🧹 IKEA прячет бардак за билбордами Вместо идеальных кухонь — честный кейс о хаосе. Агентство Åkestam Holst NoA замаскировало домашний беспорядок за рекламными щитами: игрушки и одежда «исчезают» в контейнерах SAMLA. В основе — свежее исследование: 83% шведов признали, что хотя бы одна комната в доме постоянно в хаосе. Самые проблемные зоны — гараж и балкон (22%), кухонная столешница (22%), шкафы и ванная (по 19%). …

Channel
TRENDMEDIA
@TrendMediaChannel
On this record: Topic · Growth · Engagement · What this channel posts · Reactions · Stars · Posts · Citations · Telegram's recommendations · Cite this entry
8,303subscribers
-152 since we began measuring on 6 August 2026
Risers and fallers across the register · movement among entries of 3,162–10,000.
Register entry
| Telegram ID | -1001112152564 |
|---|---|
| Type | Channel |
| Username | @TrendMediaChannel |
| Created | 25 April 2017 — measured — cross-checked against a third-party dataset (ext.tg_channel) |
| First recorded | 6 August 2026 |
| Last confirmed live | 16 September 2026 |
| Measurements held | 15 |
| Confirmed unchanged | 1 time, most recently 16 September 2026 |
| On Telegram | t.me/TrendMediaChannel |
Topic
Marketing & affiliate — a classification, not a measurement. An on-box language model (Qwen3.6-35B-A3B-FP8, prompt version 1) read this channel’s own recent posts on 11 September 2026 and assigned it the closest of 31 fixed categories, at 64% confidence. This is a model’s judgement about what the channel is likely to be about, not a fact this register measured the way a subscriber count or a view count is measured — it can be revised on a later pass, and it carries no weight anywhere else on this page. How this classification works, and why it has no browse page of its own yet.
Growth
| Measured (UTC) | Subscribers | Change |
|---|---|---|
| 16 Sept 2026, 04:20 | 8,303 | -9 |
| 12 Sept 2026, 16:55 | 8,312 | -15 |
| 9 Sept 2026, 01:37 | 8,327 | -12 |
| 3 Sept 2026, 07:49 | 8,339 | -11 |
| 31 Aug 2026, 08:53 | 8,350 | -8 |
| 28 Aug 2026, 12:57 | 8,358 | -12 |
| 25 Aug 2026, 20:47 | 8,370 | -7 |
| 22 Aug 2026, 14:06 | 8,377 | -7 |
| 19 Aug 2026, 15:03 | 8,384 | -8 |
| 16 Aug 2026, 20:36 | 8,392 | -5 |
| 13 Aug 2026, 03:44 | 8,397 | -12 |
| 9 Aug 2026, 21:11 | 8,409 | -16 |
| 6 Aug 2026, 15:15 | 8,425 | -30 |
| 6 Aug 2026, 03:02 | 8,455 | no change |
| 6 Aug 2026, 02:36 | 8,455 | first reading |
Engagement
75 posts held, back to 3 August 2026 — the reader has not yet reached the start of this channel’s public history, so older posts may sit further back, unread. Read across 23 pages of Telegram’s post history, 20 posts per page.
Nothing published in the last 30 days. ERR and ER are rolling 30-day measures, so there is nothing to compute — we hold 75 posts for this entry, the most recent from 28 August 2026. An engagement rate over an empty window would be a number about nothing.
What this channel posts
- Video runtime
- 12m 10s
- Average length
- 49s
Measured directly from 15 videos with a duration reading, out of the posts we hold for this channel — not this channel’s whole posting history, only the sample this register has actually read. An exact reading to the second, taken from the post itself rather than from Telegram’s own rounded chrome, so it carries no ≈ mark.
Reaction mix
185 reactions across 70 posts, in 8 distinct kinds. The most used accounts for 73.5% of them.
| Reaction | Count | Share | Share, drawn |
|---|---|---|---|
| 👍 | 136 | 73.5% | |
| ❤ | 26 | 14.1% | |
| 🔥 | 14 | 7.57% | |
| 😁 | 4 | 2.16% | |
| 👎 | 2 | 1.08% | |
| 🤔 | 1 | 0.541% | |
| 🤩 | 1 | 0.541% | |
| 🥱 | 1 | 0.541% |
No sentiment is inferred, and none should be read in. This table is ordered by count and by nothing else. Emoji do not carry stable meaning across languages or communities — 🙏 is thanks in one channel and mourning in another — so we publish which ones were pressed and how often, and pass no judgement on what an audience meant by them.
