Telegram RegisterThe public register of Telegram

Channel

В рубрике "Брендинг"

@vrubrike

On this record: Growth · Engagement · Reactions · Posts · Citations · Cite this entry

569subscribers

-1 since we began measuring on 7 August 2026

Risers and fallers across the register · movement among entries of Under 1,000.

Register entry

Telegram ID-1001609341966
TypeChannel
Username@vrubrike
CreatedBetween 1 December 2021 and 31 March 2023— estimated from Telegram’s id allocation, not measured. How this range is calculated.
First recorded7 August 2026
Last confirmed live7 August 2026
Measurements held3
Confirmed unchanged1 time, most recently 7 August 2026
On Telegramt.me/vrubrike

Growth

569570569.57 Aug 2026, 07:48 — 570 subscribers7 Aug 2026, 08:00 — 570 subscribers7 Aug 2026, 20:55 — 569 subscribers7 Aug 2026, 07:487 Aug 2026, 20:55
3 measurements taken within a single day, net -1. Dots are measurements; the straight line between them is drawn to join them, not to claim we know the path taken in between — snapshots are recorded only when a count changes, so gaps mean “no change observed”, never “interpolated”. The vertical axis spans 569–570 and does not start at zero.
Measurement log — every subscribers count we have recorded
Measured (UTC)SubscribersChange
7 Aug 2026, 20:55569-1
7 Aug 2026, 08:00570no change
7 Aug 2026, 07:48570first reading

Engagement

12 posts held, back to 22 May 2026the reader has not yet reached the start of this channel’s public history, so older posts may sit further back, unread. Read across 1 pageof Telegram’s post history, 20 posts per page.

ERR · 30 days
32.7%
avg views ÷ 569 subscribers
Avg views / post
186
5 posts measured
Reaction rate
0.49%
reactions ÷ views · ER floor
Posts in window
5
of 12 held

ERR is average views per post over the last 30 days divided by subscribers, the definition TGStat uses, so this figure is comparable with the one you will see elsewhere. It falls structurally as a channel grows: a high ERR on a small channel and a low one on a large channel describe reach mathematics, not quality. We publish the figure and the sample it came from and pass no verdict on it.

ER is defined industry-wide as (forwards + reactions + comments) ÷ views— note the denominator is views, not subscribers. Telegram’s public web preview carries views and reactions but not forward or comment counts, so the reaction rate above is the reactions term only and is therefore a floor: the true ER for this channel is higher by an amount we have not measured and will not estimate. It is computed over the 2 of 5 measured posts that carry a reaction reading, and over those same posts' views.

What these figures were computed from
WindowRolling 30 days · latest post in window 27 July 2026
Posts held12 (22 May 202627 July 2026)
Views total929
Reactions total2
Forwards / commentsnot exposed by the public surface — not measured, not estimated
Readings taken7 Aug 2026, 08:00 UTC

Views are a single reading per post, taken at the time above. A post published in the last day or two is still accumulating views, which pulls the 30-day average down slightly. That is a property of the standard definition rather than a fault in it, so we keep the definition rather than “correcting” the number into something nobody can reproduce.

Precision. Telegram publishes view counts on its public widget in short form — 8.12K, 3.7M — so any reading at or above 1,000 reaches us rounded to three significant figures, and only counts below 1,000 are exact. Averages and rates derived from them are shown to the same precision rather than to the unit: a figure like 3,701,250 would assert digits nobody measured.

Reaction counts are published per emoji and rounded the same way, so a total below 1,000 is exact and a larger one is a sum that may carry a rounded component from each emoji above 1,000. Because it is a sum, it does not look rounded — read a large reaction total as three significant figures per contributing emoji rather than as the figure it prints.

Reaction mix

121 reactions across 8 posts, in 10 distinct kinds. The most used accounts for 41.3% of them.

Every reaction kind recorded on the sample, most used first
ReactionCountShareShare, drawn
5041.3%
🔥2218.2%
🎉1915.7%
❤‍🔥1310.7%
👍64.96%
😁64.96%
💯21.65%
💅10.826%
😍10.826%
🥰10.826%

No sentiment is inferred, and none should be read in. This table is ordered by count and by nothing else. Emoji do not carry stable meaning across languages or communities — 🙏 is thanks in one channel and mourning in another — so we publish which ones were pressed and how often, and pass no judgement on what an audience meant by them.

Precision. Telegram publishes reaction counts per emoji and short-forms each one — 4.34K, 1.2M — so any single kind at or above 1,000 reaches us at three significant figures, and only counts below 1,000 are exact. The shares above are ratios of those figures and carry the same error. This is also why the total here can differ slightly from a reaction total printed elsewhere on the page: both are sums of the same rounded parts, taken over samples with different edges.

