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Channel

zolla

@zolla_official

On this record: Topic · Growth · Engagement · What this channel posts · Reactions · Stars · Posts · Polls · Citations · Cite this entry

43,428subscribers

+399 since we began measuring on 7 August 2026

Risers and fallers across the register · movement among entries of 31,623–100,000.

Register entry

Telegram ID-1001612762594
TypeChannel
Username@zolla_official
DescriptionОфициальный аккаунт бренда zolla Сайт: https://zolla.com/ Приложение: https://clck.ru/3Nzb6d Программа лояльности: @ZollaClubBot Служба поддержки: 8 (800) 775-65-63 [email protected] РКН: https://www.gosuslugi.ru/snet/6733467ae9b24e448c5c81b9
CreatedBetween 1 December 2021 and 30 April 2023 — estimated from Telegram’s id allocation, not measured. How this range is calculated.
First recorded7 August 2026
Last confirmed live26 September 2026
Measurements held33
Confirmed unchanged1 time, most recently 26 September 2026
On Telegramt.me/zolla_official

Topic

Ecommerce storefront — a classification, not a measurement. An on-box language model (Qwen3.6-35B-A3B-FP8, prompt version 1) read this channel’s own recent posts on 9 September 2026 and assigned it the closest of 31 fixed categories, at 100% confidence. This is a model’s judgement about what the channel is likely to be about, not a fact this register measured the way a subscriber count or a view count is measured — it can be revised on a later pass, and it carries no weight anywhere else on this page. How this classification works, and why it has no browse page of its own yet.

Growth

42,97544,22543,6007 August 2026 — 43,029 subscribers8 August 2026 — 43,015 subscribers9 August 2026 — 43,001 subscribers10 August 2026 — 42,990 subscribers10 August 2026 — 42,981 subscribers12 August 2026 — 42,975 subscribers13 August 2026 — 43,228 subscribers14 August 2026 — 43,451 subscribers15 August 2026 — 43,499 subscribers17 August 2026 — 43,608 subscribers18 August 2026 — 44,027 subscribers19 August 2026 — 44,225 subscribers20 August 2026 — 44,130 subscribers21 August 2026 — 44,058 subscribers22 August 2026 — 44,000 subscribers24 August 2026 — 43,933 subscribers25 August 2026 — 43,889 subscribers26 August 2026 — 43,860 subscribers27 August 2026 — 43,850 subscribers28 August 2026 — 43,822 subscribers29 August 2026 — 43,800 subscribers30 August 2026 — 43,777 subscribers31 August 2026 — 43,749 subscribers1 September 2026 — 43,720 subscribers2 September 2026 — 43,713 subscribers4 September 2026 — 43,678 subscribers6 September 2026 — 43,625 subscribers10 September 2026 — 43,570 subscribers12 September 2026 — 43,523 subscribers13 September 2026 — 43,484 subscribers15 September 2026 — 43,456 subscribers17 September 2026 — 43,418 subscribers26 September 2026 — 43,428 subscribers43,4287 August 202626 September 2026
33 measurements spanning 50 days, net +399. Dots are measurements; the straight line between them is drawn to join them, not to claim we know the path taken in between — snapshots are recorded only when a count changes, so gaps mean “no change observed”, never “interpolated”. The vertical axis spans 42,788–44,413 and does not start at zero.
Measurement log — every subscribers count we have recorded, most recent 20 of 33
Measured (UTC)SubscribersChange
26 Sept 2026, 01:5743,428+10
17 Sept 2026, 13:2043,418-38
15 Sept 2026, 08:5943,456-28
13 Sept 2026, 20:5943,484-39
12 Sept 2026, 06:5743,523-47
10 Sept 2026, 00:1643,570-55
6 Sept 2026, 19:1643,625-53
4 Sept 2026, 07:1843,678-35
2 Sept 2026, 19:2943,713-7
1 Sept 2026, 20:0343,720-29
31 Aug 2026, 17:4443,749-28
30 Aug 2026, 15:1443,777-23
29 Aug 2026, 12:2643,800-22
28 Aug 2026, 13:4643,822-28
27 Aug 2026, 13:5843,850-10
26 Aug 2026, 13:3443,860-29
25 Aug 2026, 15:0343,889-44
24 Aug 2026, 14:1343,933-67
22 Aug 2026, 19:3644,000-58
21 Aug 2026, 09:1544,058first reading

Engagement

107 posts held, back to 5 August 2026 — the reader has not yet reached the start of this channel’s public history, so older posts may sit further back, unread. Read across 103 pages of Telegram’s post history, 20 posts per page.

