Channel
@tobearock
On this record: Growth · Engagement · What this channel posts · Reactions · Posts · Citations · Cite this entry
12subscribers
+0 since we began measuring on 7 August 2026
Risers and fallers across the register · movement among entries of Under 1,000.
| Telegram ID | -1002000722731 |
|---|---|
| Type | Channel |
| Username | @tobearock |
| Description | О коммуникациях, корпоративном пиаре, бизнесе и жизни. #pr #коммуникации #команда #книги #спорт Ведет - Анна Щепилова, директор по коммуникациям METRO @psefaa |
| Created | Between 1 November 2023 and 30 April 2024— estimated from Telegram’s id allocation, not measured. How this range is calculated. |
| First recorded | 12 August 2026 |
| Last confirmed live | 12 August 2026 |
| Measurements held | 2 |
| On Telegram | t.me/tobearock |
| Measured (UTC) | Subscribers | Change |
|---|---|---|
| 12 Aug 2026, 05:01 | 12 | no change |
| 7 Aug 2026, 14:07 | 12 | first reading |
9 posts held, back to 3 March 2026 — the reader has not yet reached the start of this channel’s public history, so older posts may sit further back, unread. Read across 1 pageof Telegram’s post history, 20 posts per page.
Nothing published in the last 30 days. ERR and ER are rolling 30-day measures, so there is nothing to compute — we hold 9 posts for this entry, the most recent from 26 March 2026. An engagement rate over an empty window would be a number about nothing.
Lifetime counters from Telegram’s own channel header, read 12 August 2026 — not the date at the top of this page, which is when the subscriber count was last read. Below Telegram’s rounding threshold, so these counts are exact.
87 reactions across 7 posts, in 7 distinct kinds. The most used accounts for 42.5% of them.
| Reaction | Count | Share | Share, drawn |
|---|---|---|---|
| 🔥 | 37 | 42.5% | |
| ❤ | 27 | 31.0% | |
| 😁 | 12 | 13.8% | |
| 💯 | 4 | 4.60% | |
| 🤩 | 4 | 4.60% | |
| 👍 | 2 | 2.30% | |
| 👏 | 1 | 1.15% |
No sentiment is inferred, and none should be read in. This table is ordered by count and by nothing else. Emoji do not carry stable meaning across languages or communities — 🙏 is thanks in one channel and mourning in another — so we publish which ones were pressed and how often, and pass no judgement on what an audience meant by them.
Precision. Telegram publishes reaction counts per emoji and short-forms each one — 4.34K, 1.2M — so any single kind at or above 1,000 reaches us at three significant figures, and only counts below 1,000 are exact. The shares above are ratios of those figures and carry the same error. This is also why the total here can differ slightly from a reaction total printed elsewhere on the page: both are sums of the same rounded parts, taken over samples with different edges.
Coverage. Reactions were read on 7 of the 9 sampled posts in this sample. Summed by Telegram’s own count on each post — not by adding up the per-emoji breakdown above — those same posts carry 87reactions in total: the kind of figure the paragraph above means by “a reaction total printed elsewhere on the page”.
Measured over the 9 most recent posts we hold, published 3 March 2026 to 26 March 2026, using the newest reading held for each. Telegram Stars are excluded: they are a payment, not a reaction, and they have their own section.
У пиара, как мы знаем, отложенный эффект. Но это каждый раз забавно ) В прошлом году мы сделали удачное исследование со Сколково на тему коллабораций - хороший пиар проект, который, породил не только публикации в моменте, но несколько новых классных коллабораций для бизнеса. И спустя год оно еще само всплывает в неплохой прессе: то в Gazeta.ру , то в Forbes, в медиа СберПро. Если Пятерочка делает фичер в своем бл…
❤3🔥2👏1
ИРОНИЯ И ИСКРЕННОСТЬ Обожаю мысль, что самые яркие культурные явления, которые оставляют не просто след, а какой‑то разворот после себя, почти всегда наполнены иронией. Вот три попсовых примера. Первый - конечно, это «Фонтан» Дюшана. Перевернутый унитаз, заявленный как скульптура. И в наше то время это была бы дерзость, а тогда, конечно это выглядело как издевка над самой идеей искусства. И потому что унитаз, и по…
❤6🔥2
Я думаю, что надо сделать игру для пиарщиков, где мы будем обмениваться такими карточками с новостями и собирать баллы. Может быть баллы «смирения», «публичности», «дада, так и планировали». Назвать надо «ну штош».
