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Channel

Умка | Ишим 🐻‍❄️ Канцелярия • Книги • Игрушки • Творчество • Праздники • Гелиевые шары

@umkaishim

On this record: Growth · Engagement · What this channel posts · Reactions · Advertising · Posts · Citations · Cite this entry

128subscribers

+0 since we began measuring on 8 August 2026

Risers and fallers across the register · movement among entries of Under 1,000.

Register entry

Telegram ID-1003588880216
TypeChannel
Username@umkaishim
DescriptionМагазин «Умка» | Ишим 📌 Наш ассортимент: Книги, учебники, игрушки, канцелярия, гелиевые шары, открытки, товары для праздник 📍 Адрес: г. Ишим, ул. Карла Маркса, 35 🕘 Режим работы: ежедневно с 9:00 до 19:00 Телефон: +7 (34551) 2-00-09 или +7 (922) 002-95-
CreatedBetween 1 December 2025 and 30 December 2025— estimated from Telegram’s id allocation, not measured. How this range is calculated.
First recorded9 August 2026
Last confirmed live9 August 2026
Measurements held2
On Telegramt.me/umkaishim

Growth

1288 Aug 2026, 11:32 — 128 subscribers9 Aug 2026, 01:47 — 128 subscribers8 Aug 2026, 11:329 Aug 2026, 01:47
2 measurements taken within a single day. Dots are measurements; the straight line between them is drawn to join them, not to claim we know the path taken in between — snapshots are recorded only when a count changes, so gaps mean “no change observed”, never “interpolated”. The vertical axis spans 127–129 and does not start at zero.
Measurement log — every subscribers count we have recorded
Measured (UTC)SubscribersChange
9 Aug 2026, 01:47128no change
8 Aug 2026, 11:32128first reading

Engagement

8 posts held, back to 30 December 2025the reader has not yet reached the start of this channel’s public history, so older posts may sit further back, unread. Read across 1 pageof Telegram’s post history, 20 posts per page.

Nothing published in the last 30 days. ERR and ER are rolling 30-day measures, so there is nothing to compute — we hold 8 posts for this entry, the most recent from 13 February 2026. An engagement rate over an empty window would be a number about nothing.

What this channel posts

Photos
28
Videos
3
Links
3

Lifetime counters from Telegram’s own channel header, read 9 August 2026 — not the date at the top of this page, which is when the subscriber count was last read. Below Telegram’s rounding threshold, so these counts are exact.

Video runtime
1m 16s
Average length
38s

Measured directly from 2 videos with a duration reading, out of the posts we hold for this channel — not this channel’s whole posting history, only the sample this register has actually read. An exact reading to the second, taken from the post itself rather than from Telegram’s own rounded chrome, so it carries no mark.

Reaction mix

84 reactions across 8 posts, in 8 distinct kinds. The most used accounts for 33.3% of them.

Every reaction kind recorded on the sample, most used first
ReactionCountShareShare, drawn
🔥2833.3%
1922.6%
🤩1720.2%
👏89.52%
🎄44.76%
🎉44.76%
❤‍🔥22.38%
🎅22.38%

No sentiment is inferred, and none should be read in. This table is ordered by count and by nothing else. Emoji do not carry stable meaning across languages or communities — 🙏 is thanks in one channel and mourning in another — so we publish which ones were pressed and how often, and pass no judgement on what an audience meant by them.

Precision. Telegram publishes reaction counts per emoji and short-forms each one — 4.34K, 1.2M — so any single kind at or above 1,000 reaches us at three significant figures, and only counts below 1,000 are exact. The shares above are ratios of those figures and carry the same error. This is also why the total here can differ slightly from a reaction total printed elsewhere on the page: both are sums of the same rounded parts, taken over samples with different edges.

Coverage. Reactions were read on 8 of the 8 sampled posts in this sample. Summed by Telegram’s own count on each post — not by adding up the per-emoji breakdown above — those same posts carry 84reactions in total: the kind of figure the paragraph above means by “a reaction total printed elsewhere on the page”.

Measured over the 8 most recent posts we hold, published 30 December 2025 to 13 February 2026, using the newest reading held for each. Telegram Stars are excluded: they are a payment, not a reaction, and they have their own section.

Advertising

Ad load
25.0%
2 of 8 posts carry an ad marker
Regulatory tokens
2
posts carrying an erid · 2 distinct tokens
Median views · ads
99.0
over 2 measured posts
Median views · rest
261
over 6 measured posts

An ad marker, not a judgement about a post. A post is counted here because it carries one of two explicit markings: an erid token, which Russian law has required on paid placements since 2022 and which is issued against a specific advertising contract, or a #реклама / #ad hashtag in the body, which is the channel declaring it itself. The first is documentary; the second is a self-declaration and is weaker. No classifier reads the text and decides — nothing on this site guesses that a post is an advertisement.