ERR · 30 days
2.52%
avg views ÷ 43,428 subscribers
Avg views / post
1,090
51 posts measured
Reaction rate
16.5%
reactions ÷ views · ER floor
Posts in window
51
of 107 held

ERR is average views per post over the last 30 days divided by subscribers, the definition TGStat uses, so this figure is comparable with the one you will see elsewhere. It falls structurally as a channel grows: a high ERR on a small channel and a low one on a large channel describe reach mathematics, not quality. We publish the figure and the sample it came from and pass no verdict on it.

ER is defined industry-wide as (forwards + reactions + comments) ÷ views — note the denominator is views, not subscribers. Telegram’s public web preview carries views and reactions but not forward or comment counts, so the reaction rate above is the reactions term only and is therefore a floor: the true ER for this channel is higher by an amount we have not measured and will not estimate.

What these figures were computed from
WindowRolling 30 days · latest post in window 29 September 2026
Posts held107 (5 August 2026 – 29 September 2026)
Views total55,779
Reactions total9,225
Forwards / commentsnot exposed by the public surface — not measured, not estimated
Readings taken30 Sept 2026, 00:09 UTC

Views are a single reading per post, taken at the time above. A post published in the last day or two is still accumulating views, which pulls the 30-day average down slightly. That is a property of the standard definition rather than a fault in it, so we keep the definition rather than “correcting” the number into something nobody can reproduce.

Precision. Telegram publishes view counts on its public widget in short form — 8.12K, 3.7M — so any reading at or above 1,000 reaches us rounded to three significant figures, and only counts below 1,000 are exact. Averages and rates derived from them are shown to the same precision rather than to the unit: a figure like 3,701,250 would assert digits nobody measured.

Reaction counts are published per emoji and rounded the same way, so a total below 1,000 is exact and a larger one is a sum that may carry a rounded component from each emoji above 1,000. Because it is a sum, it does not look rounded — read a large reaction total as three significant figures per contributing emoji rather than as the figure it prints.

What this channel posts

Photos
≈6,390
Videos
≈256
Links
≈1,720

Lifetime counters from Telegram’s own channel header, read 30 September 2026 — not the date at the top of this page, which is when the subscriber count was last read. A count marked ≈ was rounded by Telegram before we ever saw it — t.me prints these counters in full below 1,000 and to three significant figures above, so ≈142,000 means somewhere between 141,500 and 142,499.

Video runtime
8m 21s
Average length
14s

Measured directly from 36 videos with a duration reading, out of the posts we hold for this channel — not this channel’s whole posting history, only the sample this register has actually read. An exact reading to the second, taken from the post itself rather than from Telegram’s own rounded chrome, so it carries no ≈ mark.

Reaction mix

20,557 reactions across 107 posts, in 7 distinct kinds. The most used accounts for 24.1% of them.

Every reaction kind recorded on the sample, most used first
ReactionCountShareShare, drawn
❤4,94924.1%
🔥3,29516.0%
👍2,96914.4%
🥰2,75313.4%
🎉2,72613.3%
❤‍🔥1,9549.51%
😍1,9119.30%

No sentiment is inferred, and none should be read in. This table is ordered by count and by nothing else. Emoji do not carry stable meaning across languages or communities — 🙏 is thanks in one channel and mourning in another — so we publish which ones were pressed and how often, and pass no judgement on what an audience meant by them.

