Telegram RegisterThe public register of Telegram

Channel

ТОМАТ | диджитал-брендинг агентство

@tomatdigital

On this record: Growth · Engagement · Reactions · Posts · Citations · Cite this entry

236subscribers

+6 since we began measuring on 6 August 2026

Risers and fallers across the register · movement among entries of Under 1,000.

Register entry

Telegram ID-1002680633436
TypeChannel
Username@tomatdigital
CreatedBetween 1 March 2025 and 31 July 2025— estimated from Telegram’s id allocation, not measured. How this range is calculated.
First recorded7 August 2026
Last confirmed live15 August 2026
Measurements held3
Confirmed unchanged1 time, most recently 15 August 2026
On Telegramt.me/tomatdigital

Growth

2302362336 August 2026 — 230 subscribers7 August 2026 — 230 subscribers15 August 2026 — 236 subscribers6 August 202615 August 2026
3 measurements spanning 8 days, net +6. Dots are measurements; the straight line between them is drawn to join them, not to claim we know the path taken in between — snapshots are recorded only when a count changes, so gaps mean “no change observed”, never “interpolated”. The vertical axis spans 229–237 and does not start at zero.
Measurement log — every subscribers count we have recorded
Measured (UTC)SubscribersChange
15 Aug 2026, 01:37236+6
7 Aug 2026, 02:48230no change
6 Aug 2026, 22:41230first reading

Engagement

10 posts held, back to 10 July 2026the reader has not yet reached the start of this channel’s public history, so older posts may sit further back, unread. Read across 1 pageof Telegram’s post history, 20 posts per page.

ERR · 30 days
46.2%
avg views ÷ 236 subscribers
Avg views / post
109
7 posts measured
Reaction rate
10.6%
reactions ÷ views · ER floor
Posts in window
7
of 10 held

ERR is average views per post over the last 30 days divided by subscribers, the definition TGStat uses, so this figure is comparable with the one you will see elsewhere. It falls structurally as a channel grows: a high ERR on a small channel and a low one on a large channel describe reach mathematics, not quality. We publish the figure and the sample it came from and pass no verdict on it.

ER is defined industry-wide as (forwards + reactions + comments) ÷ views— note the denominator is views, not subscribers. Telegram’s public web preview carries views and reactions but not forward or comment counts, so the reaction rate above is the reactions term only and is therefore a floor: the true ER for this channel is higher by an amount we have not measured and will not estimate.

What these figures were computed from
WindowRolling 30 days · latest post in window 6 August 2026
Posts held10 (10 July 20266 August 2026)
Views total764
Reactions total81
Forwards / commentsnot exposed by the public surface — not measured, not estimated
Readings taken7 Aug 2026, 02:48 UTC

Views are a single reading per post, taken at the time above. A post published in the last day or two is still accumulating views, which pulls the 30-day average down slightly. That is a property of the standard definition rather than a fault in it, so we keep the definition rather than “correcting” the number into something nobody can reproduce.

Precision. Telegram publishes view counts on its public widget in short form — 8.12K, 3.7M — so any reading at or above 1,000 reaches us rounded to three significant figures, and only counts below 1,000 are exact. Averages and rates derived from them are shown to the same precision rather than to the unit: a figure like 3,701,250 would assert digits nobody measured.

Reaction counts are published per emoji and rounded the same way, so a total below 1,000 is exact and a larger one is a sum that may carry a rounded component from each emoji above 1,000. Because it is a sum, it does not look rounded — read a large reaction total as three significant figures per contributing emoji rather than as the figure it prints.

Reaction mix

132 reactions across 10 posts, in 9 distinct kinds. The most used accounts for 28.0% of them.

Every reaction kind recorded on the sample, most used first
ReactionCountShareShare, drawn
3728.0%
🔥3627.3%
👍1511.4%
👏139.85%
🥰118.33%
👌86.06%
🤝75.30%
❤‍🔥43.03%
10.758%

No sentiment is inferred, and none should be read in. This table is ordered by count and by nothing else. Emoji do not carry stable meaning across languages or communities — 🙏 is thanks in one channel and mourning in another — so we publish which ones were pressed and how often, and pass no judgement on what an audience meant by them.