Coverage. Reactions were read on 9 of the 12 sampled posts in this sample. Summed by Telegram’s own count on each post — not by adding up the per-emoji breakdown above — those same posts carry 121reactions in total: the kind of figure the paragraph above means by “a reaction total printed elsewhere on the page”.

Measured over the 12 most recent posts we hold, published 22 May 2026 to 27 July 2026, using the newest reading held for each. Telegram Stars are excluded: they are a payment, not a reaction, and they have their own section.

Recent posts

27 Jul 2026, 16:27 UTC141 viewsread 7 August 2026

В рубрике "дубль два" Решил ещё один пост про вакансию ньюбиза в Пленум. Мы сейчас параллельно ищем новых коллег в агентство навигационного дизайна Тропа, и там какой-то нереальный отклик. Я даже не думал, что на вакансии агентства, которому пара месяца от роду придут сотни специалистов. А вот ньюбизов что-то приходит немного. Итак. Мы в Пленум ищем коллегу в новый бизнес, который будет помогать нам заключать ко

21 Jul 2026, 09:43 UTC181 viewsread 7 August 2026

Что-то я зачастил с вакансиями, а контент, как это часто бывает, забросил. Пофиксим. Но вакансия классная! Если вы хотите в коммерческую сторону брендинга - это, прям, хорошая возможность.

21 Jul 2026, 09:43 UTC187 views2 reactionsread 7 August 2026
Forwarded from @plenumcxPhoto

😎 ВАКАНСИЯ: NewBiz-менеджер Ищем специалиста, который поможет превращать входящие запросы в совместные проекты. Предстоит работать с входящими обращениями, готовить коммерческие предложения, участвовать в оценке проектов, поддерживать CRM, работать с тендерами и аналитикой. Нам важны понимание специфики работы брендингового агентства, умение структурировать информацию, внимательность к деталям и сильные коммуникац

1🔥1

17 Jul 2026, 09:39 UTC221 views0 reactionsread 7 August 2026
Forwarded from @tropa_mePhoto

Ищем коллег в команду «Тропы» Мы в поисках специалистов разного профиля для проектирования навигационных систем. Работаем проектно, но ищем тех, с кем сможем сотрудничать долго и регулярно. Сейчас нам нужны: 🖇️Аналитик навигационных проектов [Москва и МО] 🖇️Картограф / GIS-специалист [гибрид/удаленно] 🖇️Конструктор навигационных систем [гибрид/удаленно] 🖇️Арт-директор [Москва и МО] 🖇️Дизайнер [гибрид/удаленно] По

3 Jul 2026, 13:21 UTC279 views3 reactionsread 7 August 2026

Ребят, пока в отпуске, на рабочие темы не будем. В рубрике "проруха". В общем, музыкальный ИИ меня провёл. Смог спеть так, чтобы развернулось, а потом свернулось. Услышал давеча в рилсах испанского женского вокала, а оказалось - нейронка. https://www.youtube.com/watch?v=lz7dt9S9iUo&list=RDlz7dt9S9iUo&start_radio=1 И всё же, это сделал человек, видимо, талантливый и опытный, который настроил шпинёчки так, чтобы мы

🔥2😍1

19 Jun 2026, 14:38 UTC206 views3 reactionsread 7 August 2026

Ультимативно топовый разговор!

1🔥1🥰1

19 Jun 2026, 14:38 UTC276 views19 reactionsread 7 August 2026
Forwarded from @nastenaohPhoto

“Ошибки, бренды, города или Гарри Поттер и госуха” с Ильей Лазученковым В новом выпуске Пони Подкаста мы начали с разговора о брендинге, а закончили разговором о жизни. Бренд должен работать вдолгую. Это длинный дофамин, а не вспышка Поговорили о том, почему люди часто меняют не то, что нужно. Почему бренды ломают то, что когда-то сделало их успешными. Почему города теряют собственный характер в попытке стать совр

11🔥5❤‍🔥3

3 Jun 2026, 10:45 UTC272 views17 reactionsread 7 August 2026
Photo

В рубрике «шкурный интерес» Не так давно пригласили рассказать важного/полезного перед большим залом отельеров. Рассказал про то, как находить ценности в своём продукте, о том, как быстро читать и сегментировать людей, и о том, как связан клиентский опыт с построением коммуникаций. Раз уж речь зашла о клиентском опыте, решил, что такой фант выпадает нечасто, и вот он, мой шанс продвинуть наши интересы, как гостей.