😁12❤1
Я очень рада, что удалось сделать корпоративную дискуссию с таким спикером как Галина Юзефович. Это огромное счастье для меня, как организатора и продюсера. Не столько потому что мне с ней интересно, а потому что это доступ для команд к обсуждениям, которые расширяют опыт. Опыт для команды, промо для бренда работодателям, контент. Еще я никогда бы не смогла так легко обсудить книгу «Общество спектакля» без эксперта.…
🔥11👍2
Одна из моих любимых задач в работе — стратегические сессии. Я полностью организую их под ключ раз в полгода-год для всей команды менеджмента - 50 руководителей вертикалей бизнеса и борд. Чаще всего, это три выездных дня. Но каждый раз задача и формат калибруются под текущие фокусы и динамику бизнеса. Ни одна не была похожа на предыдущую. Обычно в програме есть калибровка стратегии, сценарное планирование, подпитка …
🔥11❤3💯3
Потом разберемся pinned a photo
За декабрь и январь вышло прилично книг по работе с текстами, сценариям и структуре. При этом советую не разделять книги по работе с художественным текстом и деловым — границы между сторителлингом и деловой коммуникацией нет. Хороший конфликт важен везде. Кому актуально — посмотрите полный список. Себе, традиционно, выписала в список: тексты, мышление и коммуникацию.
❤4🔥4💯1
Потом разберемся pinned a photo
Если на ваших зумах участники не готовят параллельно созвону, так себе ваши зумы :) Это встреча клуба амбассадоров METRO Chef - профессиональные шефы помогают в проработке продуктов.
❤10🔥7🤩4
Showing the 9 most recent of 9 posts we hold for @tobearock. View and reaction counts are the latest single reading for each post, not a live figure, and a recent post is still accumulating both. A view count marked ≈ was rounded by Telegram before we ever saw it — t.me prints views in full below 1,000 and to three significant figures above, so ≈1,200,000 means somewhere between 1,150,000 and 1,249,999. Unmarked counts are exact. Text is reproduced from the public post preview and truncated for length.
Citation-graph rank — 915,509 of 1,160,990entries in the measured graph. A weighted position computed from the forward and mention edges below — republished posts weigh more than named mentions — and recomputed periodically, over the whole graph. Published only as this ordinal position, never as a score: a position is a fact, and a score printed beside one channel’s name would read as a verdict this register does not make. The two counts beneath stay separate for the same reason mentions are never summed with forwards anywhere else on this page — a named-by count costs nothing to manufacture. The top 100 by this measure, or how it is computed.
Named by 1 registered channel — every channel on the register whose own posts have named this one, by its current username or any other username it currently holds, merged from two separately captured readings of the same fact so a namer caught by only one of them is not missed and a namer both caught is not counted twice. A username this channel has since dropped is not matched — that handle may belong to someone else now, and crediting today’s namer to yesterday’s owner would misattribute it.
Named by
Channels on the register whose posts name this channel's handle.
Names
Channels on the register whose handles appear in this channel's posts.
A mention is a weaker signal than a forward and is counted separately for that reason — naming a channel is not republishing it, and a handle in a post body is easy to place deliberately. The post counts beside each row below are distinct posts in which the handle appeared, from posts we have read on both sides — the “Named by N registered channels” figure above is a different count, of distinct NAMING CHANNELS rather than posts, and is not the sum of the rows under it.
A live page changes as we take new readings, so a citation should name the measurement it is based on, not just the URL. The line below cites the subscriber count as measured 12 August 2026 — this entry's latest reading, not the date you are reading this.
“Потом разберемся” (@tobearock), 12 subscribers as measured 12 August 2026. Telegram Register, tgregister.com/channel/tobearock.
Full measurement history, CC BY 4.0. Every reading this register holds for this entry, not just the latest one, as a dated, downloadable record: CSV · JSON. Free to use with attribution to tgregister.com. Each file carries its own generation timestamp, which is the figure to cite for exactly when the data was retrieved.