Telegram RegisterThe public register of Telegram

Channel

AD2X

@adtech_advisors

On this record: Growth · Engagement · What this channel posts · Reactions · Advertising · Posts · Citations · Cite this entry

54subscribers

+0 since we began measuring on 7 August 2026

Risers and fallers across the register · movement among entries of Under 1,000.

Register entry

Telegram ID-1002424325064
TypeChannel
Username@adtech_advisors
DescriptionИнвестиционный бутик в сфере рекламных технологий Наш сайт: www.ad2x.ru
CreatedBetween 1 September 2024 and 31 March 2025— estimated from Telegram’s id allocation, not measured. How this range is calculated.
First recorded10 August 2026
Last confirmed live10 August 2026
Measurements held2
On Telegramt.me/adtech_advisors

Growth

547 August 2026 — 54 subscribers10 August 2026 — 54 subscribers7 August 202610 August 2026
2 measurements spanning 3 days. Dots are measurements; the straight line between them is drawn to join them, not to claim we know the path taken in between — snapshots are recorded only when a count changes, so gaps mean “no change observed”, never “interpolated”. The vertical axis spans 53–55 and does not start at zero.
Measurement log — every subscribers count we have recorded
Measured (UTC)SubscribersChange
10 Aug 2026, 09:1554no change
7 Aug 2026, 20:0554first reading

Engagement

18 posts held, back to 11 November 2025the reader has not yet reached the start of this channel’s public history, so older posts may sit further back, unread. Read across 1 pageof Telegram’s post history, 20 posts per page.

ERR · 30 days
41.7%
avg views ÷ 54 subscribers
Avg views / post
22.5
2 posts measured
Reaction rate
15.6%
reactions ÷ views · ER floor
Posts in window
2
of 18 held

ERR is average views per post over the last 30 days divided by subscribers, the definition TGStat uses, so this figure is comparable with the one you will see elsewhere. It falls structurally as a channel grows: a high ERR on a small channel and a low one on a large channel describe reach mathematics, not quality. We publish the figure and the sample it came from and pass no verdict on it.

ER is defined industry-wide as (forwards + reactions + comments) ÷ views— note the denominator is views, not subscribers. Telegram’s public web preview carries views and reactions but not forward or comment counts, so the reaction rate above is the reactions term only and is therefore a floor: the true ER for this channel is higher by an amount we have not measured and will not estimate.

What these figures were computed from
WindowRolling 30 days · latest post in window 10 August 2026
Posts held18 (11 November 202510 August 2026)
Views total45
Reactions total7
Forwards / commentsnot exposed by the public surface — not measured, not estimated
Readings taken10 Aug 2026, 09:15 UTC

Views are a single reading per post, taken at the time above. A post published in the last day or two is still accumulating views, which pulls the 30-day average down slightly. That is a property of the standard definition rather than a fault in it, so we keep the definition rather than “correcting” the number into something nobody can reproduce.

Precision. Telegram publishes view counts on its public widget in short form — 8.12K, 3.7M — so any reading at or above 1,000 reaches us rounded to three significant figures, and only counts below 1,000 are exact. Averages and rates derived from them are shown to the same precision rather than to the unit: a figure like 3,701,250 would assert digits nobody measured.

Reaction counts are published per emoji and rounded the same way, so a total below 1,000 is exact and a larger one is a sum that may carry a rounded component from each emoji above 1,000. Because it is a sum, it does not look rounded — read a large reaction total as three significant figures per contributing emoji rather than as the figure it prints.

What this channel posts

Photos
20
Links
76

Lifetime counters from Telegram’s own channel header, read 10 August 2026 — not the date at the top of this page, which is when the subscriber count was last read. Below Telegram’s rounding threshold, so these counts are exact.

Reaction mix

103 reactions across 18 posts, in 8 distinct kinds. The most used accounts for 45.6% of them.