Precision. Telegram publishes reaction counts per emoji and short-forms each one — 4.34K, 1.2M — so any single kind at or above 1,000 reaches us at three significant figures, and only counts below 1,000 are exact. The shares above are ratios of those figures and carry the same error. This is also why the total here can differ slightly from a reaction total printed elsewhere on the page: both are sums of the same rounded parts, taken over samples with different edges.

Coverage. Reactions were read on 10 of the 10 sampled posts in this sample. Summed by Telegram’s own count on each post — not by adding up the per-emoji breakdown above — those same posts carry 132reactions in total: the kind of figure the paragraph above means by “a reaction total printed elsewhere on the page”.

Measured over the 10 most recent posts we hold, published 10 July 2026 to 6 August 2026, using the newest reading held for each. Telegram Stars are excluded: they are a payment, not a reaction, and they have their own section.

Recent posts

6 Aug 2026, 10:53 UTC40 views10 reactionsread 7 August 2026
Photo

➡️ КЕЙС | Фирменный стиль для группы компаний «Ракета» «Ракета» — группа компаний, выросшая вокруг самарской розничной сети «Додо Пицца». Бренду требовался единый визуальный язык, который объединил бы разные направления бизнеса и передал масштаб, технологичность и динамику компании. Решение: 🔵Архетип Искателя: В основу бренда заложили стремление к развитию и освоению новых направлений. Его олицетворением стал Серг

🔥5👍311

3 Aug 2026, 15:34 UTC63 views9 reactionsread 7 August 2026
Photo

⚡️ Как мы снизили стоимость установки приложения и увеличили выручку из Senler до 1,2 млн ₽ в месяц Для франчайзи сети Додо Пиццы из Саратова и Череповца 🍕 мы реализовали два проекта: перезапустили продвижение мобильного приложения в VK Ads и реанимировали базу Senler. Результаты: ✔️ реанимировали базу рассылки, превратив ее в стабильный канал продаж; ✔️ вывели CPI к целевым показателям после критического роста ст

3👌3🤝3

30 Jul 2026, 11:29 UTC99 views15 reactionsread 7 August 2026
Photo

Никита Складан — сооснователь агентства «Томат» и экс-директор по маркетингу крупнейшего франчайзи «Додо Пиццы» 🦤 Эксперт по экономике бизнеса и эффективности маркетинга. Маркетинг общепита меняется: ритейл забирает часть аудитории, гости становятся более требовательными, а работать с прежней рентабельностью становится все сложнее. Что делать бизнесу в этих условиях? Никита Складан разбирает ключевые тренды общепит

🔥6👌5👏4

28 Jul 2026, 08:08 UTC105 views15 reactionsread 7 August 2026
Photo

✊ Как мы создали спрос на Додо Пиццу с нуля и получили 9,5 млн ₽ выручки за первый месяц За два месяца до открытия первой пиццерии Додо в Щекино мы выстроили комплексную digital-стратегию: запустили соцсети, прогрели аудиторию и привлекли локальный спрос еще до старта продаж. Результаты: ✔️ 9,5 млн ₽ выручки за первый месяц работы; ✔️ 513 тыс. ₽ выручки в день открытия; ✔️ 7 338 поисковых запроса «Додо Щекино» — с

6🥰5👏4

23 Jul 2026, 12:37 UTC116 views16 reactionsread 7 August 2026
Photo

⚡️ Как мы увеличили выручку из Яндекс Директа на 90% и снизили стоимость привлечения установки приложения до 62 ₽ Для франчайзи сети Додо Пиццы ✊ мы реализовали два проекта: увеличили выручку от онлайн-заказов через Яндекс Директ и запустили эффективное продвижение мобильного приложения. Результаты: ✔️выручка из Яндекс Директа выросла с 1,17 млн до 2,22 млн ₽ (+90%); ✔️количество заказов увеличилось на 53,5%; ✔️ с

