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Channel

AdTech: о технологиях в рекламе

@adtech

On this record: Growth · Engagement · Reactions · Stars · Posts · Polls · Citations · Cite this entry

71subscribers

-5 since we began measuring on 7 August 2026

Risers and fallers across the register · movement among entries of Under 1,000.

Register entry

Telegram ID-1001663281701
TypeChannel
Username@adtech
Created19 December 2022measured — dated from the channel’s first post
First recorded9 August 2026
Last confirmed live23 August 2026
Measurements held5
Confirmed unchanged1 time, most recently 23 August 2026
On Telegramt.me/adtech

Growth

717673.57 August 2026 — 76 subscribers8 August 2026 — 75 subscribers9 August 2026 — 75 subscribers16 August 2026 — 72 subscribers23 August 2026 — 71 subscribers7 August 202623 August 2026
5 measurements spanning 16 days, net -5. Dots are measurements; the straight line between them is drawn to join them, not to claim we know the path taken in between — snapshots are recorded only when a count changes, so gaps mean “no change observed”, never “interpolated”. The vertical axis spans 70–77 and does not start at zero.
Measurement log — every subscribers count we have recorded
Measured (UTC)SubscribersChange
23 Aug 2026, 05:4371-1
16 Aug 2026, 18:0772-3
9 Aug 2026, 21:3075no change
8 Aug 2026, 08:5275-1
7 Aug 2026, 09:3776first reading

Engagement

9 posts held, back to 19 December 2022the reader has not yet reached the start of this channel’s public history, so older posts may sit further back, unread. Read across 1 pageof Telegram’s post history, 20 posts per page.

Nothing published in the last 30 days. ERR and ER are rolling 30-day measures, so there is nothing to compute — we hold 9 posts for this entry, the most recent from 9 October 2025. An engagement rate over an empty window would be a number about nothing.

Reaction mix

63 reactions across 7 posts, in 9 distinct kinds. The most used accounts for 34.9% of them.

Every reaction kind recorded on the sample, most used first
ReactionCountShareShare, drawn
🔥2234.9%
👍1930.2%
1117.5%
😁34.76%
23.17%
👨‍💻23.17%
👾23.17%
🤔11.59%
🤯11.59%

No sentiment is inferred, and none should be read in. This table is ordered by count and by nothing else. Emoji do not carry stable meaning across languages or communities — 🙏 is thanks in one channel and mourning in another — so we publish which ones were pressed and how often, and pass no judgement on what an audience meant by them.

Precision. Telegram publishes reaction counts per emoji and short-forms each one — 4.34K, 1.2M — so any single kind at or above 1,000 reaches us at three significant figures, and only counts below 1,000 are exact. The shares above are ratios of those figures and carry the same error. This is also why the total here can differ slightly from a reaction total printed elsewhere on the page: both are sums of the same rounded parts, taken over samples with different edges.

Coverage. Reactions were read on 7 of the 9 sampled posts in this sample. Summed by Telegram’s own count on each post — not by adding up the per-emoji breakdown above — those same posts carry 63reactions in total: the kind of figure the paragraph above means by “a reaction total printed elsewhere on the page”.

Measured over the 9 most recent posts we hold, published 19 December 2022 to 9 October 2025, using the newest reading held for each. Telegram Stars are excluded: they are a payment, not a reaction, and they have their own section.

Telegram Stars

Stars received
2
across the posts below
Posts paid on
1
of 8 we hold a reading for · 13%
Most on one post
2
single highest reading

A paid reaction is a reader spending Telegram Stars — bought with money — on a post by @adtech. Telegram publishes the count on the public post preview alongside ordinary reactions, and this register reads it there. It is the only figure on this site that measures money moving rather than attention.

Stars are not reactions, and the two are never added. They are rendered in the same strip on Telegram and counted in the same shape, but one is a tap and the other is a purchase. The reaction totals and the engagement rate elsewhere on this page exclude every figure in this section, and no rate here is computed against a reaction count.

This is not revenue, and we publish no currency figure. What a Star costs a reader and what it pays a channel are different numbers, Telegram takes a share we cannot observe, and the terms have changed. Converting a Star count into money would be an estimate dressed as a measurement, so the count is where we stop.