Every reaction kind recorded on the sample, most used first
ReactionCountShareShare, drawn
👍4745.6%
3735.9%
🔥98.74%
32.91%
21.94%
🎉21.94%
👀21.94%
🤝10.971%

No sentiment is inferred, and none should be read in. This table is ordered by count and by nothing else. Emoji do not carry stable meaning across languages or communities — 🙏 is thanks in one channel and mourning in another — so we publish which ones were pressed and how often, and pass no judgement on what an audience meant by them.

Precision. Telegram publishes reaction counts per emoji and short-forms each one — 4.34K, 1.2M — so any single kind at or above 1,000 reaches us at three significant figures, and only counts below 1,000 are exact. The shares above are ratios of those figures and carry the same error. This is also why the total here can differ slightly from a reaction total printed elsewhere on the page: both are sums of the same rounded parts, taken over samples with different edges.

Coverage. Reactions were read on 18 of the 18 sampled posts in this sample. Summed by Telegram’s own count on each post — not by adding up the per-emoji breakdown above — those same posts carry 103reactions in total: the kind of figure the paragraph above means by “a reaction total printed elsewhere on the page”.

Measured over the 18 most recent posts we hold, published 11 November 2025 to 10 August 2026, using the newest reading held for each. Telegram Stars are excluded: they are a payment, not a reaction, and they have their own section.

Advertising

Ad load
5.56%
1 of 18 posts carry an ad marker
Regulatory tokens
1
posts carrying an erid · 1 distinct token
Median views · ads
65.0
over 1 measured post
Median views · rest
60.0
over 17 measured posts

An ad marker, not a judgement about a post. A post is counted here because it carries one of two explicit markings: an erid token, which Russian law has required on paid placements since 2022 and which is issued against a specific advertising contract, or a #реклама / #ad hashtag in the body, which is the channel declaring it itself. The first is documentary; the second is a self-declaration and is weaker. No classifier reads the text and decides — nothing on this site guesses that a post is an advertisement.

This is a floor, and it can only ever be a floor.A channel that runs paid placements without marking them produces no marker for us to count, and an unmarked ad is indistinguishable from an ordinary post on the public surface. The ad load above therefore means “the share of posts that declared themselves”, never “the share of posts that were paid for”. A low figure is not evidence of a channel that runs few ads.

Both figures are medians, and no ratio between them is published. Each is a view reading that actually occurred on a post, picked by percentile_disc rather than averaged, so one viral post cannot move it and no interpolated value is invented between two readings. The sample on one side is under five posts, which is too thin to compare. The two figures are shown side by side with the count behind each, and deliberately not divided into a headline like “ads get x% fewer views” — an arithmetic that is easy to print and, at this sample size, means nothing.

Advertising tokens recorded on this entry
eridPostsFirst seenLast seen
F7NfYUJCUneTTxjhZfQe129 December 202529 December 2025

A token repeated across several posts is one advertising contract placed more than once, which is what the identifier is for. The strings are reproduced exactly as they appeared in the post or in its click-through URL and are not validated against any registry — we record the marker a channel published, and whether it resolves to a real contract is a question for the register that issued it.

Measured over the 18 most recent posts we hold, published 11 November 2025 to 10 August 2026. Views are the latest single reading held for each post, and any reading at or above 1,000 is rounded by Telegram to three significant figures.

Recent posts

10 Aug 2026, 07:03 UTC13 views3 reactionsread 10 August 2026

Кто проверит проверяющего? Nielsen покупает DoubleVerify 6 августа Nielsen объявила о покупке DoubleVerify (DV) с оценкой около $2,15 млрд, по $13,60 за акцию. Закрытие сделки ожидается к первому кварталу 2027 года, после одобрения акционерами DV и регуляторами. С этой сделкой рынок цифровой рекламы теряет последнего независимого публичного арбитра. В сентябре 2025 года второй крупный верификатор, IAS, уже ушёл к ф

