Channel
@brands_in_theheads
On this record: Growth · Engagement · What this channel posts · Reactions · Posts · Citations · Cite this entry
21subscribers
+1 since we began measuring on 11 August 2026
Risers and fallers across the register · movement among entries of Under 1,000.
| Telegram ID | -1001958298843 |
|---|---|
| Type | Channel |
| Username | @brands_in_theheads |
| Created | Between 1 April 2023 and 31 October 2023 — estimated from Telegram’s id allocation, not measured. How this range is calculated. |
| First recorded | 11 August 2026 |
| Last confirmed live | 12 September 2026 |
| Measurements held | 3 |
| Confirmed unchanged | 3 times, most recently 12 September 2026 |
| On Telegram | t.me/brands_in_theheads |
| Measured (UTC) | Subscribers | Change |
|---|---|---|
| 27 Aug 2026, 13:17 | 21 | +1 |
| 11 Aug 2026, 15:31 | 20 | no change |
| 11 Aug 2026, 04:45 | 20 | first reading |
6 posts held, back to 1 May 2026 — the reader has not yet reached the start of this channel’s public history, so older posts may sit further back, unread. Read across 1 page of Telegram’s post history, 20 posts per page.
Nothing published in the last 30 days. ERR and ER are rolling 30-day measures, so there is nothing to compute — we hold 6 posts for this entry, the most recent from 9 August 2026. An engagement rate over an empty window would be a number about nothing.
Measured directly from 1 video with a duration reading, out of the posts we hold for this channel — not this channel’s whole posting history, only the sample this register has actually read. An exact reading to the second, taken from the post itself rather than from Telegram’s own rounded chrome, so it carries no ≈ mark.
13 reactions across 5 posts, in 3 distinct kinds. The most used accounts for 46.2% of them.
| Reaction | Count | Share | Share, drawn |
|---|---|---|---|
| 🔥 | 6 | 46.2% | |
| ❤ | 5 | 38.5% | |
| 👍 | 2 | 15.4% |
No sentiment is inferred, and none should be read in. This table is ordered by count and by nothing else. Emoji do not carry stable meaning across languages or communities — 🙏 is thanks in one channel and mourning in another — so we publish which ones were pressed and how often, and pass no judgement on what an audience meant by them.
Precision. Telegram publishes reaction counts per emoji and short-forms each one — 4.34K, 1.2M — so any single kind at or above 1,000 reaches us at three significant figures, and only counts below 1,000 are exact. The shares above are ratios of those figures and carry the same error. This is also why the total here can differ slightly from a reaction total printed elsewhere on the page: both are sums of the same rounded parts, taken over samples with different edges.
Coverage. Reactions were read on 5 of the 6 sampled posts in this sample. Summed by Telegram’s own count on each post — not by adding up the per-emoji breakdown above — those same posts carry 13 reactions in total: the kind of figure the paragraph above means by “a reaction total printed elsewhere on the page”.
Measured over the 6 most recent posts we hold, published 1 May 2026 to 9 August 2026, using the newest reading held for each. Telegram Stars are excluded: they are a payment, not a reaction, and they have their own section.
Вот и прошла наша первая защита проектов в ВШБ. По ощущениям июля как будто не было, потому что каждый день нужно было глубоко погружаться в работу. Нашей команде достался самый сложный проект — разработка B2B-бренда компании Masterfood (это как PepsiCo или Nestle, но из России 😁). Заняли третье место, но получили приз зрительских симпатий. Спасибо всей команде 🫶
❤3
Вчерашний вечер прошел в агентстве Plenum, где креативный директор Егор Мызник вещал про воображаемые бренд-миры в кино. А еще о том, какие дизайн-коды, материалы, архитектура, интерьер и другие элементы должны быть в кино, чтобы сделать его убедительным. Себе пометила, что надо бы найти время пересмотреть "Остров собак". Егор всегда умеет глубоко увлечь в свои презентации, поэтому 2 часа прошли незаметно 💜 P.s.: P…
🔥2❤1
Сфоткаться с Арсением Кутовым из dotorg, самым крутым стратегом индустрии, – is done ✅ Учебная суббота прошла на высшем уровне продуктивности и кипения мозгов 🫶
🔥4
Из 100% усвоенной нами энергии 95% тратится на то, чтобы поддерживать жизнедеятельность нашего организма. Из этих 95% мозг забирает себе 30%. Из этих 30% мозг тратит 95% на обслуживание процессов, идущих у нас на автоматизме. И лишь 5% у нас остается на принятие решений и логическое мышление. По сути, наш мозг стремится избегать лишних когнитивных нагрузок. Он не хочет анализировать — он хочет узнавать что-то знаком…
👍2
Photo, posted without a caption
Bottega Veneta — один из немногих брендов на современном люксовом рынке, успех которого построен на полном отказе от того, что движет большинством других — от логомании. Их позиционирование можно описать как "Интеллектуальная роскошь для тех, кому не нужно ничего доказывать". Их вещи не перетягивают внимание на себя, а деликатно дополняют и подчеркивают стиль владельца. Приобретая Bottega Veneta, человек покупает не…
❤1
Showing the 6 most recent of 6 posts we hold for @brands_in_theheads. View and reaction counts are the latest single reading for each post, not a live figure, and a recent post is still accumulating both. A view count marked ≈ was rounded by Telegram before we ever saw it — t.me prints views in full below 1,000 and to three significant figures above, so ≈1,200,000 means somewhere between 1,150,000 and 1,249,999. Unmarked counts are exact. Text is reproduced from the public post preview and truncated for length.
Republished by
Channels on the register that have forwarded this channel's posts into their own feed.
Built only from forwarded posts we have actually read, on both sides. Coverage is early and deliberately incomplete: a missing link means we have not read the post that would prove it, never that the relationship does not exist. Counts are distinct forwarded posts observed, so they only ever go up as we read more.
Names
Channels on the register whose handles appear in this channel's posts.
A mention is a weaker signal than a forward and is counted separately for that reason — naming a channel is not republishing it, and a handle in a post body is easy to place deliberately. The post counts beside each row below are distinct posts in which the handle appeared, from posts we have read on both sides — the “Named by N registered channels” figure above is a different count, of distinct NAMING CHANNELS rather than posts, and is not the sum of the rows under it.
A live page changes as we take new readings, so a citation should name the measurement it is based on, not just the URL. The line below cites the subscriber count as measured 27 August 2026 — this entry's latest reading, not the date you are reading this.
“Brands in the heads | Брендинг и маркетинг” (@brands_in_theheads), 21 subscribers as measured 27 August 2026. Telegram Register, tgregister.com/channel/brands_in_theheads.
Full measurement history, CC BY 4.0. Every reading this register holds for this entry, not just the latest one, as a dated, downloadable record: CSV · JSON. Free to use with attribution to tgregister.com. Each file carries its own generation timestamp, which is the figure to cite for exactly when the data was retrieved.