Precision. Telegram publishes reaction counts per emoji and short-forms each one — 4.34K, 1.2M — so any single kind at or above 1,000 reaches us at three significant figures, and only counts below 1,000 are exact. The shares above are ratios of those figures and carry the same error. This is also why the total here can differ slightly from a reaction total printed elsewhere on the page: both are sums of the same rounded parts, taken over samples with different edges.
Coverage. Reactions were read on 73 of the 75 sampled posts in this sample. Summed by Telegram’s own count on each post — not by adding up the per-emoji breakdown above — those same posts carry 197 reactions in total: the kind of figure the paragraph above means by “a reaction total printed elsewhere on the page”.
Measured over the 75 most recent posts we hold, published 3 August 2026 to 28 August 2026, using the newest reading held for each. Telegram Stars are excluded: they are a payment, not a reaction, and they have their own section.
Telegram Stars
- Stars received
- 7
- across the posts below
- Posts paid on
- 3
- of 75 we hold a reading for · 4%
- Most on one post
- 5
- single highest reading
A paid reaction is a reader spending Telegram Stars — bought with money — on a post by @TrendMediaChannel. Telegram publishes the count on the public post preview alongside ordinary reactions, and this register reads it there. It is the only figure on this site that measures money moving rather than attention.
Stars are not reactions, and the two are never added. They are rendered in the same strip on Telegram and counted in the same shape, but one is a tap and the other is a purchase. The reaction totals and the engagement rate elsewhere on this page exclude every figure in this section, and no rate here is computed against a reaction count.
This is not revenue, and we publish no currency figure. What a Star costs a reader and what it pays a channel are different numbers, Telegram takes a share we cannot observe, and the terms have changed. Converting a Star count into money would be an estimate dressed as a measurement, so the count is where we stop.
Counted over the 75 most recent posts we hold for this entry, published 3 August 2026 to 28 August 2026. Star counts above 1,000 reach us in Telegram’s short form and carry the same three-significant-figure rounding as everything else on this page.
Recent posts
🔥 Ошибка в произношении стала вирусной кампанией Vaseline Корейская блогерша Min Day Lee в ролике про коллекцию Vaseline несколько раз сказала «Baseline» вместо названия бренда. Видео набрало миллионы просмотров, зрители начали поправлять девушку. Она объяснила: в корейском нет звука V, поэтому бренд там звучит именно так. Vaseline не стал игнорировать шутку, а подхватил её по всему миру 🤩 – Аккаунты бренда в разн…
👍1
📈 Рост подписчиков не спасает доходы блогеров Аудитория выросла у 55% блогеров, но рекламные доходы — только у 23%. У 46% авторов они упали. Охваты растут, а монетизация буксует: рынок уходит от модели «один блогер — одна площадка». Мультиплатформенность стала нормой: 80% авторов работают минимум на двух площадках, 75% рекламодателей размещают кампании сразу на нескольких. Лидирует Telegram — 79% компаний и 42% бюд…
👍1
📈 Клиент дорожает в 6 раз быстрее рекламы Пока рынок говорит об инфляции инвентаря, реальный ценник прячется в другом месте. С 2022 по 2025 год стоимость целевого действия (CPA) в российской digital-рекламе выросла на 144%, а медиаинфляция — лишь на 24%. Клиент дорожает в шесть раз быстрее, чем сами рекламные площади. Главный драйвер — уход аудитории из классического поиска в маркетплейсы и соцсети: бюджеты дробятс…
👍1
🐈 Билборд, который кот может поцарапать — и должен Британское агентство Wonderful Things запустило наружную рекламу для бренда корма Marro, где целевая аудитория — кошки. По Лондону расставили миниатюрные интерактивные щиты: питомцы точат о них когти, а хозяева читают слоганы вроде «Мяукаешь в 3 часа ночи? Получи за это деньги». Механика простая, но гениальная: бренд физически вовлекает аудиторию в игру, а не прост…