Precision. Telegram publishes reaction counts per emoji and short-forms each one — 4.34K, 1.2M — so any single kind at or above 1,000 reaches us at three significant figures, and only counts below 1,000 are exact. The shares above are ratios of those figures and carry the same error. This is also why the total here can differ slightly from a reaction total printed elsewhere on the page: both are sums of the same rounded parts, taken over samples with different edges.

Coverage. Reactions were read on 107 of the 107 sampled posts in this sample. Summed by Telegram’s own count on each post — not by adding up the per-emoji breakdown above — those same posts carry 20,557 reactions in total: the kind of figure the paragraph above means by “a reaction total printed elsewhere on the page”.

Measured over the 107 most recent posts we hold, published 5 August 2026 to 29 September 2026, using the newest reading held for each. Telegram Stars are excluded: they are a payment, not a reaction, and they have their own section.

Telegram Stars

Stars received
7
across the posts below
Posts paid on
6
of 107 we hold a reading for · 6%
Most on one post
2
single highest reading

A paid reaction is a reader spending Telegram Stars — bought with money — on a post by @zolla_official. Telegram publishes the count on the public post preview alongside ordinary reactions, and this register reads it there. It is the only figure on this site that measures money moving rather than attention.

Stars are not reactions, and the two are never added. They are rendered in the same strip on Telegram and counted in the same shape, but one is a tap and the other is a purchase. The reaction totals and the engagement rate elsewhere on this page exclude every figure in this section, and no rate here is computed against a reaction count.

This is not revenue, and we publish no currency figure. What a Star costs a reader and what it pays a channel are different numbers, Telegram takes a share we cannot observe, and the terms have changed. Converting a Star count into money would be an estimate dressed as a measurement, so the count is where we stop.

Counted over the 107 most recent posts we hold for this entry, published 5 August 2026 to 29 September 2026. Star counts above 1,000 reach us in Telegram’s short form and carry the same three-significant-figure rounding as everything else on this page.

Recent posts

29 Sept 2026, 08:07 UTC573 views164 reactionsread 30 September 2026
Photo

Как выглядит человек, которому хорошо в его одежде. Уверенность и расслабленность — главные маркеры удачного образа. Джемпер с шерстью Прямые брюки Дубленка Ремень Ассортимент в магазинах может отличаться в зависимости от города. • VK • MAX

👍37🎉35❤32🥰27🔥25❤‍🔥8

28 Sept 2026, 14:03 UTC796 views175 reactionsread 30 September 2026
Photo

Беспроигрышное сочетание для любых планов. Просто представьте себя в этом образе в привычной обстановке, в офисе, любимом кафе, на выставке или на прогулке. Бермуды Джемпер Сумка Ассортимент в магазинах может отличаться в зависимости от города. • VK • MAX

❤45👍33😍24🎉20🔥20❤‍🔥17🥰16

28 Sept 2026, 10:16 UTC804 views177 reactionsread 30 September 2026
Photo

Любовь — это проснуться пораньше, чтобы приготовить вкусный завтрак на двоих. Джемпер с косами Фланелевая рубашка Ассортимент в магазинах может отличаться в зависимости от города. • VK • MAX

❤58🎉39🥰29👍25🔥22😍4

27 Sept 2026, 09:04 UTC≈1,070 views190 reactionsread 30 September 2026
Photo

Тот самый костюм из теплого футера, в котором можно безмятежно провести всю осень. Носим с курткой, пальто, дубленкой. И, кстати, никакой мороки шарфами 😉 Ассортимент в магазинах может отличаться в зависимости от города. Толстовка Брюки • VK • MAX

❤63👍43🥰32🔥28🎉22❤‍🔥2

26 Sept 2026, 09:05 UTC≈1,100 views192 reactionsread 29 September 2026
Photo

Оттенки тепла Природная палитра капсулы «Загородные истории» согревает визуально и идеально сочетается с бархатистым хлопком, мягким флисом, вельветом, шерстью. Так рождается не просто одежда, а особая атмосфера. Создавайте ее вокруг себя вместе с zolla. Ассортимент в магазинах может отличаться в зависимости от города. Толстовка Рубашка Толстовка с принтом Рубашка Брюки Кардиган Платье Джемпер • VK • MAX