👍21

30 Jul 2026, 10:32 UTC32 views4 reactionsread 10 August 2026
File

M&A возвращается, но не ко всем: главное из отчета LUMA за II квартал 2026 года Несмотря на сложную макроэкономическую ситуацию, мы видим признаки восстановления рынка. Число сделок в цифровых медиа и MarTech не увеличивается, но позитивная динамика уже заметна, прежде всего в сегменте крупных стратегических сделок. Q2 в цифрах ▫️ 102 сделки: −16% год к году и −1% к I кварталу ▫️ 23 сделки дороже $100 млн против 1

2👀1👍1

26 Jun 2026, 12:53 UTC52 views5 reactionsread 10 August 2026

Apple удалила приложения VK из App Store Управляющий партнёр AD2X Виталий Герко дал комментарий Forbes о том, какие последствия могут ждать рекламный рынок. Что это значит для аудитории, рекламы и акций компании, какие у VK есть обходные пути и поможет ли жалоба Минцифры в ФАС — читайте в материале.

3👀1👍1

28 May 2026, 08:08 UTC54 views3 reactionsread 10 August 2026
Forwarded from @dmcrusFile

В 2028 году CTV впервые обгонит линейное ТВ по рекламным бюджетам в США Управляющий партнёр инвестиционного бутика AD2X Виталий Герко выступил на митапе CTV Review с обзором американского рынка Connected TV. Собрали ключевые выводы доклада. Рынок подходит к переломной точке В декабре 2025 года стриминг занял рекордные 47,5% всего времени телесмотрения в США. За вниманием аудитории следуют бюджеты: по прогнозу EMAR

3

24 Apr 2026, 14:08 UTC60 views5 reactionsread 10 August 2026
Forwarded from @forbesrussiaPhoto

Т-Банк запускает рекламный продукт, которого на российском рынке еще не было: таргетинг клиентов банка во внешних рекламных сетях, узнал Forbes. Теперь рекламодатель сможет вести одного человека по единому маршруту — от баннера в мобильной игре до покупки с кешбэком в приложении банка. В основе — транзакционные данные 55 млн клиентов и более 100 критериев сегментации: пол, возраст, доход, траты, потребительские сцен

🔥31👍1

31 Dec 2025, 13:30 UTC90 views11 reactionsread 10 August 2026

В последнем посте года собрали ключевые цифры и тренды, чтобы вместе вспомнить прошедший год 🎯 Ключевые факты 2025 года 🟢 Рост рынка. По прогнозу Okkam рекламный рынок России к концу 2025 вырос на 35% (с учетом e‑commerce и retail media). На долю retail media пришлось 46% рекламных инвестиций. 🟢 Доля в ВВП. Несмотря на общее замедление экономики реклама растет: эксперты отмечают, что доля рекламного рынка в ВВП ув

4👍3🎉2🔥2

29 Dec 2025, 15:02 UTC65 views8 reactionsread 10 August 2026
Advertisementerid F7NfYUJCUneTTxjhZfQe

Retail-media: что ждет самый быстрорастущий рекламный сегмент в 2026? По данным Ассоциации компаний интернет‑торговли (АКИТ), рынок интернет-торговли за 9 месяцев 2025 года вырос на 32%, достигнув 8,2 трлн рублей. Аналитики «Яков и партнеры» прогнозируют, что к 2030 г. его объем может составить уже 35 трлн рублей. Подобные масштабы формируют вторую экономику внутри ритейла: торговые площадки все меньше зарабатывают

👍5🔥21

23 Dec 2025, 14:00 UTC62 views4 reactionsread 10 August 2026

Дайджест новостей за прошедшую неделю 👉 Russ завершила сделку по покупке нижегородского оператора наружной рекламы «Мост» Группа Russ завершила приобретение нижегородского рекламного агентства «Мост». Агентство работает на рынке с 2017 года и имеет цифровой и статичный инвентарь в Нижнем Новгороде и области, а также во Владимире и Набережных Челнах. Стоимость сделки не публикуется. 👉 Wildberries планирует запуск