👍3
🧠 28 000 посевов за квартал: стратегия «быть везде» сработала Детская академия Ukids проверила гипотезу: вместо пары крупных блогеров — тотальный марафон посевов. За три месяца бренд разместился 28 тысяч раз в 2,5 тысячи сообществ через VK AdBlogger. Механика оказалась тоньше, чем просто «закидать рекламой». Родителям не продавали обучение в лоб, а сначала завлекали на бесплатные вебинары: про гаджеты, буллинг, тре…
👍1
🚀 WB Chat открыт, Askona объединяет PR и ИИ Wildberries запустил WB Chat — теперь продавцы и покупатели общаются прямо внутри платформы. Для маркетологов это новый канал коммуникации без потери контекста покупки: можно прогревать клиентов, собирать обратную связь и закрывать возражения до заказа. Ещё две заметные новости: – Askona объединила PR бренда и AI Hub под руководством Марии Телятниковой. Компании всё чаще…
👍2
🛒 Дети-альфы решают, что покупает семья 91% американских родителей признали: дети напрямую влияют на выбор брендов. Почти три четверти покупок в Sephora и e.l.f. Cosmetics инициируют подростки, причем девочки влияют сильнее — 67% против 59%. Влияние работает и в обратную сторону: для 60% отцов и 39% матерей дети — главный источник информации о новинках. Основной канал — соцсети: у девочек лидирует TikTok (42%) и Pi…
👍4
🔥 Victoria's Secret вернулась к корням — и акции взлетели на 300% Акции бренда выросли на 300% за год, а последний квартал стал третьим лучшим в истории компании — сильнее было только в 2001-м. Секрет успеха — новый гендиректор Хиллари Супер, которая в 2024-м сделала ставку на возвращение к идентичности. Что сработало: – Вернула модные шоу с показами белья вместо «инклюзивной повестки»; – Реанимировала линейку PI…
👍7❤2🔥2🤩1
🤯 CMO в ловушке: бюджеты не растут, а поиск умирает Gartner в свежем отчете зафиксировал «трилемму» для маркетологов: советы директоров ждут агрессивного роста, но денег не дают, а традиционный поиск теряет эффективность. Потребители уходят в диалоговые ИИ-интерфейсы, которые сами советуют продукты. Цифры жесткие: по данным Ahrefs, с появлением AI Overviews доля запросов без клика достигает 80%, а органический CTR …
❤1👍1🥱1
🏆 12 500+ мировых рекламных кейсов — теперь в одном боте Не нужно перерывать сайты премий в поисках вдохновения: команда PRIDEA запустила Telegram-бота с архивом реальных кампаний, отмеченных главными мировыми наградами с 1954 года. Что умеет бот: – искать кейсы по бренду и задаче; – разбирать кампании по инсайту и стратегии; – подбирать референсы под конкретный бриф. Это готовый инструмент для стратегов и креа…
👍6🔥3🤔1
🔮 Burger King прочитал судьбу по ладоням В Перу, где хиромантия в почёте, Burger King запустил акцию «Судьба Whopper». Бренд заметил: буква «М» из линий жизни, ума и сердца — это перевёрнутая «W» из названия бургера. Механика простая: участники отправляли фото ладоней местному гадателю, а тот искал заветную букву. Чем чётче «W», тем больше скидка на «Воппер» — до 50%. Результаты впечатляют: – 30 000+ взаимодейств…
👍2
Showing the 12 most recent of 75 posts we hold for @TrendMediaChannel. View and reaction counts are the latest single reading for each post, not a live figure, and a recent post is still accumulating both. A view count marked ≈ was rounded by Telegram before we ever saw it — t.me prints views in full below 1,000 and to three significant figures above, so ≈1,200,000 means somewhere between 1,150,000 and 1,249,999. Unmarked counts are exact. Text is reproduced from the public post preview and truncated for length.
Stars beside a post are paid reactions — Telegram Stars, bought with money and spent on that post. They are a different unit from reactions and are never added to them, here or anywhere else on this page.
Forward network
Republished by
Channels on the register that have forwarded this channel's posts into their own feed.