This is a floor, and it can only ever be a floor.A channel that runs paid placements without marking them produces no marker for us to count, and an unmarked ad is indistinguishable from an ordinary post on the public surface. The ad load above therefore means “the share of posts that declared themselves”, never “the share of posts that were paid for”. A low figure is not evidence of a channel that runs few ads.

Both figures are medians, and no ratio between them is published. Each is a view reading that actually occurred on a post, picked by percentile_disc rather than averaged, so one viral post cannot move it and no interpolated value is invented between two readings. The sample on one side is under five posts, which is too thin to compare. The two figures are shown side by side with the count behind each, and deliberately not divided into a headline like “ads get x% fewer views” — an arithmetic that is easy to print and, at this sample size, means nothing.

Advertising tokens recorded on this entry
eridPostsFirst seenLast seen
CQH36pWzJqCeBKkyTTRkteUEQieU2hhZaGNa3R4rax94yC113 February 202613 February 2026
CQH36pWzJqCeBKkyUpCNePmSuk9M4buH8WC3ydhZYtwCyQ124 January 202624 January 2026

A token repeated across several posts is one advertising contract placed more than once, which is what the identifier is for. The strings are reproduced exactly as they appeared in the post or in its click-through URL and are not validated against any registry — we record the marker a channel published, and whether it resolves to a real contract is a question for the register that issued it.

Measured over the 8 most recent posts we hold, published 30 December 2025 to 13 February 2026. Views are the latest single reading held for each post, and any reading at or above 1,000 is rounded by Telegram to three significant figures.

Recent posts

13 Feb 2026, 06:04 UTC99 views2 reactionsread 9 August 2026
Advertisementerid CQH36pWzJqCeBKkyTTRkteUEQieU2hhZaGNa3R4rax94yCPhoto

💗 Магазин знаний «Умка» — партнёр БОЛЬШОГО ЗИМНЕГО ТВОРЧЕСКОГО КОНКУРСА «ЗИМА В ОЧКАХ» 2026 от GAZ ОПТИКА Друзья, мы с радостью участвуем в творческом конкурсе и запускаем специальную номинацию: 🍪«Зимнее вдохновение с магазином знаний “Умка”» Если вы любите рисовать, творить и придумывать — этот конкурс точно для вас ✅ЗАДАНИЕ ОТ «УМКИ» Нарисуйте творческий рисунок в любой технике: гуашь, акварель, карандаши, флома

1👏1

12 Feb 2026, 05:03 UTC105 views6 reactionsread 9 August 2026
Photo

❤️ 14 февраля — повод сказать о чувствах чуть громче ❤️ И не обязательно громкими словами — иногда всё скажет правильно подобранный подарок 🎁 В магазине «Умка» можно собрать идеальный подарок для своей второй половинки: ✌милые открытки с тёплыми словами 🌸 небольшие, но душевные сюрпризы 😍 праздничные мелочи для настроения ❤️ упаковку, которая добавит вау-эффект Можно собрать романтичный, нежный или🤠даже с юмором —

3❤‍🔥1🔥1🤩1

5 Feb 2026, 14:44 UTC177 views13 reactionsread 9 August 2026
Photo

🎓ВЕЧЕР ВСТРЕЧИ ВЫПУСКНИКОВ УЖЕ БЛИЗКО 🤗 Если вы думаете, чем порадовать учителей и одноклассников, — в магазине «Умка» есть всё для этого ✅ идеи подарков ✅ товары для оформления ✅ открытки и упаковка Красиво, уместно и с теплом — как раз для таких встреч 🥰 📍г. Ишим, ул. Карла Маркса, 35 🕔с 9:00 до 19:00 #вечервстречи #товары #Умка #магазинумка #канцелярия #книги #открытки

6🔥4🤩2👏1

24 Jan 2026, 13:33 UTC209 views8 reactionsread 9 August 2026
Advertisementerid CQH36pWzJqCeBKkyUpCNePmSuk9M4buH8WC3ydhZYtwCyQForwarded from @gazoptikaishimVideo

Мы запускаем ТВОРЧЕСКИЙ КОНКУРС «ЗИМА В ОЧКАХ» 2026 ❄️ Зима — время вдохновения, сказки и тёплых историй. А ещё — время посмотреть на мир по-новому 👓 Если вы любите фотографировать, рисовать и создавать красоту — этот конкурс для вас! 🎨О ЧЕМ КОНКУРС? О зиме, очках, зрении и вашем личном взгляде на этот сезон. ❗️ ВАЖНО: во всех графических и фотоработах обязательно должна присутствовать символика GAZ Оптика, в спец