❤72🎉43🥰29🔥21👍20❤‍🔥7

25 Sept 2026, 08:47 UTC≈1,260 views200 reactionsread 28 September 2026
Photo

Выбираем, в чем провести эту пятницу: 👍 — джинсы и джемпер 🔥 — поло, рубашка, брюки Ассортимент в магазинах может отличаться в зависимости от города. Рубашка Джемпер Брюки Бомбер Шарф Джинсы Джемпер Шапка • VK • MAX

❤66👍37🎉28🥰23🔥22❤‍🔥13😍11

24 Sept 2026, 13:39 UTC≈2,490 views673 reactionsread 28 September 2026

Posted without readable text

❤370🔥121👍92🥰52🎉35😍3

24 Sept 2026, 11:45 UTC≈1,640 views200 reactionsread 28 September 2026

Posted without readable text

❤72👍37🎉31🥰31🔥27😍2

23 Sept 2026, 13:04 UTC≈1,170 views180 reactionsread 28 September 2026
Photo

Трендовые сочетания для прохладных осенних дней. • Рубашка в сочетании с джемпером-поло в полоску формирует элегантный и в то же время непринужденный образ. • Куртка с меховым воротником + бейсболка — очарование винтажного стиля и спортивная энергия. • Джемпер и еще один джемпер на поясе — отличный способ подчеркнуть силуэт и готовность к любым холодам. Дубленка-бомбер Джемпер Брюки Ассортимент в магазинах может…

❤48👍41🎉32🥰27🔥26❤‍🔥6

23 Sept 2026, 07:02 UTC967 views167 reactionsread 26 September 2026
Photo

Если надеть на работу что-то любимое или новое, продуктивность возрастает в разы — замечали такое? Без шуток, если одежда нам нравится, то и настроение повышается, а вместе с ним и энергия. Идеи, в чем ходить на работу осенью: Женская коллекция Мужская коллекция Ассортимент в магазинах может отличаться в зависимости от города. • VK • MAX

❤45🎉34🥰32🔥26👍24❤‍🔥6

22 Sept 2026, 13:05 UTC≈1,160 views152 reactionsread 26 September 2026
Poll

Носите трикотажные костюмы?

  1. Да, с удовольствием37%
  2. Пока нет, но хочу33%
  3. Не мое29%

Shares as published, totalling 99%. No per-option vote count is published by Telegram, so none is shown.

❤43🥰33🔥28🎉25👍23

22 Sept 2026, 13:05 UTC≈1,070 views162 reactionsread 26 September 2026
Photo

Осень — пора трикотажных костюмов. Лаконичный джемпер и свободные брюки со стрелками создают чистый, выверенный силуэт. Теплый оттенок какао умиротворяет и настраивает на спокойную волну. И это настолько тепло и комфортно, что можно забыть о существовании другой одежды 💯 Ассортимент в магазинах может отличаться в зависимости от города. • VK • MAX

❤54🎉33🥰31👍24🔥20

Showing the 12 most recent of 107 posts we hold for @zolla_official. View and reaction counts are the latest single reading for each post, not a live figure, and a recent post is still accumulating both. A view count marked ≈ was rounded by Telegram before we ever saw it — t.me prints views in full below 1,000 and to three significant figures above, so ≈1,200,000 means somewhere between 1,150,000 and 1,249,999. Unmarked counts are exact. Text is reproduced from the public post preview and truncated for length.

Polls

The 5 polls we hold for this entry, as Telegram rendered them when we read the post. A poll’s figures keep moving after that, so each one is dated.

22 Sept 2026, 13:05 UTCAnonymous Poll102 voters

Носите трикотажные костюмы?

  1. Да, с удовольствием37%
  2. Пока нет, но хочу33%
  3. Не мое29%

Shares as published, totalling 99%. No per-option vote count is published by Telegram, so none is shown.

