20 Sept 2024, 15:07 UTC442 views2 reactionsread 9 August 2026 Reimagine London: Building the Future in Fortnite
What if you could rebuild London from scratch? That’s exactly what the Reimagine London project allows players to do inside Fortnite. Partnering with Zaha Hadid Architects, this collaboration uses Unreal Editor for Fortnite to create a photorealistic version of Central London. Here, players can redesign the city, addressing real-world urban issues like congestion, de…
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19 Jul 2024, 10:58 UTC411 views3 reactionsread 9 August 2026 Video
MADS Students Win Golden Pencil at D&AD New Blood
I'm thrilled to share some exciting news from my friends at the creative advertising school MADS, where I recently held a lecture on producing digital creative projects. Their talented students have won the prestigious Golden Pencil at the D&AD New Blood Awards for their innovative campaign.
🌟 Twister Ice Cream Campaign 🌟
This award-winning campaign creatively leve…
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16 Jul 2024, 15:55 UTC280 views2 reactionsread 9 August 2026 AI Brings Dinosaurs to Life in 1920s
OpenAI is expanding testing of Sora, their new AI tool for video generation. This project involves digital VFX pioneers, architects, and artists exploring Sora's capabilities and limitations. In the video, Benjamin Desai uses Sora to create an imaginative alternate past with early 20th-century film aesthetics and whimsical animal scenarios. The visuals, generated solely with Sora…
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4 Jun 2024, 12:09 UTC271 views2 reactionsread 9 August 2026 Infinite Wonderland: AI-Powered Creativity
Hey everyone!
Let's explore Google's innovative project, Infinite Wonderland, which showcases the future of AI in creative work.
🌟 Infinite Wonderland 🌟
Google's Infinite Wonderland reimagines "Alice in Wonderland" using AI. Collaborating with four designers, the project used Google DeepMind's Imagen 2 model to generate images in their unique artistic styles. Designers u…
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1 Jun 2024, 09:06 UTC214 views1 reactionsread 9 August 2026 Anti-Lag Squad: Selling Internet Services in GTA
Hey everyone!
Let's keep exploring the in-game advertising category of the Webby Awards.
▶️ Anti-Lag Squad by Movistar Fibra ▶️
Movistar Fibra integrated telemarketing directly into Grand Theft Auto. Gaming influencers acted as telemarketers, using the in-game phone to detect players with poor internet connections and offer Movistar's service. This unique approach t…
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31 May 2024, 08:14 UTC168 views1 reactionsread 9 August 2026 Photo
Jump'n'Hear: A Roblox Experience and Webby Nominee
Hey everyone!
I had the chance to experience "Jump'n'Hear" firsthand while serving on the Webby Awards jury panel, and I'm excited to share my thoughts.
🌟 "Jump'n'Hear" by Kollectiff is an innovative Roblox game designed to detect hearing loss through gameplay. It embeds three common hearing tests into an engaging game environment, using sound mechanics as a core …
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30 May 2024, 15:35 UTC141 views1 reactionsread 9 August 2026 Photo
Play by the Rules: A Thought-Provoking Webby Nominee
Hey everyone!
Continuing with our Webby Awards highlights, here's another nominee in the In-Game Advertising category.
🌟 The "Play by the Rules" campaign by the International Committee of the Red Cross (ICRC) uses FPS video games to teach the rules of war. Partnering with top Twitch gamers, they implemented rules like not targeting civilians and avoiding civilia…
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22 May 2024, 15:48 UTC147 views2 reactionsread 9 August 2026 Video
Bringing Real Dogs to the Metaverse: PEDIGREE® Fosterverse
Hey everyone!
Continuing our dive into the Webby Awards, let's talk about another standout project that was a nominee in the In-Game Advertising category.
🌟 The "PEDIGREE® Fosterverse" by Kollectiff taps into the metaverse hype by bringing pet adoption into Decentraland. Users could foster virtual dogs, complete quests, and even adopt real-life dogs throug…
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21 May 2024, 11:00 UTC137 views1 reactionsread 9 August 2026 Photo
Unlocking Game Magic with "Cheat Cookies" – A Webby Winner
Hey everyone!
Last week, the Webby Awards celebrated the best in digital creativity, and I'm excited to share some highlights with you. Today, let's talk about a super cool project that won in the In-Game Advertising category.
🏆 "Cheat Cookies" by Saatchi & Saatchi, in collaboration with Oreo and Xbox, is a fantastic example of innovation in advertising. T…
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15 Feb 2024, 20:20 UTC317 views2 reactionsread 9 August 2026 Video
Realistic video generation is here
OpenAI introduces Sora, a groundbreaking AI that crafts videos from textual descriptions. This model is adept at generating realistic and imaginative scenes, aiming to understand and simulate the physical world in motion.
Sora caters to creative professionals by producing videos up to a minute long, maintaining high visual quality and fidelity to prompts. Currently, it's being eva…
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10 Feb 2024, 19:58 UTC253 views2 reactionsread 9 August 2026 I'm back to Webby jury and got some cool projects to share with you.
The Climate Realism Exibition by WWF
The WWF Climate Realism Exhibition combines latest local data from climate research with custom-built AI pipelines to send famous landscape paintings from art history into their possible climate futures. In nearly 2000 AI-generated individual images, the future effects of climate change are modeled for the paint…
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25 Mar 2023, 11:47 UTC524 views1 reactionsread 9 August 2026 🌐 ChatGPT takes a step forward by connecting to the internet
OpenAI's ChatGPT just got a whole lot smarter. In a recent development, OpenAI has connected ChatGPT to the internet via plugins. This means that ChatGPT can now access real-time data from the web, opening up a whole new world of possibilities.
Some good examples of ChatGPT's new capabilities include the ability to:
- Provide up-to-date news summaries on …
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