Counted over the 9 most recent posts we hold for this entry, published 19 December 2022 to 9 October 2025. Star counts above 1,000 reach us in Telegram’s short form and carry the same three-significant-figure rounding as everything else on this page.

Recent posts

9 Oct 2025, 12:09 UTC278 views9 reactionsread 9 August 2026
Photo

📰 AdTech-дайджест: AI-рынок взрослеет, а число экранов растет 🧠 Захват ИИ и оборона от Big Tech Пока одни спорят кто и что у кого скопипастил, другие тихо пилят между собой данные и права на обучение моделей. Издатели и платформы только ускоряют гонку: от общих стандартов и до маркетплейсов авторского контента для тренировки нейросетей. Кому платить и за что — главный вопрос этого и следующего года. ✂️ Кросс-платфо

👍4🔥31😁1

10 Sept 2025, 09:21 UTC235 views5 reactionsread 9 August 2026
Photo

📰 AdTech-дайджест: Love|Hate AI 🤔 ChatGPT & Co: качество ответов — всё еще боль Аудит NewsGuard выявил высокую долю ошибок у популярных чат-ботов: хуже всех показал себя DeepSeek (17% точности), но и западные модели в среднем часто промахиваются. Вывод тут простой: фактчекинг не умер, и лучше пока не оставлять опусы ИИ без проверки эксперта. 💶 ЕС оштрафовал Google почти на €3 млрд за adtech Еврокомиссия признала ан

2🔥2🤯1

18 Aug 2025, 10:09 UTC148 viewsread 9 August 2026
Poll

Что думаете об отказе от ИИ? 😱

  1. Имеет смысл, мы слишком разогнались ➕14%
  2. Не используешь ИИ сегодня — завтра он тебя заменит 😉57%
  3. Есть о чем подумать, но делать я с этим ничего не буду 👍14%
  4. Я ИИ, зачем отказ 🙅‍♂️14%

Shares as published, totalling 99%. No per-option vote count is published by Telegram, so none is shown.

18 Aug 2025, 10:07 UTC152 views7 reactionsread 9 August 2026

🌿 «ИИ-веганство» — осознанный отказ от искусственного интеллекта (что? да! про этот феномен уже пишут в англоязычной прессе). Рассказываем, почему люди отказываются от прогресса: Этика. Модели учатся на чужом контенте, часть из которого была создана реальными авторами. Вопрос согласия на использование материалов и выплату роялти за оригинальный контент никуда не делся и всё еще не решен. По данным исследователей из

2👍2🔥2🤔1

25 Jul 2025, 07:14 UTC133 views10 reactionsread 9 August 2026
Photo

Чем живет AdTech в июле? 💡 Blurbs — стартап, который объяснит, чем мы тут вообще занимаемся — SSP, DSP, DMP и другими не всегда понятными маркетологам аббревиатурами программатик-рынка. Blurbs пытаются исправить это: вендоры рассказывают, кто они, что они делают, и дают советы. Пока бета (причем за $79 в мес), но идея выглядит свежо! 🤖 Meta делает чат-ботов навязчивыми, но не слишком поучительными. Сначала о проект

🔥43😁2👍1

1 Jul 2025, 11:30 UTC128 views9 reactionsread 9 August 2026
Photo

ИИ снова в топе новостей июня — и трафик у него круче, и саммари он делает. И как теперь с ним конкурировать? Может хоть таск-менеджер в телеге поможет… 🧠 YouTube внедряет ИИ-саммари видео Пока фичу теcтируют на Premium‑пользователях в США: в их поисковую выдачу ИИ засовывает краткое резюме видео и подборку клипов. Зрителю в кайф, а вот трафик (и, соответственно, доход) у авторов может пострадать. 🦁 Каннские львы 2

👍4🔥3👨‍💻2

29 May 2025, 07:28 UTC158 views8 reactionsread 9 August 2026

Пока кто-то рассуждает о будущем рекламы, у нас тут оно уже наступило. Но что-то пошло не так: санкции, баны, ИИ в телеге и РКН на пороге. Собрали для вас подборку последних новостей, что обсуждали в мае. 📬 Минус Гугл, Яндекс плюс. И не забудьте уведомить РКН Если вы всё ещё собираете персональные данные с помощью зарубежных сервисов — поздравляем, с 30 мая и 1 июля вы потенциальный герой для показательной порки.