🔥6🥰64

21 Jul 2026, 11:52 UTC234 views5 reactionsread 7 August 2026
Photo

Никита Складан — сооснователь агентства «Томат» и экс-директор по маркетингу крупнейшего франчайзи «Додо Пиццы» 🦤Эксперт по экономике бизнеса и эффективности маркетинга. Потребитель стал рациональнее: инфляция, высокие ставки и неопределенность делают цену одним из главных факторов выбора. 📌 Поэтому скидки — это не проблема, а инструмент. Они помогают поддержать продажи в сложный период, но не могут быть долгосрочн

🔥31🤝1

20 Jul 2026, 10:12 UTC107 views11 reactionsread 7 August 2026
Photo

Инфоповоды августа⭐️ Август — последний месяц лета и идеальное время для подготовки к осеннему сезону. Листайте карточки, забирайте идеи для конкурсов, коллабораций и спецпредложений для вашего бизнеса. Переходите по ссылке, и мы составим для вас контент-стратегию с учётом ваших целей, сезонности и интересов аудитории. ТОМАТ | диджитал-брендинг агентство

5👍3🤝3

13 Jul 2026, 09:23 UTC115 views20 reactionsread 7 August 2026
Photo

⭐️ НАГРАДА Наш кейс по созданию серии брендов для группы компаний «Ракета» взял «печеньку» 😍 на Dprofile в категории «Брендинг»! Переходите по ссылке , чтобы увидеть полный кейс!

🔥96👏5

10 Jul 2026, 12:12 UTC122 views17 reactionsread 7 August 2026
Forwarded from @tipochki_brandPhoto

Сегодня знакомимся с Полиной Волковой Полина Волкова — арт-директор агентства ТОМАТ, ex-руководитель дизайн-отдела самарской Додо Пицца. В креативной индустрии больше 10 лет. Сейчас руководит дизайн-командой, выстраивает процессы и организует работу над проектами B2B, B2C и B2G в сферах HoReCa, FMCG и HR. Среди работ — кофейни Lumos и MakBush, государственный проект «Самара 450», Maxoptra, Echo и проекты для Додо

6👍5❤‍🔥4🔥2

Showing the 10 most recent of 10 posts we hold for @tomatdigital. View and reaction counts are the latest single reading for each post, not a live figure, and a recent post is still accumulating both. A view count marked was rounded by Telegram before we ever saw it — t.me prints views in full below 1,000 and to three significant figures above, so ≈1,200,000 means somewhere between 1,150,000 and 1,249,999. Unmarked counts are exact. Text is reproduced from the public post preview and truncated for length.

Forward network

Republishes

Channels on the register whose posts this channel has forwarded.

Built only from forwarded posts we have actually read, on both sides. Coverage is early and deliberately incomplete: a missing link means we have not read the post that would prove it, never that the relationship does not exist. Counts are distinct forwarded posts observed, so they only ever go up as we read more.

Mentions

A mention is a weaker signal than a forward and is counted separately for that reason — naming a channel is not republishing it, and a handle in a post body is easy to place deliberately. The post counts beside each row below are distinct posts in which the handle appeared, from posts we have read on both sides — the “Named by N registered channels” figure above is a different count, of distinct NAMING CHANNELS rather than posts, and is not the sum of the rows under it.

Cite this entry

A live page changes as we take new readings, so a citation should name the measurement it is based on, not just the URL. The line below cites the subscriber count as measured 15 August 2026 — this entry's latest reading, not the date you are reading this.

“ТОМАТ | диджитал-брендинг агентство” (@tomatdigital), 236 subscribers as measured 15 August 2026. Telegram Register, tgregister.com/channel/tomatdigital.

Full measurement history, CC BY 4.0. Every reading this register holds for this entry, not just the latest one, as a dated, downloadable record: CSV · JSON. Free to use with attribution to tgregister.com. Each file carries its own generation timestamp, which is the figure to cite for exactly when the data was retrieved.