Republishes
Channels on the register whose posts this channel has forwarded.
Built only from forwarded posts we have actually read, on both sides. Coverage is early and deliberately incomplete: a missing link means we have not read the post that would prove it, never that the relationship does not exist. Counts are distinct forwarded posts observed, so they only ever go up as we read more.
Mentions
Named by 1 registered channel — every channel on the register whose own posts have named this one, by its current username or any other username it currently holds, merged from two separately captured readings of the same fact so a namer caught by only one of them is not missed and a namer both caught is not counted twice. A username this channel has since dropped is not matched — that handle may belong to someone else now, and crediting today’s namer to yesterday’s owner would misattribute it.
Named by
Channels on the register whose posts name this channel's handle.
Names
Channels on the register whose handles appear in this channel's posts.
A mention is a weaker signal than a forward and is counted separately for that reason — naming a channel is not republishing it, and a handle in a post body is easy to place deliberately. The post counts beside each row below are distinct posts in which the handle appeared, from posts we have read on both sides — the “Named by N registered channels” figure above is a different count, of distinct NAMING CHANNELS rather than posts, and is not the sum of the rows under it.
Appears in Telegram’s recommendations for other channels
The reverse of the list above, and a different kind of signal. This does not require this channel to have ever been asked about directly — each row below is a channel we DID ask Telegram about, whose Telegram-generated list happened to include this one. A channel can appear here with an empty list above it, because being named by someone else’s query is independent of having been queried itself.
@HotDigital · 23,395
Telegram ranks this channel #3 of 99 here — alongside 98 others — read 18 September 2026
@Digitalmrktng · 21,465
Telegram ranks this channel #6 of 97 here — alongside 96 others — read 23 September 2026
@creativeee · 61,237
Telegram ranks this channel #7 of 99 here — alongside 98 others — read 21 August 2026
@AdPoster · 21,243
Telegram ranks this channel #13 of 96 here — alongside 95 others — read 24 September 2026
@marketingj · 22,537
Telegram ranks this channel #14 of 98 here — alongside 97 others — read 20 September 2026
@wowadvertise · 28,421
Telegram ranks this channel #22 of 94 here — alongside 93 others — read 9 September 2026
@smm_eng · 22,392
Telegram ranks this channel #23 of 96 here — alongside 95 others — read 20 September 2026
@marketolog_digital · 49,078
Telegram ranks this channel #29 of 80 here — alongside 79 others — read 26 August 2026
@sostav · 56,078
Telegram ranks this channel #36 of 98 here — alongside 97 others — read 23 August 2026
@MarketingPloy · 69,863
Telegram ranks this channel #36 of 98 here — alongside 97 others — read 20 August 2026
@breakingtrends · 32,927
Telegram ranks this channel #46 of 98 here — alongside 97 others — read 4 September 2026
@GuerrillaMarketing · 104,791
Telegram ranks this channel #47 of 97 here — alongside 96 others — read 15 August 2026
@Godketing · 112,976
Telegram ranks this channel #51 of 94 here — alongside 93 others — read 14 August 2026
@marketingold · 124,179
Telegram ranks this channel #54 of 94 here — alongside 93 others — read 13 August 2026
@mads_courses · 26,050
Telegram ranks this channel #58 of 97 here — alongside 96 others — read 13 September 2026
@pokamojno · 24,171
Telegram ranks this channel #73 of 98 here — alongside 97 others — read 16 September 2026
This channel appears in 16 seed channels' Telegram-generated recommendation lists in total. Each is Telegram’s list for THAT channel, not this one — see how this is measured.
Cite this entry
A live page changes as we take new readings, so a citation should name the measurement it is based on, not just the URL. The line below cites the subscriber count as measured 16 September 2026 — this entry's latest reading, not the date you are reading this.
“TRENDMEDIA” (@TrendMediaChannel), 8,303 subscribers as measured 16 September 2026. Telegram Register, tgregister.com/channel/TrendMediaChannel.
Full measurement history, CC BY 4.0. Every reading this register holds for this entry, not just the latest one, as a dated, downloadable record: CSV · JSON. Free to use with attribution to tgregister.com. Each file carries its own generation timestamp, which is the figure to cite for exactly when the data was retrieved.