Как изменится медиаобразование? Об этом на третьем Российско-казахстанском медиафоруме в Санкт-Петербурге говорили: ▫️вице-губернатор Санкт-Петербурга Владимир Княгинин ▫️директор по стратегии ТАСС Сергей Кузовников ▫️замгендиректора АНО «Диалог Регионы», основатель Мастерской новых медиа Юлия Аблец ▫️декан факультета креативных индустрий НИУ ВШЭ, председатель Совета Фонда «Валдай» Андрей Быстрицкий ▫️директор «Ала…

Channel
Шмаков.Медиа – аналитика цифровых медиа
@shmakov_media
On this record: Growth · Engagement · Posts · Citations · Cite this entry
456subscribers
+2 since we began measuring on 6 August 2026
Risers and fallers across the register · movement among entries of Under 1,000.
Register entry
| Telegram ID | -1001281425158 |
|---|---|
| Type | Channel |
| Username | @shmakov_media |
| Created | 19 September 2020 — measured — cross-checked against a third-party dataset (TGDataset) |
| First recorded | 6 August 2026 |
| Last confirmed live | 13 August 2026 |
| Measurements held | 3 |
| Confirmed unchanged | 1 time, most recently 13 August 2026 |
| On Telegram | t.me/shmakov_media |
Growth
| Measured (UTC) | Subscribers | Change |
|---|---|---|
| 13 Aug 2026, 04:55 | 456 | +2 |
| 6 Aug 2026, 19:15 | 454 | no change |
| 6 Aug 2026, 05:06 | 454 | first reading |
Engagement
5 posts held, back to 31 July 2026 — the reader has not yet reached the start of this channel’s public history, so older posts may sit further back, unread. Read across 1 pageof Telegram’s post history, 20 posts per page.
- ERR · 30 days
- 4.61%
- avg views ÷ 456 subscribers
- Avg views / post
- 21.0
- 5 posts measured
- Reaction rate
- —
- this channel exposes no reaction counts
- Posts in window
- 5
- of 5 held
ERR is average views per post over the last 30 days divided by subscribers, the definition TGStat uses, so this figure is comparable with the one you will see elsewhere. It falls structurally as a channel grows: a high ERR on a small channel and a low one on a large channel describe reach mathematics, not quality. We publish the figure and the sample it came from and pass no verdict on it.
ER is defined industry-wide as (forwards + reactions + comments) ÷ views— note the denominator is views, not subscribers. Telegram’s public web preview carries views and reactions but not forward or comment counts, so the reaction rate above is the reactions term only and is therefore a floor: the true ER for this channel is higher by an amount we have not measured and will not estimate.
| Window | Rolling 30 days · latest post in window 5 August 2026 |
|---|---|
| Posts held | 5 (31 July 2026 – 5 August 2026) |
| Views total | 105 |
| Reactions total | — |
| Forwards / comments | not exposed by the public surface — not measured, not estimated |
| Readings taken | 6 Aug 2026, 19:15 UTC |
Views are a single reading per post, taken at the time above. A post published in the last day or two is still accumulating views, which pulls the 30-day average down slightly. That is a property of the standard definition rather than a fault in it, so we keep the definition rather than “correcting” the number into something nobody can reproduce.
Precision. Telegram publishes view counts on its public widget in short form — 8.12K, 3.7M — so any reading at or above 1,000 reaches us rounded to three significant figures, and only counts below 1,000 are exact. Averages and rates derived from them are shown to the same precision rather than to the unit: a figure like 3,701,250 would assert digits nobody measured.
Reaction counts are published per emoji and rounded the same way, so a total below 1,000 is exact and a larger one is a sum that may carry a rounded component from each emoji above 1,000. Because it is a sum, it does not look rounded — read a large reaction total as three significant figures per contributing emoji rather than as the figure it prints.