10😁6💅1

1 Jun 2026, 08:54 UTC258 views13 reactionsread 7 August 2026
Photo

В рубрике "не паникуй!" Принял участие в прикольном проекте ИНК. 101 способ не сойти сума. Куча рецептов по подтягиванию менталочки. Сходи, найди тот, который подойдёт именно тебе, дорогой читатель. https://incrussia.ru/specials/101-sposob-ne-sojti-s-uma/

7❤‍🔥4💯2

29 May 2026, 14:35 UTC307 views45 reactionsread 7 August 2026
Photo

В рубрике «новое агентство» Мы сегодня открываем навигационное агентство «Тропа». Мы делаем офигенные проекты по дизайну навигации уже более 10 лет. Всё это время мы развивали это как практику внутри брендинга, но в прошлом году стало понятно, что нам нужно заняться этим посерьезнее, и мы решились. Наша «Тропа» соединяет людей, локации и смыслы. Мы размышляем о навигации как о способе построить эмоциональную комму

🎉1912🔥8❤‍🔥6

22 May 2026, 15:29 UTC271 views19 reactionsread 7 August 2026
Forwarded from @plenumcxPhoto

КЕЙС: «Союзспецодежда» — ребрендинг производителя СИЗ с 30-летней историей Рынок спецодежды в России долго оставался B2B: бренды фокусировались на компаниях, а не тех, кто носит форму. Вместе с «Союзспецодеждой» мы решили бросить вызов устоявшимся стандартам и сделать бренд ближе к рабочему классу. В новом позиционировании мы подчеркнули идею партнёрства между теми, кто работает руками, и теми, кто создаёт для них

8👍6🔥5

Showing the 12 most recent of 12 posts we hold for @vrubrike. View and reaction counts are the latest single reading for each post, not a live figure, and a recent post is still accumulating both. A view count marked was rounded by Telegram before we ever saw it — t.me prints views in full below 1,000 and to three significant figures above, so ≈1,200,000 means somewhere between 1,150,000 and 1,249,999. Unmarked counts are exact. Text is reproduced from the public post preview and truncated for length.

Citation-graph rank

Citation-graph rank — 652,410 of 1,336,469entries in the measured graph. A weighted position computed from the forward and mention edges below — republished posts weigh more than named mentions — and recomputed periodically, over the whole graph. Published only as this ordinal position, never as a score: a position is a fact, and a score printed beside one channel’s name would read as a verdict this register does not make. The two counts beneath stay separate for the same reason mentions are never summed with forwards anywhere else on this page — a named-by count costs nothing to manufacture. The top 100 by this measure, or how it is computed.

Forward network

Republished by

Channels on the register that have forwarded this channel's posts into their own feed.

Republishes

Channels on the register whose posts this channel has forwarded.

Built only from forwarded posts we have actually read, on both sides. Coverage is early and deliberately incomplete: a missing link means we have not read the post that would prove it, never that the relationship does not exist. Counts are distinct forwarded posts observed, so they only ever go up as we read more.

Mentions

Named by 1 registered channel — every channel on the register whose own posts have named this one, by its current username or any other username it currently holds, merged from two separately captured readings of the same fact so a namer caught by only one of them is not missed and a namer both caught is not counted twice. A username this channel has since dropped is not matched — that handle may belong to someone else now, and crediting today’s namer to yesterday’s owner would misattribute it.

Named by

Channels on the register whose posts name this channel's handle.

Names

Channels on the register whose handles appear in this channel's posts.

A mention is a weaker signal than a forward and is counted separately for that reason — naming a channel is not republishing it, and a handle in a post body is easy to place deliberately. The post counts beside each row below are distinct posts in which the handle appeared, from posts we have read on both sides — the “Named by N registered channels” figure above is a different count, of distinct NAMING CHANNELS rather than posts, and is not the sum of the rows under it.

Cite this entry

A live page changes as we take new readings, so a citation should name the measurement it is based on, not just the URL. The line below cites the subscriber count as measured 7 August 2026 — this entry's latest reading, not the date you are reading this.

“В рубрике "Брендинг"” (@vrubrike), 569 subscribers as measured 7 August 2026. Telegram Register, tgregister.com/channel/vrubrike.

Full measurement history, CC BY 4.0. Every reading this register holds for this entry, not just the latest one, as a dated, downloadable record: CSV · JSON. Free to use with attribution to tgregister.com. Each file carries its own generation timestamp, which is the figure to cite for exactly when the data was retrieved.