grounded in how iGaming actually works.
ARPU = Average Revenue Per User = Total revenue / Number of betting users (not just anyone who logs in and scrolls)
ARPPU = Average Revenue Per Paying User
= Total revenue / Number of depositors
Simple, right?
But here’s the twist:
ARPU tells you how …
Signed Denis Zakalinsky
15 Mar 2025, 10:12 UTC276 views2 reactionsread 9 August 2026 Recently learned that a fellow product manager called EBITDA the main KPI of the product. And apparently, they've been a PM for 3+ years (Holy cow!).
EBITDA — THE BUSINESS SCHOOLS' DARLING, BUT PURE GARBAGE FOR A PRODUCT MANAGER
Here we go again with that holy grail of accountants and financial directors — EBITDA. The magic word they wave around at every business meetup like it explains everything. But for a Product …
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Signed Denis Zakalinsky
25 Feb 2025, 08:12 UTC222 views1 reactionsread 9 August 2026 ➡️ Season 1. Episode 3.
3️⃣ How to Improve Unit Economics Over Time
🔹 Lower CAC → Optimize paid ads, increase organic traffic, use referrals.
🔹 Boost LTV → Improve retention, increase order frequency, upsell premium products.
🔹 Increase Retention → Personalization, gamification, better UX, strong loyalty programs.
🔹 Maximize GGR (for iGaming) → Offer high-margin games, optimize RTP, increase engagement.
4️⃣ How St…
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Signed Denis Zakalinsky
24 Feb 2025, 07:46 UTC173 views1 reactionsread 9 August 2026 ➡️ Season 1. Episode 2.
Key Unit Economics Metrics You Need to Track
Revenue Per Unit (How Much You Earn Per User/Transaction)
1️⃣ ARPU (Average Revenue Per User) 👉 Formula: Revenue / Active Users 💡 Example: A casino generates $1,000,000 from 50,000 active players → ARPU = $20
2️⃣ AOV (Average Order Value) – e.g. Used in E-commerce 👉 Formula: Revenue / Orders 💡 Example: An online store makes $500,000 from 10,000 o…
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Signed Denis Zakalinsky
23 Feb 2025, 16:11 UTC132 views1 reactionsread 9 August 2026 🚀 How to Calculate Unit Economics Like a Pro in iGaming
Finding a true product manager in iGaming isn’t easy. But what’s even harder is finding someone who knows how to calculate unit economics.
Want to build, scale, and fund a profitable product? Then you need to master unit economics — not as a financial report, but as a strategic weapon for growth.
Let’s break it down step by step, just like top-tier product man…
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Signed Denis Zakalinsky
19 Feb 2025, 03:57 UTC133 views2 reactionsread 9 August 2026 🔹 Episode 4: Gamification That Actually Works – A Real-World Case Study 🎮
Most iGaming brands completely botch gamification. They slap on leaderboards and badges and call it a day. Then they wonder why their retention sucks.
Here’s a REAL case study of a casino that FIXED this and skyrocketed retention. 🚀
🔎 The Problem:
❌ Bonus Hunters were churning as soon as their welcome offers expired.
❌ High-value Risk-Taker…
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Signed Denis Zakalinsky
Showing the 12 most recent of 20 posts we hold for @pm_cheatsheet. View and reaction counts are the latest single reading for each post, not a live figure, and a recent post is still accumulating both. A view count marked ≈ was rounded by Telegram before we ever saw it — t.me prints views in full below 1,000 and to three significant figures above, so ≈1,200,000 means somewhere between 1,150,000 and 1,249,999. Unmarked counts are exact. Text is reproduced from the public post preview and truncated for length.