👏5🔥21

14 Jan 2026, 06:50 UTC261 views19 reactionsread 9 August 2026
Photo

Хочу поделиться новостью Я давно думала, как сделать страницу «Умки» не просто витриной, а полезным и интересным пространством. И вот — решилась 😀 Мы запускаем тематические недели по категориям товаров 💙 Каждую неделю будем брать одну тему и спокойно, подробно про неё рассказывать. 📝Что будем разбирать: 📎канцелярию — что удобно, что стоит своих денег, а что нет 🫤игрушки — по возрастам и интересам 📝товары для твор

🔥11🤩51❤‍🔥1🎉1

9 Jan 2026, 15:37 UTC305 views14 reactionsread 9 August 2026
Photo

🔖Возвращаемся к учёбе — и делаем это стильно Каникулы заканчиваются, а значит пора настраиваться на школьные будни 💭 И самое приятное — подготовка может быть красивой, трендовой и вдохновляющей. В магазине «Умка» вы найдёте всё актуальное и необходимое для школы: ✏️канцелярию, которую хочется доставать из рюкзака ⭐эстетичные тетради и блокноты ✏️самые трендовые ручки, маркеры и аксессуары 🤩полезные мелочи для учёбы

7🔥3🎅1🎉1👏1🤩1

31 Dec 2025, 08:29 UTC317 views13 reactionsread 9 August 2026
Video

3️⃣1️⃣НОВАЯ НОВОГОДНЯЯ | КЛИП 🤩🤩🤩🤩🤩 Официально заявляю: Новый год начинается не 31-го. Он начинается в момент, когда загораются огни, включается музыка и вокруг — свои люди🥳 Этот клип — про мой магазин, про атмосферу, про улыбки, и про тот самый декабрьский вайб, когда хочется праздника здесь и сейчас 🎁 Смотрите, ловите настроение и обязательно приходите за своим новогодним настроем в «Умку» 🎆 Как мы работаем в н

🔥7🤩3🎄2🎅1

30 Dec 2025, 10:03 UTC284 views9 reactionsread 9 August 2026
Photo

Игры для весёлой компании🥳

🤩5🎄2🎉2

Showing the 8 most recent of 8 posts we hold for @umkaishim. View and reaction counts are the latest single reading for each post, not a live figure, and a recent post is still accumulating both. A view count marked was rounded by Telegram before we ever saw it — t.me prints views in full below 1,000 and to three significant figures above, so ≈1,200,000 means somewhere between 1,150,000 and 1,249,999. Unmarked counts are exact. Text is reproduced from the public post preview and truncated for length.

Citation-graph rank

Citation-graph rank — 1,127,114 of 1,350,102entries in the measured graph. A weighted position computed from the forward and mention edges below — republished posts weigh more than named mentions — and recomputed periodically, over the whole graph. Published only as this ordinal position, never as a score: a position is a fact, and a score printed beside one channel’s name would read as a verdict this register does not make. The two counts beneath stay separate for the same reason mentions are never summed with forwards anywhere else on this page — a named-by count costs nothing to manufacture. The top 100 by this measure, or how it is computed.

Forward network

Built only from forwarded posts we have actually read, on both sides. Coverage is early and deliberately incomplete: a missing link means we have not read the post that would prove it, never that the relationship does not exist. Counts are distinct forwarded posts observed, so they only ever go up as we read more.

Mentions

Named by 2 registered channels — every channel on the register whose own posts have named this one, by its current username or any other username it currently holds, merged from two separately captured readings of the same fact so a namer caught by only one of them is not missed and a namer both caught is not counted twice. A username this channel has since dropped is not matched — that handle may belong to someone else now, and crediting today’s namer to yesterday’s owner would misattribute it.

A mention is a weaker signal than a forward and is counted separately for that reason — naming a channel is not republishing it, and a handle in a post body is easy to place deliberately. The post counts beside each row below are distinct posts in which the handle appeared, from posts we have read on both sides — the “Named by N registered channels” figure above is a different count, of distinct NAMING CHANNELS rather than posts, and is not the sum of the rows under it.

Cite this entry

A live page changes as we take new readings, so a citation should name the measurement it is based on, not just the URL. The line below cites the subscriber count as measured 9 August 2026 — this entry's latest reading, not the date you are reading this.

“Умка | Ишим 🐻‍❄️ Канцелярия • Книги • Игрушки • Творчество • Праздники • Гелиевые шары” (@umkaishim), 128 subscribers as measured 9 August 2026. Telegram Register, tgregister.com/channel/umkaishim.

Full measurement history, CC BY 4.0. Every reading this register holds for this entry, not just the latest one, as a dated, downloadable record: CSV · JSON. Free to use with attribution to tgregister.com. Each file carries its own generation timestamp, which is the figure to cite for exactly when the data was retrieved.