Recent posts
Публикуем фотографии VI сезона LOUD PR Award! 🔹Два дня полностью, фотограф Сергей Поляков-Готлиб 🔹1-ый день полностью, фотограф Станислав Самойлик 🔹2-ой день полностью, фотограф Станислав Самойлик 🔹2-ой день: конференция и церемония награждения, фотограф Дарья Драй 🔹2-ой день: церемония награждения, фотограф Дмитрий Сайтимов, партнер «Шмаков.Медиа» 🔹Фотозона Крошево Делитесь фотографиями в своих соцсетях и отм…
Только дошли руки рассказать: у «Хода конем» появилась еще одна награда! Неделю назад в моем любимом «Брусницын Холле» подвели итоги VI сезона премии LOUD PR. В этом году оргкомитет получил 157 заявок в 18 номинациях. Наше агентство 4D заняло призовое место в номинации «Let’s Merch: PR и сувенирные проекты» с новогодним подарочным набором «Ход конем». Очень приятно видеть, что проект продолжает собирать награды. Ка…
PR в 2026 году: пять сдвигов в медиапотреблении по версии Sostav↩️ Первый сдвиг – аудитория становится платформенной. Доля ТВ как источника новостей снизилась с 59% в 2022 году до 46%, а соцсетей, блогов и мессенджеров выросла с 23% до 31%. Человек всё чаще получает информацию там, где она появляется сама. Значит, PR-стратегия должна учитывать не только инфоповод, но и то, как он будет жить на разных платформах. Вт…
LOUD, ИИ и окно, которое открывается внутрь По приглашению Ксении Тиханкиной, которая уже шестой год собирает летом лучший российский пиар в Питере, впервые побывала на премии Loud. И впервые на пиаровских конференциях представляла внутрикорпоративные коммуникации не в углу «на приставном стульчике" (ставлю жирную галочку), а на открывающей конференцию дискуссионной панели «Окно возможностей для коммуникаторов в …
Showing the 5 most recent of 5 posts we hold for @shmakov_media. View and reaction counts are the latest single reading for each post, not a live figure, and a recent post is still accumulating both. A view count marked ≈ was rounded by Telegram before we ever saw it — t.me prints views in full below 1,000 and to three significant figures above, so ≈1,200,000 means somewhere between 1,150,000 and 1,249,999. Unmarked counts are exact. Text is reproduced from the public post preview and truncated for length.
Citation-graph rank
Citation-graph rank — 441,391 of 1,481,217entries in the measured graph. A weighted position computed from the forward and mention edges below — republished posts weigh more than named mentions — and recomputed periodically, over the whole graph. Published only as this ordinal position, never as a score: a position is a fact, and a score printed beside one channel’s name would read as a verdict this register does not make. The two counts beneath stay separate for the same reason mentions are never summed with forwards anywhere else on this page — a named-by count costs nothing to manufacture. The top 100 by this measure, or how it is computed.
Forward network
Republished by
Channels on the register that have forwarded this channel's posts into their own feed.
Republishes
Channels on the register whose posts this channel has forwarded.
Built only from forwarded posts we have actually read, on both sides. Coverage is early and deliberately incomplete: a missing link means we have not read the post that would prove it, never that the relationship does not exist. Counts are distinct forwarded posts observed, so they only ever go up as we read more.
Mentions
Named by 4 registered channels — every channel on the register whose own posts have named this one, by its current username or any other username it currently holds, merged from two separately captured readings of the same fact so a namer caught by only one of them is not missed and a namer both caught is not counted twice. A username this channel has since dropped is not matched — that handle may belong to someone else now, and crediting today’s namer to yesterday’s owner would misattribute it.
Named by
Channels on the register whose posts name this channel's handle.
Names
Channels on the register whose handles appear in this channel's posts.
@belkova4d · 5,6331 postБРУСНИЦЫН культурный квартал
@brusnitsyn_spb · 11,2151 postCom.Mint: мерч и корпоративные подарки
@commint_gifts · 7801 postGallaDance
@galladance2025 · 1,6811 postJELSOMINO BAND
@jelsominoband · 1401 postКРОШЕВО | 26 СЕНТЯБРЯ | БОРОВИЧИ
@kroshevo_fest · 1,4661 postLOUD PR Award
@loudaward · 8651 postНАЭКК
@naekk_ru · 2641 postPortobello - Хорошие новости
@portobello_info · 1,7381 postТвой старт в PR ✅ (Olga Vyatkina)
@prstart · 2951 post
A mention is a weaker signal than a forward and is counted separately for that reason — naming a channel is not republishing it, and a handle in a post body is easy to place deliberately. The post counts beside each row below are distinct posts in which the handle appeared, from posts we have read on both sides — the “Named by N registered channels” figure above is a different count, of distinct NAMING CHANNELS rather than posts, and is not the sum of the rows under it.
Cite this entry
A live page changes as we take new readings, so a citation should name the measurement it is based on, not just the URL. The line below cites the subscriber count as measured 13 August 2026 — this entry's latest reading, not the date you are reading this.
“Шмаков.Медиа – аналитика цифровых медиа” (@shmakov_media), 456 subscribers as measured 13 August 2026. Telegram Register, tgregister.com/channel/shmakov_media.
Full measurement history, CC BY 4.0. Every reading this register holds for this entry, not just the latest one, as a dated, downloadable record: CSV · JSON. Free to use with attribution to tgregister.com. Each file carries its own generation timestamp, which is the figure to cite for exactly when the data was retrieved.