🔥4👍2👾2

22 Apr 2025, 11:05 UTC200 views15 reactions2 Starsread 9 August 2026
Photo

AdTech-привет! 👋 Это канал команды, которая дышит рекламными технологиями. Мы маркетологи и разработчики, которые знают, что реально работает, а что — просто шум. Следим за трендами, пробуем новое, и конечно же создаем свои инструменты. Зачем мы тут? Каждую неделю — только суть, только хардкор: ⚡️ самое важное из мира AdTech 🤯 кейсы, которые точно захочется повторить 🤝 инсайты с конференций и курилок 😬 и да, немн

👍65🔥4

Showing the 9 most recent of 9 posts we hold for @adtech. View and reaction counts are the latest single reading for each post, not a live figure, and a recent post is still accumulating both. A view count marked was rounded by Telegram before we ever saw it — t.me prints views in full below 1,000 and to three significant figures above, so ≈1,200,000 means somewhere between 1,150,000 and 1,249,999. Unmarked counts are exact. Text is reproduced from the public post preview and truncated for length.

Stars beside a post are paid reactions — Telegram Stars, bought with money and spent on that post. They are a different unit from reactions and are never added to them, here or anywhere else on this page.

Polls

The poll we hold for this entry, as Telegram rendered it when we read the post. A poll’s figures keep moving after that, so each one is dated.

18 Aug 2025, 10:09 UTCAnonymous Poll7 voters

Что думаете об отказе от ИИ? 😱

  1. Имеет смысл, мы слишком разогнались ➕14%
  2. Не используешь ИИ сегодня — завтра он тебя заменит 😉57%
  3. Есть о чем подумать, но делать я с этим ничего не буду 👍14%
  4. Я ИИ, зачем отказ 🙅‍♂️14%

Shares as published, totalling 99%. No per-option vote count is published by Telegram, so none is shown.

Percentages only — there are no per-option vote counts here, because Telegram publishes none.The public post preview gives each option’s share and a single voter total, and nothing else. Multiplying one by the other would produce a per-option tally that looks measured and is not: the shares are rounded to whole numbers before we ever see them. We print what was published and leave the column that does not exist empty.

The shares need not add up to 100.Rounding alone puts many polls at 99 or 101. A poll that allows more than one answer per voter runs well past 100 by design, and several here do. The bars are drawn against a fixed 100% track at each option’s own percentage rather than normalised to the total, so a poll that exceeds it shows that it does instead of being quietly rescaled.

Read from the 9 most recent posts we hold, published 19 December 2022 to 9 October 2025. Telegram labels each poll by kind — an anonymous poll, a quiz, a closed set of final results — and that label is reproduced rather than paraphrased.

Mentions

Names

Channels on the register whose handles appear in this channel's posts.

A mention is a weaker signal than a forward and is counted separately for that reason — naming a channel is not republishing it, and a handle in a post body is easy to place deliberately. The post counts beside each row below are distinct posts in which the handle appeared, from posts we have read on both sides — the “Named by N registered channels” figure above is a different count, of distinct NAMING CHANNELS rather than posts, and is not the sum of the rows under it.

Cite this entry

A live page changes as we take new readings, so a citation should name the measurement it is based on, not just the URL. The line below cites the subscriber count as measured 23 August 2026 — this entry's latest reading, not the date you are reading this.

“AdTech: о технологиях в рекламе” (@adtech), 71 subscribers as measured 23 August 2026. Telegram Register, tgregister.com/channel/adtech.

Full measurement history, CC BY 4.0. Every reading this register holds for this entry, not just the latest one, as a dated, downloadable record: CSV · JSON. Free to use with attribution to tgregister.com. Each file carries its own generation timestamp, which is the figure to cite for exactly when the data was retrieved.