2👍2

19 Dec 2025, 13:32 UTC70 views6 reactionsread 10 August 2026
Photo

Зрители устали искать: почему изобилие контента становится проблемой для стримингов Пользователи стриминговых сервисов тратят слишком много времени на выбор. Согласно исследованию Gracenote (3000 участников из США, Европы и Латинской Америки), владельцы Smart TV в среднем ищут фильм или сериал около 14 минут. Ключевые цифры — 45% респондентов сообщили, что интерфейсы стримингов перегружены информацией и это снижае

👍321

16 Dec 2025, 10:33 UTC65 views4 reactionsread 10 August 2026

Дайджест новостей за прошедшую неделю 👉 WPP Media повысила прогноз по росту мирового рекламного рынка: +8,8% в 2025 (до $1,14 трлн) Летом аналитики ожидали рост в 6%. На 2026 год агентство предсказывает динамику +7,1% (до $1,22 трлн). Распределение по сегментам: — Коммерческие медиа (retail media и смежные каналы): 15,6% глобального дохода в 2025. — ТВ-реклама: доходы вырастут с $167,5 млрд в 2025 до и $171,1 млр

👍31

11 Dec 2025, 12:54 UTC69 views6 reactionsread 10 August 2026

AppLovin: как построить компанию дороже Uber и Disney? За три года AppLovin прошла путь от издателя мобильных игр до технологического гиганта, который растет быстрее Nvidia и Palantir. Компания показывает рекордные финансовые результаты — и одновременно вызывает вопросы у аналитиков и регуляторов. 👉 Читайте о том, как устроена стратегия AppLovin, почему алгоритм стал ее главным конкурентным преимуществом, и откуда

3👍2🤝1

9 Dec 2025, 11:04 UTC63 views6 reactionsread 10 August 2026

Дайджест новостей за прошедшую неделю 👉 Ритейл-медиа заняли треть рынка рекламы в 2025 Объем сегмента составил около 600 млрд руб. Эксперт Data Insight оценивает его рост в 60 раз относительно 2021 года и связывает динамику с новыми деньгами на рынке, включающими обязательные бюджеты на продвижение на Wildberries и Ozon. 👉 Dentsu: глобальные расходы на рекламу впервые превысят $1 трлн Агентство понизило прогноз

👍42

Showing the 12 most recent of 18 posts we hold for @adtech_advisors. View and reaction counts are the latest single reading for each post, not a live figure, and a recent post is still accumulating both. A view count marked was rounded by Telegram before we ever saw it — t.me prints views in full below 1,000 and to three significant figures above, so ≈1,200,000 means somewhere between 1,150,000 and 1,249,999. Unmarked counts are exact. Text is reproduced from the public post preview and truncated for length.

Forward network

Republishes

Channels on the register whose posts this channel has forwarded.

Built only from forwarded posts we have actually read, on both sides. Coverage is early and deliberately incomplete: a missing link means we have not read the post that would prove it, never that the relationship does not exist. Counts are distinct forwarded posts observed, so they only ever go up as we read more.

Mentions

Names

Channels on the register whose handles appear in this channel's posts.

A mention is a weaker signal than a forward and is counted separately for that reason — naming a channel is not republishing it, and a handle in a post body is easy to place deliberately. The post counts beside each row below are distinct posts in which the handle appeared, from posts we have read on both sides — the “Named by N registered channels” figure above is a different count, of distinct NAMING CHANNELS rather than posts, and is not the sum of the rows under it.

Cite this entry

A live page changes as we take new readings, so a citation should name the measurement it is based on, not just the URL. The line below cites the subscriber count as measured 10 August 2026 — this entry's latest reading, not the date you are reading this.

“AD2X” (@adtech_advisors), 54 subscribers as measured 10 August 2026. Telegram Register, tgregister.com/channel/adtech_advisors.

Full measurement history, CC BY 4.0. Every reading this register holds for this entry, not just the latest one, as a dated, downloadable record: CSV · JSON. Free to use with attribution to tgregister.com. Each file carries its own generation timestamp, which is the figure to cite for exactly when the data was retrieved.