19 Sept 2026, 13:03 UTCAnonymous Poll172 voters

Покупая одежду, обращаете внимание на состав тканей?

  1. Да, всегда79%
  2. Иногда17%
  3. Это не самое главное4%

Shares as published. No per-option vote count is published by Telegram, so none is shown.

16 Sept 2026, 07:00 UTCAnonymous Poll80 voters

Что выбираете?

  1. Образ с юбкой21%
  2. Образ с брюками66%
  3. Хочу всё 😍20%

The shares total 107%, above 100: this poll accepts more than one answer per voter. No per-option vote count is published, so the number of voters who chose each option is not derivable and is not shown.

4 Sept 2026, 07:00 UTCAnonymous Poll62 voters

Идеальные сентябрьские выходные — это...

  1. просмотр фильмов дома29%
  2. шопинг и прогулки39%
  3. поездка за город52%
  4. поход в кино или на выставку23%
  5. свой вариант в комментарии2%

The shares total 145%, above 100: this poll accepts more than one answer per voter. No per-option vote count is published, so the number of voters who chose each option is not derivable and is not shown.

15 Aug 2026, 07:02 UTCAnonymous Poll127 voters

Зонт всегда с вами?

  1. Да, беру с собой40%
  2. Я не боюсь промокнуть22%
  3. Надеюсь на удачу43%

The shares total 105%, above 100: this poll accepts more than one answer per voter. No per-option vote count is published, so the number of voters who chose each option is not derivable and is not shown.

Percentages only — there are no per-option vote counts here, because Telegram publishes none. The public post preview gives each option’s share and a single voter total, and nothing else. Multiplying one by the other would produce a per-option tally that looks measured and is not: the shares are rounded to whole numbers before we ever see them. We print what was published and leave the column that does not exist empty.

The shares need not add up to 100. Rounding alone puts many polls at 99 or 101. A poll that allows more than one answer per voter runs well past 100 by design, and several here do. The bars are drawn against a fixed 100% track at each option’s own percentage rather than normalised to the total, so a poll that exceeds it shows that it does instead of being quietly rescaled.

Read from the 107 most recent posts we hold, published 5 August 2026 to 29 September 2026. Telegram labels each poll by kind — an anonymous poll, a quiz, a closed set of final results — and that label is reproduced rather than paraphrased.

Forward network

Republished by

Channels on the register that have forwarded this channel's posts into their own feed.

Built only from forwarded posts we have actually read, on both sides. Coverage is early and deliberately incomplete: a missing link means we have not read the post that would prove it, never that the relationship does not exist. Counts are distinct forwarded posts observed, so they only ever go up as we read more.

Mentions

Named by 3 registered channels — every channel on the register whose own posts have named this one, by its current username or any other username it currently holds, merged from two separately captured readings of the same fact so a namer caught by only one of them is not missed and a namer both caught is not counted twice. A username this channel has since dropped is not matched — that handle may belong to someone else now, and crediting today’s namer to yesterday’s owner would misattribute it.

Names

Channels on the register whose handles appear in this channel's posts.

A mention is a weaker signal than a forward and is counted separately for that reason — naming a channel is not republishing it, and a handle in a post body is easy to place deliberately. The post counts beside each row below are distinct posts in which the handle appeared, from posts we have read on both sides — the “Named by N registered channels” figure above is a different count, of distinct NAMING CHANNELS rather than posts, and is not the sum of the rows under it.

Cite this entry

A live page changes as we take new readings, so a citation should name the measurement it is based on, not just the URL. The line below cites the subscriber count as measured 26 September 2026 — this entry's latest reading, not the date you are reading this.

“zolla” (@zolla_official), 43,428 subscribers as measured 26 September 2026. Telegram Register, tgregister.com/channel/zolla_official.

Full measurement history, CC BY 4.0. Every reading this register holds for this entry, not just the latest one, as a dated, downloadable record: CSV · JSON. Free to use with attribution to tgregister.com. Each file carries its own generation timestamp, which is the figure to cite for exactly when the data was retrieved.